By on October 9, 2008

Plenty of rich Corinthian news today from the world of champagne wishes and caviar dreams. Among the weirdest is that Daimler has no plans to axe Maybach because (gasp!) it’s making money! How, you ask? By putting a rolling soft top on its 62S stretched sedan, calling it a Landaulet and charging folks $1.35m. Classy! If you’re having trouble getting a seven-figure auto loan at reasonable terms (and we’ve all been there, no?), Daimler understands. The Germans are helping undercut the raison d’automobile for its high-end German luxury brand by helping Aston build a $100k Lagonda S-Class competitor, aimed at the entry-level plutocrat, Maserati Quattroporte cross-shopping crowd. Egmcartech reports that the sedan, based on Aston’s VH platform, will go on sale in 2012. There will also be a Lagonda version of the Rapide, set to cost more than the sportier Aston version. Meanwhile, as Bugatti unleashes its Veyron GT, there’s word from Automotive News [sub] that the Alsatian luxury brand is developing a Rolls-Royce competitor in partnership with its VW-owned sister company, Bentley. That should come available sometime after the Veyron ends production in 2012.

Get the latest TTAC e-Newsletter!

Recommended

6 Comments on “Plutocrat-mobile Watch: Maybach Über Alles?...”


  • avatar
    AKM

    that the Alsatian luxury brand is developing a Rolls-Royce competitor in partnership with its VW-owned sister company, Bentley.

    My brother works 10mn away from the Bugatti factory, and sees them on the road pretty often on the road. That sparked many funny videos of the local rednecks trying to outpace one in their 1989 Peugeot 205 GTI (about 120hp from a 1.9t…)

  • avatar
    thalter

    I personally haven’t had any trouble securing seven figure auto loans, but of course that is counting the two to the right of the decimal place…

  • avatar
    netrun

    If they do it right, even though it’s about 5x more expensive than it should be, the rolling soft cloth top should look, feel, and work fabulously. Which is the entire point to owning a car in this category.

    It’s certainly unique and gives the car a real selling hook. Letting sunshine pour in on your ride from the main house to the seaside cottage is awesome.

  • avatar
    no_slushbox

    As the economy crashes I expect that demand for making the roof (windows and all other body panels) bullet proof will eclipse the demand for removing the roof.

  • avatar
    NickR

    As the economy crashes I expect that demand for making the roof (windows and all other body panels) bullet proof will eclipse the demand for removing the roof.

    Yes, I would think that there aren’t too many places left where being conspicuously, spectacularly wealthy is safe.

    I think you can get a Grand Marquis with extra thick glass…

  • avatar
    SupaMan

    Arent Maybach vehicles built on the last gen S-Class platform?

Read all comments

Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • Lou_BC: @Carlson Fan – My ’68 has 2.75:1 rear end. It buries the speedo needle. It came stock with the...
  • theflyersfan: Inside the Chicago Loop and up Lakeshore Drive rivals any great city in the world. The beauty of the...
  • A Scientist: When I was a teenager in the mid 90’s you could have one of these rolling s-boxes for a case of...
  • Mike Beranek: You should expand your knowledge base, clearly it’s insufficient. The race isn’t in...
  • Mike Beranek: ^^THIS^^ Chicago is FOX’s whipping boy because it makes Illinois a progressive bastion in the...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber