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This pink Mitsubishi Mirage Hello Kitty Edition, made to celebrate the cartoon feline’s 40th birthday, will be limited to just 400 units, and will cost less than $12,000 when it goes on sale in Japan this month. I can’t say I’ve ever really thought about stepping foot in a Mitsubishi showroom until now, but the Hello Kitty throw pillow would make a great addition to my apartment. I wonder if it can be ordered through the parts counter.
86 Comments on “Mitsubishi Makes The Mirage Even More Desirable...”
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Oh, I am all over this /sarc
Seriously though didn’t Jack predict this sort of thing, a new malaise era but with plenty of special editions and faux luxury? Pink or not I can almost feel the Carter era with something this low power and cheap looking.
It’s cheeky, as in butt cheeky.
All kidding aside, if you’re looking for a little puddle jumper to go from A to B, this is no worse than the even frumpier Nissan Versa sedan, or the wacky looking Chevy Spark. For $12,995 it’s got a lot of kit standard (air, power windows/locks, etc) and with the CVT ($1,000 extra) it gets 37 MPG CITY, 44 MPG highway, which isn’t too shabby. Mitsu only wants to sell 7,000 units this year, with the value story it offers, that should be obtainable for them.
Agreed mjz, love cheap new cars. Used to have a Dodge Colt, which was a Mitsu. However, I would get one of the other two you mentioned. I just think Mitsu is dying in the US. The other two would be easier to find service for, I think. I wish Mitsu would bring back their little tough trucks.
You do realize that they have a Carter era in Japan even since the bubble burst, don’t you? And you realize that this car goes on sale in JDM, too?
I’m honestly not up on whats going on in Japan, the only thing about that country I occasionally read about is Fukushima.
ZOMG!! Is that stripper glitter!
Now if they do a Mirage Hello Pussy Edition, there might be some interest.
+1000
Haha
You know it’ll just turn out to be a Mirage, right?
*rimshot*
Just lease it – trust me.
Nobody wants to lease a 40-year old Pussy.
??
My four-year old daughter would love this. I am now going to make sure she never knows of its existence…
It’s going to be tough to keep it a secret for the next 12 years, but we’ll try our best.
All she’ll want is the pillow. Do like Derek and check the parts counter. Knockoffs of the decals below the headlights and the bottom of the rear doors will be available at Pep Boys soon.
My eight year old wants me to buy this and trade in the Acura TSX for it.
Not going to happen. I’ll deal with the tears for a while.
Mirage Hello Pussy Edition would be available with a white or black exterior, but definitely pink inside.
What’s wrong with brown exterior?
I don’t understand?
After careful consideration and much consternation, I have decided to hold out for Mitsubishi’s homage to the 60’s James Bond films. I will eagerly anticipate the Mirage Pussy Galore Edition.
Oh, the humanity.
“Mitsubishi Makes The Mirage Even More Desirable.” Why? Because it now looks like one of those generic cars that you get with a Barbie playhouse set?
To be honest, it’s not the End of the World. However, you can see it from here.
Imagine if you will, Walter White rollin’ out to cook some more Blue in his Hello Kitty Mirage. Yeah nah. It’s beat-it-with-a-shovel-shrieking-like-a-six-year-old-girl-finding-a-spider time on this turd.
I’d happily drive one with NRA and Colt stickers all over it.
I love culture/gender clash.
I cheerfully remember the “Charlton Heston is my President” stickers in the 90s, and today I’d add “even dead man beats out who’s in charge”
The opposite cultural item would have to be a cartoon male character who was the antithesis of pink kitty.
Johnny Quest and Hadgi.
Good luck finding replacement hubcaps when you lose one. Also, If it’s just now 40 years why’s the company copyright in the image 1976?
Aspirin STAT! I’m having a kawaii attack!
Much as I love full-moon hubcaps..PLUS Herro Kitty?!
Had Subaru the foresight to paint the B9 Tribeca in this color, they may have gotten another year or two out the production run.
This is so awesome! I work at a Mitsubishi dealer, and I’d love to see one of these wash up on our shores. My wife would be screaming to buy it–one look at this and she couldn’t dump her Outlander fast enough.
Check the parts counter for the ancillary stuff and repaint a standard Mirage. You can also make a few bucks if you can find the pillows for Derek and mjz.
They really are missing an opportunity by not bringing this one over. I have an ex who would immediately buy it without a test drive at an inflated price and be overjoyed to do so. There are a lot of Hello Kitty fangirls (and more than a few fanboys) out there.
They won’t do it, because they know the Disney juggernaut will dig into their cutesy character bin and swamp them. I wouldn’t put it past Sergio to make a deal for Little Mermaid Jeeps! Too bad he missed a deal for Goofy Calibers. Then Hasbro will deal with Ford for My Little Pony Mustangs, and if Disney doesn’t have an exclusive deal with Fiat, we could see a Minnie Mouse Mini.
You do known the meaning of Topolino, don’t you?
Disney, bah. Hasbro is where it’s at. Ever heard of My Little Pony: Friendship Is Magic?
“…we could see a Minnie Mouse Mini.”
Close, would you believe a Mickey Mini?
http://0.tqn.com/d/hotels/1/7/G/G/mickey_car.jpg
I’ve thought this will be a decent cheap car, the kind that people often say they miss. However I’m not sure Mitsubishi is doing themselves a favor by marketing it as a toy.
Most likely pretty hot Japanese girls are going to buy this car so it might be a good idea to work up lines (in Japanese of course) about how much you admire their pink cat.
Hello Kitty is the Antichrist.
Probably.
The is the most pussy that anyone is ever going to get with a Mitsubishi Mirage.
