By on June 8, 2022

Toyota

The 2023 Toyota Sequoia is going to remain atop the brand’s SUV ladder, with a planned sticker price based at $58,300.

The TRD Pro version, which is top-of-the-line and off-road-oriented, will start at $76,900.

Should you opt for a TRD Pro, you’ll get 33-inch Falken Wildpeak all-terrain tires, 18-inch BBS wheels, skid plate, dual exhaust, locking rear differential, Fox shocks, a LED light bar, and LED marker lights.

In between these trims are the base SR5 (includes LED lights, flip-up rear window, 18-inch wheels, privacy glass, black grille with chrome surround, heated front seats, 12.3-inch instrument screen, power moonroof, and wireless Apple CarPlay and Android Auto), the $64,700 Limited (20-inch wheels, chrome accents, gray grille, cooled seats, heated steering wheel, power third row), the $70,900 Platinum (premium LED lighting all around, 20-inch wheels, chrome mesh grille, panoramic glass, digital rearview mirror, and premium audio), and the luxury-oriented Capstone trim, which includes 22-inch wheels and costs $75,300 to start.

TRD Sport and Off-Road packages will be available, depending on trim. The TRD Sport package will be available on the SR5 and add Bilstein shocks and 20-inch wheels, while the TRD Off-Road package will be available on four-wheel-drive SR5s and Limiteds and it will add a skid plate, off-road Bilstein shocks, and a locking rear differential.

Toyota’s Safety Sense 2.5 suite of advanced driver-assistance systems is standard. It includes radar cruise control, lane-departure alert w/steering assist, and a pre-collision system with pedestrian detection. Other driver aids include automatic high beeams, road-sign assist, and blind-spot monitoring with rear cross-traffic alert.

The sole powertrain choice is a hybrid system that pairs a twin-turbo, 3.5-liter V6 engine and an electric motor with a 10-speed automatic transmission. Rear-wheel drive is standard on all but TRD Pros, which come with four-wheel drive. Four-wheel drive is a $3,000 option otherwise, and the destination fee is $1,495.

The 2023 Toyota Sequoia hits stores this summer.

[Image: Toyota]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Get the latest TTAC e-Newsletter!

Recommended

18 Comments on “2023 Toyota Sequoia, TRD Pro Priced — Prepare to Pay a Pretty Penny...”


  • avatar
    Fred

    So how much for the Lexus?

  • avatar
    ajla

    “Four-wheel drive is a $3,000 option otherwise”

    They really gash you folks hard on the 4×4.

    • 0 avatar
      jack4x

      It’s easier to stomach if you imagine the 2wd as some mythical creature that you’ll never see, and just incorporate the $3k into the base price.

      To be fair though, around here a 2wd truck like this probably takes a $10k hit on resale, so the initial upcharge is well worth it.

      • 0 avatar
        ajla

        With a $10K local resale hit it seems like you’d be much better off selling it to Carvana or selling it in Valdosta.

        Or, people in the Sun Belt should be buying 2wd trucks from up north because the 4WD resale return isn’t $10K (or even $3K) when I look at local prices.

  • avatar
    dal20402

    So they’re trying to use the Sequoia to occupy the market space previously taken by the Land Cruiser. Knowing some Cruiser owners… good luck with that.

    • 0 avatar
      stuki

      In the US, the market for Tahoes and Escalades were always much bigger than for the ‘Cruiser anyway. And more and more of the already small once-were market for new, as opposed to used, ‘Cruisers, is moving on to Teslas et al. anyway.

  • avatar
    Polka King

    I really love that Toyota is calling their Deluxe models “TRD”, pronounced “turd”.

  • avatar
    sgeffe

    Or will this be next to grace EVERY page of this site?!

    I wasn’t fair off, as the RAV4 or whatever the BEV variant is chases every scroll motion of a page now!

    Yes, VerticalScope, get rid of the damned Toyota ads!!

  • avatar
    Secret Hi5

    ADM $10,000

  • avatar
    ToolGuy

    ToolGuy will wait for Sequoia fuel economy figures to be released before deciding how much he dislikes this particular vehicle.

    • 0 avatar
      BC

      Tundra numbers won’t be too far off

      https://fueleconomy.gov/feg/PowerSearch.do?action=noform&path=1&year1=2022&year2=2022&make=Toyota&baseModel=Tundra&srchtyp=ymm&pageno=1&rowLimit=50

  • avatar
    RHD

    Thank goodness that I have enough vehicles to last me for the rest of my life. I would feel a huge sense of failure and defeat paying nearly a hundred grand (including taxes and BS fees) for a single motor vehicle.
    On the other hand, it’s only the equivalent of about 15,000 gallons of gas, which at 2022 prices will take this thing a bit beyond 250,000 miles.
    Somehow the automakers seem to think that the dual-professional upper middle class is the only market for their vehicles.

  • avatar
    sooperedd

    Nope.

  • avatar
    Skippity

    Article about increase in traffic death deaths followed by one showcasing a 17’ long, 7,500 pound, 400+ hp barge with a 14” touch screen.

  • avatar
    crtfour

    The only new vehicle I’ve purchased was a Chevy Z-71 truck in 2002 and I about had sticker shock at $29K. It’s hard to believe that most of these type of vehicles go for $70k plus although to me that price seems more reasonable foe something Japanese as opposed to American.

  • avatar
    no cvt

    I’m not sure how people justify the prices on these things, or the similar GM or Ford versions.

  • avatar
    28-Cars-Later

    So, its $158,300 then?

Read all comments

Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • Lou_BC: @Carlson Fan – My ’68 has 2.75:1 rear end. It buries the speedo needle. It came stock with the...
  • theflyersfan: Inside the Chicago Loop and up Lakeshore Drive rivals any great city in the world. The beauty of the...
  • A Scientist: When I was a teenager in the mid 90’s you could have one of these rolling s-boxes for a case of...
  • Mike Beranek: You should expand your knowledge base, clearly it’s insufficient. The race isn’t in...
  • Mike Beranek: ^^THIS^^ Chicago is FOX’s whipping boy because it makes Illinois a progressive bastion in the...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber