By on November 1, 2011

After a largely flat year of auto sales, it’s looking like the analysts are getting it right and sales were good last month. Chrysler is leading the good-news parade with a whopping 27% bump in volume on strong sales of the 200, Wrangler and Grand Cherokee and 20%+ increases from every brand. GM had a more sideways kind of month, with 2% overall growth and only Chevrolet rising as a brand. For more, watch October’s sales results unfold at our evolving table after the jump…

Automaker Oct. 2011 Oct. 2010 Pct. chng. 10 month
2011
10 month
2010
Pct. chng.
BMW Group 27,318 23,265 17% 246,890 215,700 15%
    BMW division 21,873 19,272 14% 199,552 176,736 13%
    Mini 5,415 3,950 37% 47,050 38,538 22%
    Rolls-Royce 30 43 –30% 288 426 –32%
BMW Group 27,318 23,265 17% 246,890 215,700 15%
Chrysler Group 114,512 90,137 27% 1,123,923 910,357 24%
    Chrysler Division 21,244 16,547 28% 178,795 174,650 2%
    Dodge 33,734 27,020 25% 379,175 330,039 15%
    Dodge/Ram 55,570 45,110 23% 589,776 499,681 18%
    Fiat 1,965 –% 15,826 –%
    Jeep 35,733 28,480 26% 339,526 236,026 44%
    Ram 21,836 18,090 21% 210,601 169,642 24%
Chrysler Group 114,512 90,137 27% 1,123,923 910,357 24%
Daimler AG 24,453 19,448 26% 210,760 189,637 11%
    Maybach 4 5 –20% 44 53 –17%
    Mercedes-Benz 24,122 19,076 27% 206,632 184,438 12%
    Smart USA 327 367 –11% 4,084 5,146 –21%
Daimler AG 24,453 19,448 26% 210,760 189,637 11%
Ford Motor Co. 167,502 157,650 6% 1,767,213 1,626,912 9%
    Ford division 161,408 143,339 13% 1,696,030 1,445,611 17%
    Ford/Lincoln/Mercury 167,502 157,650 6% 1,767,213 1,594,387 11%
    Lincoln 6,094 6,834 –11% 70,935 70,120 1%
    Mercury 7,477 100% 248 78,656 –100%
    Volvo –% 32,525 –100%
Ford Motor Co. 167,502 157,650 6% 1,767,213 1,626,912 9%
General Motors 186,895 183,543 2% 2,089,044 1,818,882 15%
    Buick 11,687 12,569 –7% 151,779 126,569 20%
    Cadillac 11,795 13,393 –12% 124,985 118,406 6%
    Chevrolet 131,804 124,214 6% 1,485,737 1,298,393 14%
    GMC 31,609 33,000 –4% 326,543 263,502 24%
    Hummer 242 –100% 3,749 –100%
    Pontiac 83 –100% 1,045 –100%
    Saab –% 608 –100%
    Saturn 42 –100% 6,610 –100%
General Motors 186,895 183,543 2% 2,089,044 1,818,882 15%
Honda (American) 98,333 98,811 –1% 958,130 1,011,247 –5%
    Acura 11,115 11,011 1% 100,261 107,399 –7%
    Honda Division 87,218 87,800 –1% 857,869 903,848 –5%
Honda (American) 98,333 98,811 –1% 958,130 1,011,247 –5%
Hyundai Group 90,092 73,855 22% 950,411 751,926 26%
    Hyundai division 52,402 42,656 23% 545,316 452,703 21%
    Kia 37,690 31,199 21% 405,095 299,223 35%
Hyundai Group 90,092 73,855 22% 950,411 751,926 26%
Jaguar Land Rover –% –%
    Jaguar –% –%
    Land Rover –% –%
Jaguar Land Rover –% –%
Maserati –% –%
Maserati –% –%
Mazda 18,326 18,013 2% 209,641 192,783 9%
Mazda 18,326 18,013 2% 209,641 192,783 9%
Mitsubishi 4,378 5,111 –14% 70,253 46,503 51%
Mitsubishi 4,378 5,111 –14% 70,253 46,503 51%
Nissan 82,346 69,773 18% 856,425 743,474 15%
    Infiniti 6,862 7,930 –14% 79,043 82,727 –5%
    Nissan Division 75,484 61,843 22% 777,382 660,747 18%
Nissan 82,346 69,773 18% 856,425 743,474 15%
Porsche 2,270 2,647 –14% 24,934 20,337 23%
Porsche 2,270 2,647 –14% 24,934 20,337 23%
Saab Cars North America 337 741 –55% 4,984 3,367 48%
Saab Cars North America‡ 337 741 –55% 4,984 3,367 48%
Subaru 20,081 22,720 –12% 215,631 216,334 0%
Subaru 20,081 22,720 –12% 215,631 216,334 0%
Suzuki –% –%
Suzuki –% –%
Toyota 134,046 145,474 –8% 1,328,569 1,456,790 –9%
    Lexus 18,092 21,091 –14% 153,739 183,529 –16%
    Scion 3,952 4,654 –15% 41,559 37,888 10%
    Toyota division 112,002 119,729 –7% 1,133,271 1,235,373 –8%
    Toyota/Scion 115,954 124,383 –7% 1,174,830 1,273,261 –8%
Toyota 134,046 145,474 –8% 1,328,569 1,456,790 –9%
Volkswagen 38,415 28,332 36% 360,115 295,566 22%
    Audi 10,225 8,128 26% 95,206 81,718 17%
    Bentley 162 120 35% 1,422 1,074 32%
    VW division 28,028 20,084 40% 263,487 212,774 24%
Volkswagen 38,415 28,332 36% 360,115 295,566 22%
Volvo Cars NA 4,899 3,996 23% 57,054 12,589 353%
Volvo Cars NA 4,899 3,996 23% 57,054 12,589 353%
Other (estimate) 248 242 3% 2,466 2,411 2%
TOTAL 1,014,451 943,758 8% 10,476,443 9,514,815 10%
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18 Comments on “October Sales: Movin’ On Up...”


