Another day, another automaker making promises about electric vehicles. Today’s company is Ford, which has vowed to make all European automotive sales electric-only by 2030.

This comes with the footnote of having the ability to soften that promise with plug-in hybrids. But, since this is all about corporate virtue signaling, that’s not what automakers tend to lead with. The industry wants to focus upon net-zero carbon emissions, sustainability, and other buzz terms that allow something to sound environmentally friendly without our needing to check if that’s actually the case. By the time 2030 comes around, only a few dozen people are even going to remember these promises if they’re not kept anyway — giving companies another opportunity to move the goalpost.

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I’ve been waiting to get my grubby mitts on the steering wheel of the Ford Mustang Mach-E for over a year now. I spent a good chunk of a weekend learning all about it before the 2019 Los Angeles Auto Show. And I was all set to trek to Detroit to drive it last fall. […]

Mitsubishi revealed the all-new 2022 Outlander utility vehicle over the internet last night. In fact, the automaker almost made as big of a fuss about this being the first car showcased via Amazon Live as it did its new SUV. It’s the kind of thing that really makes you wonder where an automaker’s priorities are located, though tech monopolies giants are so deeply ingrained in modern businesses that one hardly notices anymore. But we’re digressing before we’ve even started discussing the new Mitsubishi Outlander.

While the manufacturer can certainly be faulted for letting go of the most interesting aspects of the brand, its core values have remained mostly intact. The 2022 Outlander remains the only vehicle in its segment to offer standard third-row seating, though past experiences with the model presumes that it will only be useful for children and exceptionally small adults. But we’re not sure if that makes up Mitsubishi keeping its MSRP dangerously close to its highly competent rivals when the outgoing model under impressed with its budget-built interior. Honda’s CR-V and even Nissan’s Rogue have felt like substantially nicer products from inside the cabin. Fortunately, that’s one of the big issues the 2022 model-year Outlander was hoping to address. (Read More…)

Jaguar Land Rover (JLR) has announced that it plans to have transitioned the Jaguar side of the business entirely to electric vehicles by 2025. Meanwhile, the more profitable Land Rover brand will be receiving its very first EV sometime in 2024. The plan is backed by a £2.5 billion (roughly $3.5 billion USD) investment.

As usual, take these promises with a grain of salt. Practically every manufacturer has underdelivered when it comes to electrification and features existing under the catch-all mobility tag. Jaguar’s current battery-electric vehicle, the I-Pace, hasn’t exactly been a smash hit and its construction is actually contracted out to Magna Steyr in Graz, Austria. Jag also recently abandoned the new XJ model, which has been in development for years. Ironically, the car was supposed to become the brand’s first all-electric sedan.

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Japan was struck by a 7.1 magnitude earthquake over the weekend. The Fukushima and Miyagi prefectures were hit the hardest, offering a physical reminder of the 9.0 magnitude quake that devastated the region in 2011. Scientists have claimed that Saturday’s tremor was actually an aftershock from the horror show that occurred a decade earlier.

While still a large systemic event, authorities aren’t reporting widespread injuries or even damages. However, many citizens were left without power and numerous industrial facilities were idled for inspection. This includes automakers, with Toyota making an announcement that it will be stalling nine factories for several days this week. Though only some of that time is needed for safety assessments. The automaker is fretting over a batch of suppliers that were impacted by the quake and is anticipating a parts shortage.

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In a YouTube video announcement yesterday, Mike Peyton, vice-president of Mini of the Americas, let the air out of Mini Takes The States for 2021, postponing the bi-yearly event which was canceled in 2020.

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Of all the Good Nineties Minivans, the Toyota Previa (like the Mercury Villager Nautica) stands out. Engine in the middle, driven wheels at the rear, superior build quality, and supercharging all made for a unique minivan offering never seen before or since.

But unique didn’t sell in America (still doesn’t), and the Previa taught Toyota a lesson about its customers.

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In the lead-up to my seat time with Maserati’s latest on the big track at Willow Springs International Raceway and the nondescript streets surrounding it, the automaker held a press briefing via video conference. Here, company PR chief Kas Rigas explained the “duality” of the brand, citing the original Quattroporte as the prime example. Launched […]

Chrysler redesigned the big C-Body cars for the 1969 model year, calling the vaguely airplane-ish curved-panel look the “Fuselage Style.” Although the prole-grade Fury and middlebrow Dodge Monaco looked distressingly similar to their upscale Imperial and Chrysler New Yorker/300/Newport siblings in the 1969-1973 Fuselage era (further blurring the Snoot Factor dividing lines among the Chrysler divisions), these cars offered plenty of Detroit steel at a good price. Here’s one of the most affordable Chrysler-badged C-Bodies available during the first year of Fuselage Styling, found in a Denver-area car graveyard. (Read More…)

In launching the Bolt EUV and EV, leave it up to Chevrolet and Disney’s Imagineers to spin a pretty good tale. Nick Cho, the creator of TikTok, better known as YourKoreanDad, was the host of their launch video.

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No, not the current POTUS. Or the previous one, or the one before that, or the one before that…

We’re taking Monday off to celebrate two long-dead presidents who shaped American history. Thanks to a revised holiday schedule from our corporate masters in … Toronto.

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Battery suppliers LG Chem and SK Innovation have what could be politely described as an intense rivalry. With the automotive industry desperate to secure reliable access to the most essential components for the planned electric vehicle offensive, chemical companies specializing in electronics are very much in demand and they’re all jockeying for power.

On Wednesday, the U.S. International Trade Commission (ITC) sided with LG Chem after it had accused SK Innovation of misappropriating trade secrets pertaining to EV battery technologies. But Ford CEO Jim Farley is asking the South Korean businesses to call a ceasefire and settle things out of court, presumably through the transfer of a large sum of money.

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Today’s Rare Ride is a very interesting version of a ho-hum economy hatchback. By the time Toyota finished with their edits, said hatchback was turned into a pickup truck in similar in concept to the Chevy Avalanche.

Feeling intrigued?

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New York Fashion Week 2021, which oddly enough begins today and ends tomorrow, marks the return of BMW of North America to the catwalk. BMW rejoins Fashion Week, a celebration of fashion, culture, design, and economic development.

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Goldman Sachs is creating a joint venture that will help it capitalize on automotive technology firms while they’re consistently being overvalued on the New York Stock Exchange. Automotive startups have become a hot item, so long as they’re trading on the assumed merits of new technologies, and there’s no shortage of new companies being propped up by established players. The last few years have been a merry-go-round of establishment automakers and financial intuitions investing in startups on the off chance they might have something useful.

Meanwhile, burgeoning electric vehicle companies are using special purpose acquisition firms (aka blank-check companies) to maximize their advantage. Even though some have argued this is being done unfairly, there’s not much accountability in general. The iron could not be more primed for striking if you happen to be one of America’s largest banks.

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