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By on August 16, 2010

In its first public appearance, the Porsche 918 Spyder prototype delivers an aural experience that its cousin, the GT3 R Hybrid, just can’t match. In fact, at this point it’s probably safe to say that the 918 is already the best-sounding hybrid yet created.

By on August 16, 2010

Infiniti was born out of international politics. When the Japanese government caved to US demands that exports from Japan be limited, Honda decided that it would be more profitable to sell high-profit (read: more expensive) variants of the Accord branded as an Acura Legend than an equal number of Civics. Soon Toyota was rumored to […]

By on August 16, 2010

Jeep’s Grand Cherokee has earned consistently positive reviews by maintaining its off-road capability and nailing one of the few untouched crossover market positions between mass-market minivan replacements and high-end luxury SUVs. Does that mean the Dodge version, which will bear the Durango nameplate, will be similarly received? Not necessarily. Expected to be less off-road capable than its Jeep cousin, the Durango will compete head-to-head with the new Ford Explorer, GM’s Lambda juggernaut, and a pack of established mid-large CUV competitors. The Durango will also be the toughest trial yet for the tortured relationship between Dodge and the ostensibly spun-off Ram brand, as the Durango has traditionally resembled the Ram off which it used to be based (need proof? Dodge is calling the Durango a “three-row performance SUV”). On the positive side of the Durango’s balance sheet: an optional Hemi engine. Sure, the Grand Cherokee offers that too, but the Jeep brand doesn’t get to call it a Hemi. Now that’s what you call differentiation!

By on August 16, 2010

Whatever you do, don’t talk about anything related to the car itself. Reference an obscure previous ad for the car instead. Also, if the car’s target market is young men, be sure to make the ad’s protagonist an elderly female. Finally, the concept must be strange enough to be totally unmemorable. Then sit back and watch as your over-the-hill muscle car doubles its volume and still doesn’t quite match the Mustang or Camaro’s volume. Success!

By on August 16, 2010

Dan writes:

My detailer suggests giving my year-old (but 20k mile) midnight-blue 911 Carrera 4S car a polish and a paint sealant. Although my detailer assures me it is safe, words like ‘mild abrasive’ and the industrial metal-clad dual-orbit application machine do not sit well with me. I trust that my detailer knows what he is doing, but won’t it eventually grind out my clear coat, with successive polishes? How many polishes does it take to get to the center of a Tootsie Roll? And what does it mean to polish surfaces that have a clear bra application?

Thanks very much, TTAC helped me picking S vs 4S, and I don’t want my baby done wrong.

(Read More…)

By on August 16, 2010

Today’s Detroit News has an interesting item on Ford’s D3/D4 platform strategy, based on the thesis that

The remade Taurus has emerged as a flagship for the Dearborn automaker, restoring luster to a nameplate that had become synonymous with “rental car,” and helping to revive an automaker that had become dependent on trucks and sport utility vehicles.

As Jack Baruth’s Capsule Review of the Ford Five Hundred shows, the D3 platform offers good space and comfort, and the recent update and return to the Taurus nameplate has been rewarded with steadily-increasing sales. And though the Taurus has fought back to become a Ford-brand flagship (likely at the expense of Mercury), its platform-mates have been consistent underperformers on the showroom floor. Flex has sold in the low 3k monthly range, while MKS and MKT have been thoroughly beaten in YTD sales by the Cadillac DTS and Escalade, themselves hardly the most competitive alternatives to the big Lincolns.

(Read More…)

By on August 16, 2010

American Traffic Solutions (ATS) and its subcontractors have spent $230,648 in an effort to deprive voters in Baytown and Houston, Texas of a chance to decide whether red light cameras should be used in their city. On November 2, residents will likely have the chance to adopt charter amendments banning the use of automated ticketing machines, although ATS lawyers are working overtime to attempt to have the courts overturn the citizen-led petition drive. Earlier this month a similar ATS-funded legal attack failed in Mukilteo, Washington, but the company last year had some success finding a judge in College Station willing to overrule the public.

(Read More…)

By on August 16, 2010

As Arthur Dent once said, “I seem to be having this tremendous difficulty with my lifestyle.” Unless something bizarre happens at the dealership where it is being Audi CPO Certified, my infamous Lime Green S5 is sold as of last week. This means that I am down to — ugh! — Porsches for transportation. My 944 is locked in a garage and requires heroic measures to start. My 993 has rear tires so bald the tread pattern isn’t even visible any more, and the new Goodyears seem long in arriving. My Boxster seats two.

Therefore, when I had the chance to squire a couple of female friends around an amusement park this past weekend, I found myself unable to offer them a ride in any of my whips, yo. “Not a problem,” the younger one said, “we can take my Ford. It has 116,000 miles but it runs great.” Beggars can’t be choosers, so I agreed. Imagine my surprise when she arrived in said high-mile Blue Oval… and it’s a four-year-old Five Hundred! With the oft-derided CVT! “You’re the race driver,” she said, “so you have to drive.” Off we go!

(Read More…)

By on August 15, 2010


When I was a young and budding Creative Director on the Volkswagen account (some time in the wild 70s,) I was told that there is only space for 10 automakers on this planet. In 2008, Marchinonne said there is room for 6. Now, the odds are there is Lebensraum for 3 to 5 automakers, depending on who you ask.