  • avatar
    bikegoesbaa

    And cue the internet experts to explain how this is actually a bad sign and that any day now the worldwide economy is going to come apart at the seams.

    Just like they have been doing.

    Every day.

    For the last three years.

  • avatar
    mike978

    VW Group keeps on growing at a stellar rate (36%) for now. It will be interesting to see how the new Passat does in the crowded mid-size market.

    On another note – in September Fiat and Mini were essentially tied but now Mini has opened up a large lead >5000 vs 2000. Wonder if that trend will be sustained.

  • avatar
    CamaroKid

    Someone missed that Volt sales are up about 25% over last month. This “demand limited” car seems to be growing much faster than the industry as a whole.

  • avatar
    jpcavanaugh

    Chrysler continues to surprise me. The 200 is a hit. 300/Charger/minivans are not setting the world on fire, but remember that last year saw old models with gobs of incentives. Chrysler claims a much higher retail percentage too.

    Lincoln – disaster. Fix it, please.

    GM – why are Buick, Cadillac and GMC losing ground October over October?

    • 0 avatar
      mike978

      I too am surprised by the 200 sales. Who knew!
      As to your GM point some of the numbers were disappointing like Regal sales being just over 2000 when they had been selling near 4000 for most of 2011. Some of the explanation for the Buick and Cadillac sale falls can be put down to some models being eliminated like Lucerne, DTS and STS with new models like the Verano, ATS and XTS not out until later (next month for Verano). It has also been reported that Cadillac was exiting most of their fleet business so that affects year on year comparisons.
      That said continuing models like the Enclave and Acadia also fell, time will tell if it is a trend.
      What surprised me was the increase in inventory (as measured by days to turn). I assume they shutdown for a good portion of December so that number will fall.

  • avatar
    hidrotule2001

    Are Scion sales numbers really that low?

    Scion 3,952 4,654 –15% 41,559 37,888 10%

    It’s hard to believe that they’re puttering along selling fewer units than Volvo NA…

    • 0 avatar
      gslippy

      Scion has been in steady decline since the introduction of the xB2 in 2007/8. They’ve totally lost it.

      https://www.thetruthaboutcars.com/2011/05/facing-downturn-scion-turns-to-metal-to-move-metal/

      Here’s what a scionlife.com administrator said in June:
      “Honestly, for myself, a staunch Scion supporter – a “fanboi” if you will – Scion doesn’t have a vehicle in their line-up now that I would want to buy.”

      They’re doomed.

      • 0 avatar
        Marko

        xB – lost the plot when it was redesigned

        xD – talk about a car I forgot existed, and the oldest in its segment

        tC – needs a four-door variant (or would that cut into Corolla sales?)

      • 0 avatar
        NulloModo

        Regarding the tC –

        What it needs is sharper styling, a sportier handling package, and a badge that says ‘Celica’. Do that, and they’ll sell like hotcakes.

  • avatar
    mjz

    In yet another sign of The Apocalypse, the Chrysler 200 actually outsold the Chevy Malibu in October. It appears that Chrysler has created the proverbial silk purse from a sow’s ear. If you add in Dodge Avenger sales, Chrysler almost matched the volume of the Ford Fusion in the midsize segment too.

  • avatar
    mjz

    JLo better shake her booty harder, the FIAT 500 was a “bust” in October.

  • avatar
    mjz

    Ford’s decision to dump Mercury was questionable. Lincoln dealers are now selling HALF the cars they were previously. Mercury buyers may be switching to Ford, but they sure aren’t moving up to Lincoln, whose sales remain quite flat.

    • 0 avatar
      NulloModo

      I don’t know if anyone truly expected the majority of Mercury customers to suddenly jump to Lincoln. At one point Mercury vehicles were sold at a price premium compared to the related Ford, but by the end an equally equipped Mercury was within a couple hundred dollars of the comparable Ford model, and sometimes less depending on how the packages worked out. FoMoCo doesn’t lose anything by having these customers switch to Ford vehicles.

      As far as standalone Lincoln dealers, yes, they are probably hurting, but there is no reason they should exist anyway. Combo Ford-Lincoln stores are the wave of the future. With benefits including being able to appeal to a larger customer base, cutting logistic and infrastructure costs, and being able to build relationships with customers starting with their first car and building up with them as they grow older and become more affluent I’m surprised more brands aren’t pushing to combine their luxury divisions with the mainstream brand in one showroom.

      Hyundai, which seems to be doing almost everything right, has seen the future and decided to not only offer their luxury vehicles beside their starter-model Accents, but is doing it all under the same brand. Toyota-Lexus, Nissan-Infiniti, and Chevy-Cadillac stores can’t be far behind.

  • avatar
    mjz

    Heil Piech! VW’s quest for global domination marches on in October Jetta and new Passat selling quite well. Apparently Americans really do like cheap plasticky interiors afterall.

  • avatar
    ronin

    Last month GM got accused of ‘channel stuffing:’ ramming cars through to the retail dealers, and then recording the units as corporate sales, whether or not there was an actual consumer purchase.

    Is it possible this is Chrysler’s month?

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