One of the most challenging aspects of running a blog like TTAC is managing diversity. As a global site, TTAC and its readers are exposed to the full range of diverse global perspectives, but our largest market, the United States, is also home to incredibly divergent views and lifestyles. Much is made of our national polarization these days, and when the topic turns political, TTAC often finds itself on the front lines of America’s cultural and ideological battlefield. Luckily we’re all of us bound together by something that transcends much of what divides us: our shared fascination with cars gives us the opportunity to interact with and relate to people with whom we may have little else in common.

Take this photo: depending on your perspective, this scene, photographed near my home in Portland, OR, might be a symbol of the ultimate automotive aspiration or a dread vision of a dystopian anti-automotive future. But regardless of how the image relates to your personal views and circumstances, nobody can deny that the people who live in that house think very seriously about their automobiles. And even the most unabashed, gas-huffing EV skeptic has to respect that. Vive le difference!

Nissan’s “we have cars” ad may not meet with the approval of TTAC’s commenters, but it appears to be having some kind of effect. According to mid-month analysis by the A+ rated experts at Edmunds Autoobserver, Nissan’s looking at the strongest retail sales growth in the industry this month, building on last month’s already-strong performance.
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Think the Q5 is a bit too small? Do you find the Q7 altogether too large? You’re in luck! Rather than simply continuing to bracket the meat of the German luxury SUV market, Audi is stretching and widening its Q5 chassis in order to directly challenge the “just right” Mercedes ML/BMW X5 segment. The end result is supposed to look more coupe-like (read: more BMW X6-like) than this pieced-together mule, as Auto Motor und Sport calls the Q6 the “sporting connection between Q5 and Q7.” Let’s hope those wild test wheels are an option when Q6s start rolling off production lines sometime in 2014.

The Detroit News’s David Shepardson reports that GM has requested the dismissal of a lawsuit alleging rear-suspension problems on 2007-8 model-year Impalas, on the grounds that

“New GM did not assume liability for old GM’s design choices, conduct or alleged breaches of liability under the warranty, and its terms expressly preclude money damages,” the response says.

The suit “is trying to saddle new GM with the alleged liability and conduct of old GM.”

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With debt collectors closing in on all sides, Saab’s shaky PR took another hit today as the Swedish media repotred that members of the board of Swedish Automobile (SWAN), Saab’s parent company, received pay increases of some 633 percent over 2010. Thelocal.se reports that

New chairman of the board, Hans Hugenholtz, received a raise of 633 percent, from 147,150 kronor (about $23k) to 611,163 kronor (about $950k). Others also had their pay increased significantly.

Though the amounts are relatively small, and the dwindling ranks of unquestioning Saab supporters argue that the compensation is low compared to the Dutch average (SWAN is incorporated in The Netherlands), this is just the latest PR disaster to hit the struggling automaker. One Saab employee sums up the mood:

It feels like everyone is out to grab what they can get.

And no wonder they feel that way. Not only did worker paychecks arrive late, but Sweden’s national debt office has begun foreclosing on the first of its outstanding claims… and the initial amount (about $58k) could have been covered by the chairman’s pay increase alone. Sending the message that board compensation is more important than staying out of insolvency has to be some of the worst PR imaginable. Still, some will defend Saab no matter what…
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With Honda and Toyota struggling to catch up after months of tsunami-related supply interruptions, Nissan’s been passing its major Japanese competitors in sales volume, and they apparently want to keep it that way. As Bertel has reported, Nissan was able to walk away from the tsunami’s devastation practically unharmed, and it’s leveraging its strong supply of vehicles to make hay while the sun shines (or while its competitors are struggling to catch up). This ad, which is a simple reminder to consumers, is only slightly tinged with competitive feist in a scene depicting a frustrated Honda customer. Overall though, there’s not much messaging needed: Nissan has cars, other Japanese competitors don’t. And right now, that could be one of the most effective marketing messages out there. After all, as Autoobserver points out, folks trading in Japanese cars still overwhelmingly buy another Japanese car… so simply having Japanese cars on dealer lots is a huge advantage at the moment.

What’s next for the whale penis leather upholsterers at Russia’s gauchest tuning house, Dartz? How about a wrapping a Ferrari F430 in leather-grain vinyl? Sophisticated! [via GTspirit]

Nearly three years ago, I penned an entry to TTAC’s Volt Birth Watch entitled “You Should Have Been Born A Cadillac.” True to its name, the piece argued that,

the Volt’s bailout-fodder status requires some kind of volks wagen appeal; while a $40k Chevy is a tough pill to swallow, a taxpayer-funded [Volt-based] Cadillac could create a nasty backlash.