The prophets don’t seem to look around when they say that. The annual OICA list of the world’s largest automakers has 50 positions. In China alone are anywhere between 60 and 120 automakers, nobody seems to have a definitive number. Since I was a young and budding Creative Director on Volkswagen 30 years ago, the number of carmarkers worldwide has risen dramatically. It looks like the minute a country turns from a “developing country” into an “emerging country” (whatever that may be,) they want at least one of their own automakers. Even Iran has a couple of sizable automakers, they aren’t on the OICA list, and it’s not for a lack of units made.

If it would be true that one needs annual output in excess of 5m cars to survive, then our choices would be limited to Toyota, GM, and Volkswagen. Reality looks different.

The motorized mass mortality doesn’t seem to happen, and it won’t happen anytime soon. (Read More…)

By on August 15, 2010

Friends, there are certain times when my job is freaking amazing, and last week was one of those times. I spent several days at a world-class event repping a powerhouse brand, rubbing shoulders with racing royalty in one of the most beautiful places to which I’ve had the pleasure of traveling. You can fill in the blanks yourselves. Summer events like these are what get us through the long, cold days of auto show season. But some of these great places seem to drive some people to drink. (Read More…)

By on August 15, 2010


See the picture above? It’s a lady in a white car. Nothing unusual there, right? Well, not quite. For starters, the lady is a queen. A real one.

Before I clarify the picture, let me set the scene. Spain is in the middle of economic turmoil. Its credit rating was cut to AA, it pushed through a €15b austerity plan with just one vote and is having trouble overhauling its labor market (which is considered to be one of the most inflexible in Europe). So, suffice to say, money’s too tight to mention, as someone once said. Unless … (Read More…)

By on August 15, 2010

Dearly beloved: Supposedly, capitalism is a pretty simple process. Let the market decide who lives and who dies. It worked for the ecosystems of the world for the past 6 billion years. Darwin; natural selection, survival of the fittest (or luckiest.). Trouble is, a lot of countries preach capitalism, but seldom practice it. The bailouts of banks, fiscal stimuli and other such market distorting activities don’t really help anyone in the long run. It has long been argued that there are huge overcapacity issues around the world, and something, someone has to give. Give up the ghost, preferably. The collapse of GM and Chrysler would have addressed these issues, but this post isn’t about the bailouts of GM and Chrysler and their validity. I want to know who’s next to die. (Read More…)

By on August 15, 2010

August. Whole Europe goes on vacation. TTAC’s insular correspondent Cammy Corrigan often mentioned that she would want to write the story of her first trip to The Continent. Last time we left her somewhere on the mountainous road between Nice, France and Ventimiglia, Italy. Let’s catch up with her …

As we were leaving France, my spirits started to lift. Even though I was waving goodbye to the beautiful beach, I saw the silver lining. I’d been to France many times before and was sick of it. I was sick of a country I didn’t like to begin with. But Italy was different. I’d never been to Italy. The closest I’d been to Italy was a Spaghetti Carbonara I had once. I didn’t know what to expect.

My father, if you remember, was driving. And he knew EXACTLY what to expect. You see, driving in the UK is quite a sedate affair. You may get the odd person who’ll stick 2 fingers up at you, but on the whole, it’s quite a stress-free experience. Italy, on the other hand, was its polar opposite.

Traffic lights were just seen as pretty street lamps, road signs were seen as “suggestions” and the most used part of the car was the horn. You see a friend in the street? Honk your horn. Someone cuts you up? Honk your horn. Police stop you? You scream at him and honk your horn. Football team won? You drive up and down the streets honking, you guessed it, your horn. Want to insult an Italian man? Give him the hand signal for two horns, indicating that his wife is sleeping around. If you want to completely disable an Italian car, simply disconnect the horn.

This should give you an idea of how noisy the streets of Italy were.

If the noise didn’t drive you (no pun intended) mad, then the driving would. And the only way to survive on these manic roads was to drive just as mad. And so, for the Italian leg of our trip, my father disappeared and the spirit of Ayrton Senna arrived. (Read More…)

By on August 14, 2010

So there’s this huge metal stamping plant in Indianapolis. The current owner wants the workers to accept huge pay cuts so that the plant can be sold off to another buyer. The plant is a UAW shop. What does the UAW do? Paint picket signs? Threaten strike? Chant “solidarity forever?” Threaten to bust the rotten deal if the working stiff has to pay for it? Not this time. The plant in question is a GM plant. Through their union’s health fund, the UAW owns a good chunk of GM, and every owner of GM wants that stamping plant deal to close ASAP. There is an IPO in the works. (Read More…)

By on August 14, 2010

As reported on KVAL:

A state trooper rolled his car multiple times while chasing two reckless motorcyclists, one of whom returned to taunt the injured trooper, officials said… As the trooper tried to close in on the fastest biker, he told Pratt (the spokesperson for the Washington State Patrol) that two other bikers cut him off. “Had he not slowed down and slammed on the brakes, he would have hit them,” Pratt said. “At his speed that made him lose control.” The trooper’s vehicle rolled several times, finally landing in a ditch alongside the ramp.

Clearly, it’s time for these “trained police drivers” to quit driving wayyyyy over their personal limits on public roads. To save lives, I am personally willing to fly to Washington State and teach their patrolmen how to avoid the deadly combination of inept braking and inept cornering. (Read More…)

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