Remember the Saturn Vue? It’s back, baby, and more cannibalistic than ever. Starting in 2011, the refreshed Chevrolet Captiva will be undercutting Opel’s Antara, itself a rebadge of the same Daewoo Winstorm. Because what Opel needs right now is to prove that sometimes it’s worth paying a little extra for a German brand on your rebadged Korean Crossover. That’s what you call giving a brand a sense of purpose. Meanwhile, does anyone out there actually miss the Vue?
I can’t speak for the US market, but in the UK car market there is one segment which I can never see dying. The small, luxury car segment (A.K.A The luxury entry level). This is the area reserved for your Audi A3’s, BMW 1 series’ and, to lesser extents, Volvo S40’s and Mercedes-Benz A-Classes. The reason I believe this segment is more robust than other is because it revolves around one factor which has been around for a very long time. Vanity. In the UK, you have many (and I mean “many”) mid-20’s to early 30 men, who’ve got a half-decent paying job and want to lash out on a car with a luxury make. Very few will go with cars like the Audi A4, BMW 3 series and Mercedes-Benz C-Class, because they either scream “rep-mobile” or “old man”. They won’t go any higher up the ladder because that’ll be too costly. So the small, luxury car segment is perfect for them. The least amount of money for the most amount of badge-snobbery. This is why the BMW 1-series is so successful in the UK, despite being quite a poor car. “I can get a BMW for the price of a Golf? Sign me up!” Well, it seems a new boy is coming to the market. Only this one has a trick up his sleeve… (Read More…)
Contrary to English, “azul” or blue has positive connotations in Portuguese (yes Brazilians speak Portuguese not Spanish – close, but no potatoes). “Tudo azul” means everything is fine, the road is clear. Maybe a close equivalent would be that line in that old song, nothing but blue sky. According to the giant Brazilian web providers UOL’s site, August has again recorded record car sales in Brazil. The market was up 3.99 percent on the month (good for a total of more than 296 thousand), but better yet, it was up 19.82 percent on August of 2009. Year-to-date, the market is up an even more impressive 27.68 percent!
As you’ve been reading my columns, you all know we’ve been watching closely the Gol versus Uno fight for first place. Can you guess who came out on top? (Read More…)
The Washington state Supreme Court on Friday rejected the motion filed on behalf of a traffic camera company to block a public vote on the use of automated ticketing machines. In a two-sentence order, the court refused to intervene in the scheduled November 2 election in the city of Mukilteo where residents had signed a petition forcing a red light camera and speed camera ban onto the ballot. The denial of a motion for an emergency injunction came a month after the Snohomish County Superior Court also declined to stand between the voters and the ballot box (view decision).
If cars have DNA, as it is being repeatedly claimed, then perception gap must be running in the family at GM. Now, Opel has admitted that they are afflicted by the syndrome. “I agree with you that the brand has great potential to be hipper and younger,” said Alain Visser, chief marketing officer of Opel in Automobilwoche [sub]. And they are trying real hard. They engaged German songstress Lena as an advertising icon. Not the “99 Luftballons” Nena. It#s a sound-alike, Lena Meyer-Landrut of dubious Eurovision fame. Further forays are imminent. Says Visser: “After the music, we will occupy the themes of sport, art and science.” (Read More…)
When assessing things to buy (especially with your own money) people have different priorities. For instance, when buying a TV, some choose a bigger screen over feature (“I’m never going to use ALL 4 HDMI sockets!”). Likewise, when choosing a holiday, most people think destination is the most important criterion. But some people think the destination isn’t important as long as it’s family friendly, or the food is good, etc. Can you guess what this weekend’s “Weekend Head Scratcher” is going to be…? (Read More…)
When the high Yen drove Nissan out of Japan to Thailand, and to importing their Nissan March (elsewhere known as the Micra) from the Land of Smiles back to the Land of the Rising Sun, many thought this a daring, maybe even suicidal experiment. Will the notoriously nitpicky Nipponese buyer buy it? Or will “the first move by a Japanese carmaker to export a mainstay model to the home market,” as The Nikkei [sub] called it, be a resounding dud? Either the Japanese are changing, or Nissan pulled-off the impossible. (Read More…)
The first few months after the launch of a new product is seen as critical by car makers. This is the time they take the pulse of the market and determine whether or not the product struck a chord and is going to be a hit or not. Well, venturing bravely into new territory in Brazil, you would not be wrong if you said that Peugeot and VW swung and missed. Peugeot’s Hoggar and Volkwagen’s Amarok are going nowhere fast and are making their makers feel the blues. (Read More…)
The Mitsubishi Vanup turned out out to be surprisingly popular: Fark picked it up and gave our servers a bit of a workout. Well, we have more where that came from. Here’s a very well executed domestic version on the same theme, right down to the “Chevy Vanup” tailgate logo and VANUP vanity plates. But unless the owners (UO students) do something about it quick, this thing is headed for the impound yard. And how will it be described by the police? (Read More…)
Ur-Turn is your weekly opportunity to contribute to TTAC. Every Saturday we select a different piece submitted to our contact form, and publish it as a showcase for the diverse perspectives of TTAC’s readers. Today’s contribution is a cautionary tale about knowing your (mechanical) limits, from reader Ross Schold.