Now that the taxpayers are off of GM’s radar, the plan is going through: GM has announced that it will build a production version of the Converj concept, to be called the “ELR” per Caddy’s alphanumeric naming scheme. Rollout, pricing and performance targets haven’t yet been released, but a production-intent concept will be shown at the upcoming Pebble Beach Concours d’Elegance. And though more profit out of an already-developed drivetrain makes worlds of sense, GM now has to explain why its luxury brand is getting Chevy’s leftovers with a freshly tailored suit. Hopefully GM will pull off this relatively minor PR hurdle with more aplomb than, say, Lincoln’s attempts to explain that features available in most Fords, like EcoBoost and SYNC/MyTouch, are what makes its cars so luxurious. After all, shouldn’t luxury brands be at the technological forefront, with features trickling down into the mass-market brands?

Who’s ready for some politics? With the presidential election still over 14 months away, recent Iowa straw poll winner Michelle Bachmann is upping the campaign promise ante by telling a Greenville, SC crowd

The day that the president became president gasoline was $1.79 a gallon. Look at what it is today. Under President Bachmann, you will see gasoline come down below $2 a gallon again. That will happen.

Without even taking a side in the muck of presidential politics, it’s plain to see how ridiculous this statement is. As Politico helpfully notes:

Bachmann didn’t detail how she would cut the price of gasoline, which is tied to the global price of oil. [Emphasis added]

Personally, I think gas should probably be taxed to a point where Americans pay about what the rest of the world does, in order to pay for the externalities of oil consumption. Most auto execs agree, arguing that America’s artificially low gas prices play hell with product planning. But even (or is that especially) if you’re a hard-core anti-tax free-market fundamentalist, Bachmann’s statement should be treated with scorn. After all, markets, not presidents, should be setting oil prices. But what’s principle (or even good practice) when compared to the need for political pandering?

A new Toyota Tacoma is scheduled for release this fall, and pickuptrucks.com reckons this is it. And because this appears to be nothing more than a relatively mild facelift, we believe it. What would have been too surprising to be true: a completely redesigned, ground-up new compact truck from any automaker in the US market. Apparently building all-new compact pickups for the US market went out of style towards the end of the Clinton Administration… so we’ll have to make do with another facelifted 5+ year-old product. It’s OK, we’re gettig used to it. Video here

Rattle off a list of the buzzworthy EV makers that seem likely to achieve the “holy grail of EV development,” a multi-gear electric car, and chances are that firms like Tesla, Fisker, Th!nk or even a major OEM like Nissan will make the cut. You probably wouldn’t consider the ultra-conservative British sportscar maker Morgan to be in the running, as they still build body substructures out of wood… surely the brand that’s most stuck in the early 20th Century seems an unlikely candidate for EV technical leadership. Think again…
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As promised yesterday, my review of Michael Dunne’s American Wheels Chinese Roads: The Story of General Motors in China is now live at the Wall Street Journal website [sub] as well as today’s print edition. Be sure to pick up a copy and stay tuned for TTAC’s own review of this important book, by our man in China, Bertel Schmitt.

Though this new 911 is all-new from the ground-up, and some two and a half inches longer than its predecessor… well, it looks like just another 911, doesn’t it? The Panamera-style interior is the biggest change in terms of design, but the rest of the design is just a tweaked-and-smoothed version of the shape we’ve become very accustomed to. Of course, nobody was expecting anything dramatic from the model that defines evolutionary design in the modern car world, but after the major improvement between the 996 and 997 generations, I was expecting a little more than this. Oh well, at least it’s still a 911.

Slightly over 11 years ago, Jaguar set the car world’s heart a-flutter with the sleek, stunning F-Type concept. Shortly thereafter they said they’d build it, and relentless hype (including a totally unconvincing C&D “First Drive Review” featuring no actual driving impressions) followed. As the years dragged on, it soon became clear that Jaguar would not be building the achingly gorgeous sub-XK roadster (a decision that Robert Farago called “a shocking miscalculation“). But now, with mules already prowling the British countryside, a new baby Jag roadster concept is coming to the Frankfurt Auto Show… and Jaguar tells Autocar it will be a “precursor” to the coming production model. As a big fan of Ian Callum’s work, I’m sure it will look absolutely delicious… but if this somehow turns out to be another F-Type-style tease, Jaguar will be dead to me forever. [UPDATE: video preview after the jump]
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Sales of all car-based crossovers continue to climb, far outstripping demand for body-on-frame utes as well as pickup trucks. But strangely enough, a lot of the growth and volume among crossovers is in the compact-CUV segment, where the top-selling model last month beat July’s mid/full-CUV winner by some 10,000 units. This suggests that The Great American Downsizing, as we’ve called it, isn’t as simple as former SUV owners replacing their BOF beast with one of these comparable mid/full-CUVs. Still, this is an important segment because although the stakes aren’t wildly high, the competition is fierce. GM won by a whisker last month, but Ford’s got a strong one-two punch as well with its Explorer/Edge combo. Meanwhile, Honda’s Crosstour and Ford’s Flex have bombed all the way off our monthly volume chart. Hit the jump to find out their Year-To-Date numbers, and to find out who the somewhat surprising YTD volume winner is.

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