Find Reviews by Make:
October sales data are coming in, and most are below forecast. Chrysler, Ford, and GM sold less than analysts predicted. Analysts had higher hopes for Toyota also. Volkswagen, up 23 percent, more or less met expectations. We have the final sales table, courtesy of Automotive News [sub].
Chrysler and GM pointed fingers at Sandy. Chrysler said it made its numbers “In spite of Hurricane Sandy.” GM said it had a solid October “in a month that was marked by a devastating national tragedy.” Even Volkswagen mentioned that over 25 percent of its U.S. dealerships were affected by the storm along the eastern United States. Ford did not mention the storm in its sales release.
| Automaker | Oct. 2012 | Oct. 2011 | Pct. chng. | 10 month 2012 |
10 month 2011 |
Pct. chng. |
|---|---|---|---|---|---|---|
| BMW division | 26,451 | 21,873 | 21% | 212,848 | 199,552 | 7% |
| Mini | 5,888 | 5,415 | 9% | 54,419 | 47,050 | 16% |
| Rolls-Royce | 32 | 30 | 7% | 320 | 300 | 7% |
| BMW Group | 32,371 | 27,318 | 19% | 267,587 | 246,902 | 8% |
| Chrysler Division | 22,222 | 21,244 | 5% | 263,688 | 178,795 | 48% |
| Dodge | 40,611 | 33,734 | 20% | 432,523 | 379,175 | 14% |
| Dodge/Ram | 66,220 | 55,570 | 19% | 677,492 | 589,776 | 15% |
| Fiat | 3,720 | 1,965 | 89% | 36,462 | 15,826 | 130% |
| Jeep | 34,023 | 35,733 | –5% | 399,213 | 339,526 | 18% |
| Ram | 25,609 | 21,836 | 17% | 244,969 | 210,601 | 16% |
| Chrysler Group | 126,185 | 114,512 | 10% | 1,376,855 | 1,123,923 | 23% |
| Maybach | 3 | 4 | –25% | 39 | 31 | 26% |
| Mercedes-Benz | 25,644 | 24,122 | 6% | 232,671 | 206,632 | 13% |
| Smart USA | 998 | 327 | 205% | 8,309 | 4,084 | 104% |
| Daimler AG | 26,645 | 24,453 | 9% | 241,019 | 210,747 | 14% |
| Ford division | 162,793 | 161,408 | 1% | 1,783,981 | 1,696,030 | 5% |
| Lincoln | 5,154 | 6,094 | –15% | 69,034 | 70,935 | –3% |
| Mercury | – | – | –% | – | 248 | –100% |
| Ford | 167,947 | 167,502 | 0% | 1,853,015 | 1,767,213 | 5% |
| Buick | 13,384 | 11,687 | 15% | 150,646 | 151,779 | –1% |
| Cadillac | 13,505 | 11,795 | 15% | 117,017 | 124,985 | –6% |
| Chevrolet | 135,305 | 131,804 | 3% | 1,555,688 | 1,485,737 | 5% |
| GMC | 33,570 | 31,609 | 6% | 340,128 | 326,543 | 4% |
| General Motors | 195,764 | 186,895 | 5% | 2,163,479 | 2,089,044 | 4% |
| Acura | 12,163 | 11,115 | 9% | 127,936 | 100,261 | 28% |
| Honda Division | 94,810 | 87,218 | 9% | 1,045,495 | 857,869 | 22% |
| Honda (American) | 106,973 | 98,333 | 9% | 1,173,431 | 958,130 | 23% |
| Hyundai division | 50,271 | 52,402 | –4% | 590,085 | 545,316 | 8% |
| Kia | 42,452 | 37,690 | 13% | 477,366 | 405,095 | 18% |
| Hyundai Group | 92,723 | 90,092 | 3% | 1,067,451 | 950,411 | 12% |
| Jaguar | 699 | 909 | –23% | 10,249 | 10,224 | 0% |
| Land Rover | 3,129 | 3,886 | –20% | 34,803 | 29,536 | 18% |
| Jaguar Land Rover | 3,828 | 4,795 | –20% | 45,052 | 39,760 | 13% |
| Maserati | 240 | 187 | 28% | 2,224 | 1,892 | 18% |
| Mazda | 18,622 | 18,326 | 2% | 228,104 | 209,641 | 9% |
| Mitsubishi | 3,981 | 4,378 | –9% | 50,103 | 70,253 | –29% |
| Infiniti | 8,757 | 6,862 | 28% | 95,353 | 79,043 | 21% |
| Nissan Division | 70,928 | 75,484 | –6% | 850,816 | 777,382 | 9% |
| Nissan | 79,685 | 82,346 | –3% | 946,169 | 856,425 | 11% |
| Saab | – | 337 | –100% | – | 4,984 | –100% |
| Subaru | 26,119 | 20,081 | 30% | 271,582 | 215,631 | 26% |
| Suzuki | 2,039 | 1,947 | 5% | 21,188 | 22,231 | –5% |
| Lexus | 19,850 | 18,092 | 10% | 190,840 | 153,739 | 24% |
| Scion | 5,887 | 3,952 | 49% | 62,377 | 41,559 | 50% |
| Toyota division | 129,505 | 112,002 | 16% | 1,473,449 | 1,133,271 | 30% |
| Toyota/Scion | 135,392 | 115,954 | 17% | 1,535,826 | 1,174,830 | 31% |
| Toyota | 155,242 | 134,046 | 16% | 1,726,666 | 1,328,569 | 30% |
| Audi | 11,708 | 10,225 | 15% | 112,402 | 95,206 | 18% |
| Bentley | 222 | 162 | 37% | 1,866 | 1,422 | 31% |
| Lamborghini | 40 | 29 | 38% | 400 | 282 | 42% |
| Porsche | 3,211 | 2,270 | 42% | 28,226 | 24,934 | 13% |
| VW division | 34,311 | 28,029 | 22% | 357,400 | 263,488 | 36% |
| Volkswagen | 49,492 | 40,715 | 22% | 500,294 | 385,332 | 30% |
