By on January 20, 2009

Lotus has been developing the Kia Soul’s suspension for UK road conditions since 2008, lending even more appeal to Kia’s new hot box. “The result of our partnership with Lotus is a more composed ride which we think is much more suitable to what our roads can throw at Soul, and additionally, it is also a more exciting car to drive,” Paul Philpott of Kia UK tells Carscoop. This is the first time Kia has tuned a car specifically for the UK market. It is, however, not the first time the US market been left out in the cold while others get the Lotus-fettled hotness. Perhaps our new president could do something about this?

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