I saw an interesting thing recently. While in a parking lot I noticed a couple clearly having mechanical trouble with their van. Being only two spots away I was able to determine in just a few seconds that they were not stranded, but working through the process logically. I gathered that even with the turn of the key their vehicle showed no signs of life. The hood was up, Mr. Van was peering into the engine compartment with a look that bordered on wonder and complete confusion. Mrs. Van, however, was clucking into a cell phone to arrange roadside assistance. They surely seemed to have everything under control.
(Read More…)
Later this month at the upcoming Paris auto show, Lotus will be revealing the first car that reflects their new strategic vision, a vision of going upmarket and luxurious to compete directly with the likes of Porsche, Ferrari and Aston Martin. The car, originally slotted to fill the role of the much beloved Esprit, will now be “something more” than the Esprit. The midengine supercar is rumored to be powered by the V10 engine that powers the Lexus LF-A. Toyota currently supplies Lotus with all of its production car engines. The LF-A’s announced production run of 500 units probably won’t cover that engine’s development costs, so the rumor makes sense.
First of all, TTAC doesn’t exactly hate Suzuki. The SX4 and Kizashi are fun little cars that don’t generally get the cred they deserve. But Road & Track’s assertion that
Suzuki’s huge success following the introduction of the Kizashi this past year should only get better in 2011
is about as misleading as they come. Even by the most generous measure, 15,331 total brand sales over eight months does not equal “huge success.” In fact, R&T’s blatant Suzy-boosting has given Autosavant‘s Chris Haak pause to reconsider the way things work at the Buff Books. He writes
Call it naïveté, call it giving folks the benefit of the doubt, call it whatever you want to. But as a long-time buff book reader (I subscribed to Motor Trend continuously between 1987 and July 2010, or about 23 years), I never paid much mind to critics that accused media outlets of providing favorable editorial coverage for certain manufacturers and vehicles in return for advertising dollars. Is the Motor Trend Car of the Year award driven by the best car, or by the best advertiser? I’d always assumed that these magazines would take the high road and provide a fair and accurate description of the industry and its vehicles so that their readers could make informed choices when considering how to part with their hard-earned money.
At home, the market is down 27 percent. Cars? Who wants them. “What, me worry?” is the mantra from Wolfsburg. Volkswagen’s worldwide group deliveries for the first eight months of the current year totaled 4.70m units, up 13.4 percent. In August alone, deliveries rose by 11.2 percent to 545,500. “As a result, the Group outperformed the global automotive market, not only for the month of August but also for the year so far,” declares a proud communiqué from Wolfsburg.
Volkswagen is exporting itself out of the crisis at home. And they are keeping busy. “This year alone we are bringing over 70 new models to market,” said VW sales chief Christian Klingler. Seventy.
In the first eight months of this year … (Read More…)
While Japanese automakers are digging in for the big sales drop at home, caused by the evaporating government stimulus money, all eyes are across the China Sea. A large share of this year’s profits will come from China, says The Nikkei [sub]. (Read More…)
Remember how we used to lament how Detroit was too truck and SUV heavy? Ford agrees. They think people buy way too much of the big stuff, and it will come back and haunt us. At least in Canada Ford thinks that way. The Calgary Herald reports that David Mondragon, chief executive of Ford Canada, has said that a combination of high incentives, low oil prices and pent up demand have created a short term boom for truck sales. “That’s a segmentation shift that’s not healthy for the environment, not healthy for the economy and long term, we need to see that shift go back to a more balanced approach,” said Mr Mondragon. That’s right. He said that the boom in trucks cannot last and that Ford must be prepared for the when that happens. Wow. A Detroiter (well, a VERY northern Detroiter) is actually suggesting that they may have to prepare for when the party ends? (Read More…)
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