Well, GM’s Employee Pricing for Everyone (except for GM workers in Michigan) deal is done. Whether or not the offers “pulled forward” sales that will make the winter look as bleak as Milton Keynes [UK] on a wet Tuesday afternoon is anyone’s guess. The impact of the GM’s ongoing cash-on-hoodlumism on its cash flow and brand equity is equally unquantifiable (though no prizes for guessing that one). But one thing we do know: GM’s replacing the Employee Pricing sale with zero percent financing on select models until 2020. I kid. It’s only six years (2014). “The longest loans are available on large sport-utility vehicles such as the GMC Yukon and Chevrolet Suburban, as well as the Pontiac Grand Prix sedan,” GM spokesman John McDonald told Bloomberg. “Alternatively, GM is offering up to $7,000 cash on some vehicles.” TTAC will report the full list of what’s what ASAP. Meanwhile, we suspect that the zero percent finance deals will require sterling credit, an FBI background check, a urine test, an oral examination and a home visit. But this will not be the focus of the ad campaigns. Obviously.
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I’ll get the new GM incentives into the TrueDelta database ASAP, so they’ll be in the pricing section here in 15-20 minutes.
Looks like the zero percent is only on 2008s. For 2009s…it’s 6.9. They can’t borrow for cheap, so neither can you.
If they can actually do zero financing, insolvent though they be, why don’t they also go back to leasing?
This is nowhere near as good for customers as ’employee pricing,’ since probably very few will actually qualify for the 0%.
The main problem with the zero percent is that, in most cases, it’s only for up to 36 months. How many people finance for just 36 months these days?
Leasing is much more risky, because then you’re on the line for the future value of the vehicles. You don’t know what the ultimate profit or loss will be up front. With low-rate financing, you know.
Big rebates are on the full-size trucks and Cadillac STS. Apparently TTAC’s review didn’t bump demand for the car…
Meanwhile, we suspect that the zero percent finance deals will require sterling credit, an FBI background check, a urine test, an oral examination and a home visit.
If true (stripping out the obvious hyperbole) would that be such a bad change in a company that is holding so much bad paper (via GMAC) due to anything with a pulse financing in the past.
shit….a urine test??
How about a prostate exam? I’d pass that one…
Forgot to mention–the 9-7X continues to carry the largest incentives in the fleet: $8,000 rebate, or $3,500 if you take the 0 for 60 financing.
The still sell Pontiac Grand Prixs?
Seriously? How old is that design?
Is that Yukon Cornelius? Oh my….
I’m still waiting on the buy-one-get-one-free deal.