| Volvo Cars NA | 4,200 | 4,899 | –14% | 55,826 | 57,054 | –2% |
| Other (estimate) | 238 | 228 | 4% | 2,380 | 2,277 | 5% |
| TOTAL | 1,092,294 | 1,021,390 | 7% | 11,992,425 | 10,540,419 | 14% |
15 Comments on “October Sales: The Final Numbers...”
Read all comments
Is this a September or October chart? The heading at the top of the chart says October… the first two columns say September and refer to 9 months.
What he said.
Why are there sections for Toyota, Scion, and Toyota/Scion? Is corporate Toyota undecided as to how they’re going to count Scions this month? Will they finally become their own brand?
I guess for the same reason that there is a Dodge/Ram category. Probably because when Scion and Ram were first spun off, the combined figure was more important for comparisons with past performance.
Scion was never spun off. It’s been marketed as a separate brand since its inception, but its sales figures have always been lumped in with Toyota’s, because that’s what they are: Toyota models.
Although Ford sales were mostly flat, the new products have been doing well.
Focus sales are up 48% over last year, C-Max sales hit 3,200 in the first month on the market (and inventory has been very tight, we’re selling them as fast as they come in), and Escape sales are up 4%, but now that number is almost entirely the new model which is selling at a nice premium over the heavily incentivized outgoing model.
Fusion sales took a hit, but that’s to be expected during the model changeover – the ’12 models have been well picked over and the popular combinations are mostly gone, while the ’13s haven’t really arrived in force yet.
Go on witcho bad self, Chrysler!
– Considering Sandy took a good 5+ sales days away from car buyers in the most densely-populated region of the country (essentially making October the shortest sales month of 2012), these numbers don’t look that bad.
– Volt Life Watch: 2,961 more Volts left showrooms in the U.S., besting September and August before it as its best month yet, and leaving it 691 sales shy of 20K (not counting Canada’s 927 sales).
– Also of note: The CTS falls as the ATS rises, while the Verano continues to mop the floor with its Regal big brother, outselling it more than 2-to-1.
– Finally, the Chevy Spark city car “no one will buy” found more than 2,000 more takers, upping it’s abbreviated 2012 total to 8,447 sales. Combined with strong Octobers for the Cruze and Sonic, Chevy is excelling in the small car segment like never before.
“Combined with strong Octobers for the Cruze and Sonic, Chevy is excelling in the small car segment like never before.”
Colour me impressed. If someone had told me five years ago that Chevy’s small cars would be selling at a very respectable rate I would have taken them out back and beat them with a reality bat, tossed their lifeless corpse into an Aveo and pushed it over a cliff. Credit where credit is due, good job GM.
+1,
“tossed their lifeless corpse into an Aveo and pushed it over a cliff”
Pretty damn funny!
Makes you wonder how Sonic sales would’ve been affected had Chevy stuck with the Aveo name in America.
Changing the model name over and over in an attempt to hope people will disassociate the new model from the old model is very tricky. I was one of the skeptics who said “yeah right, it’s an Aveo.” Luckily, it so wasn’t.
I think they made the right move in renaming and re-branding it. Had it stayed as an Aveo, it would have been a much harder sell. And would probably not have been enjoying the success it is now instead being on a very slow crawl up the ladder as word started to spread that it was actually a good car.
I leased a Volt last weekend so without me it would have only been 2960! I,m still getting used to it but so far so good
Do you mind sharing the details of your lease?
How much down…how much per month…how many months..how many miles… does the payment include taxes etc?
If you really know leasing…how much Cap Cost reduction…what was the residual value etc.
It would be interesting to know.
Good to see Lambo sales are up 38% or… 11 more cars.