?
Jeez, typo, *this*, not the. Double entendre jokes are required with press releases about Hello Kitty Edition cars. Otherwise god kills puppies. I don’t know why she’s a dick like that, but I guess she must really like risqué double entendre jokes. And I really like puppies. So I’m not going to screw with the rule. Forgive my immodesty, but I do believe that my Hello Kitty double entendre joke was the best (except for the typo) and classiest, or perhaps better put least unclassy.
Always with the puppies, geez why does God have to be so dramatic.
Double-entendre jokes are not always welcomed or appreciated. Especially in a mixed gendered audience..
I’m quite aware and happy that TTAC has a mixed gendered audience. And I would agree that some jokes crossed the line into not cool, particularly regarding reference to age. But I stand behind mine. I apologize if you were offended.
Ah, a non-apology apology.
So classy…
This place is like my buddy’s muffler shop (motto: no muff too tuff). After 5PM, a bunch of us will come by and hangout. Crack a few beers, crack a few jokes and no doubt, the language gets a little crude at times. But the women folk are always welcome and hey, chicks find it way more interesting than their circle of girlfriends. There, the conversation always leads back to their kids and reproduction cycles, no matter what.
“And I really like puppies.”
You can stop digging, you’re deep enough
There’s a lot to be said for major land wars and conscription.
Yet, at this moment I can’t think of one thing to say about it
The regular new Mirages just showed up at our dealership…cute little thing, could probably compete well with the 4 door Fiat 500…and the Mirage is $5K cheaper.
The 500L also makes more than double the horsepower of the Mirage and I think is closer in size to the Lancer Sportback.
Hate on the car all you want (I do), but you gotta love the hubcaps.
A co-worker is thinking of buying one. He is now rebuilding after hitting a rough patch in life, and this car, (non-Hello Kitty version), is a good fit.
I just checked it out. AC/Power Locks/Power Windows/Keyless Entry standard for $12,995 (plus the required stuff like a ton of airbags (7 in this case) and ABS/ESC). Not too shabby. I hate when companies charge ~$1K for a power pack for the windows and door locks when they cost nothing, and it costs more to build the car both ways.
Mitsubishi should be marketing this more.
There’s an old Gahan Wilson cartoon of some doctors in a hospital shrinking back in horror at a patient whose body is covered in smiley faces.
I feel the same way about Hello Kitty.
A Mirage Mary Kay Edition would be a piece of cake.
With perfumed exhaust!
The Apocolypse is at hand…
Nope. Cubs gotta win the World Series first.
By beating the White Sox.
City Series!
Well…. looks like I’m living a long and fruitful life then…..
In all seriousness though, tie in cars such as these often fail. Remember the Roxy Edition Toyota Echo? If you don’t, I don’t blame ‘ya….. I only remember that gem because I’m a Toyota parts guy and I joined ‘Yota when these hit the showroom floor (or hidden in the back lot in shame and out of direct view of customers…..) and needless to say the Roxy stuff is discontinued; the badges, floormats and decals. That’s all the car was.
The only tie in car that I know did well was the Plymouth Road Runner…. and how. Meep meep!
Well just wait until Toyota unleashes it’s SpongeBob Squarepants Highlander…
http://www.acarplace.com/news/2013/07/toyota-unveils-spongebob-highlander/
Dykes win! Oh wait. Wrong car! Heh heh :-)
And everything seemed to be going so well…
You weren’t around when BS ran this show, were you?
You mean it was worse than it is now? Ugh. I’ve been here for a few months but it does seem rather anti female and homophobic around here (at least when it comes to some who post comments).
I like cars and want to learn and talk about things automotive. Not deal with snide remarks and insults about gender or orientation.
It would be nice if there was zero tolerance for Misogyny around these parts…
The former editor was pretty much run off the place because of some rather crude homophobic remarks that culminated in a tasteless Subaru review, if you get my drift. The place has improved a 1000% since, but people will still say dumb stuff from time to time
Regarding the former editor, it started with an uncouth Subaru review and just spiraled out of control. A few days later an article was posted with a picture of a phallus. Later personal attacks on a contributor who left the site over the initial controversy were posted.
I think you have a valid point, in a Hello Kitty themed article I would expect a joke or two but its really the same joke over and over, gets old. I imagine if it were a male anatomy joke over and over I/we too would be just as annoyed as you probably feel. Something for everyone to bear in mind.
I started following the site just before the infamous Subaru review. After reading that article I almost un-bookmarked TTAC. It was that insulting.
Maybe I missed it but I do not recall much of a apology directed to the LGBT community over that nonsense.
The guy who made the comments was fired on zero days’ notice, his comments were formally retracted by this site, a disclaimer was placed before the articles.
It’s not legal for us to have him beaten or killed just because he made a comment that upset someone, you know…. What else would you like to see happen?
Not sure but it apparently it is still OK for some to use the Dyke slur in the comments.
You were already offended before his post. Everyone else ignored it. You want to be offended.
Yes, I’m offended whenever a bigot spews homophobic slurs.
Are you defending the use of homophobic slurs?
Is it full moon tonight?
Nope, half.
It feels like full moon…
As I stated, were offended before that post. Did you not read my comment?
Could be the Nissan Juke Godzilla Anniversary edition. Correction the Nissan Juke is a Godzilla edition, ugly as sin with a “turbo temper” to match!
That would not work. Godzilla is not ugly.
The biggest problem of the actual Mirage is that the previous one was/is so much better. In any color. And especially with the Mercedes sourced 3 cylinder turbodiesel. Ask the dealers…
My girlfriend fell in love with this car ahahha. Is this ever gonna be available in Canada?