Posts By: Edward Niedermeyer

By on June 16, 2011

What is there to say about this chart? Mustang had a shot… it coulda been a contender… but Camaro was just too busy building momentum, en route to what should be the nameplate’s best volume year since 1995. Challenger, meanwhile, just seems stuck spinning its wheels in third place. Oh, and since this chart has little in the way of controversy, let me just add this: if Hyundai starts breaking out its Genesis Coupe sales when it launches a muscle car-inspired facelift for the model, we would love to see how that underdog story plays out. In the meantime, though, Genesis coupe and sedan combined barely touch the Challenger’s volume… at this point pony cars are still very much an American game.

By on June 16, 2011

Let’s face a fact here: as much as Jack Baruth likes the Ford Flex, Ford’s MINI-cum-Woodie-Wagon is a textbook case of what the literature refers to as a sales flop. Recommend one to a friend (particularly a friend of the female persuasion) and chances are they’ll say “even if it is a great car, I just don’t like the looks” and go buy a Traverse. For a while there it seemed like a seven-passenger version of Ford’s European C-Max would help the Blue Oval shore up its three-row options, but with that model canceled in favor of a five-door, hybrid-only strategy, Ford’s back to contemplating updates to the Flex. But Automotive News [sub] Product Editor Rick Kranz has another idea:

My understanding is that the next-gen Transit Connect arrives in a few years, will be assembled in North America and will be a more refined vehicle. The current version comes from Turkey…

While today’s Transit Connect seats five, a seven-passenger version could be a viable option for young families that don’t need the Grand Caravan’s bulk. Some urban families might prefer the nimble size of a seven-passenger compact minivan on the narrow neighborhood streets in the Windy City or the Big Apple.

From a business standpoint, Ford could increase Transit Connect volume by offering two flavors — one for commercial applications and the other for mom, dad and the kids.

The main reason the seven-passenger C-Max was nixed: a near-Caravan price point. A TC-based van could come in at a lower price… but would Americans really choose such a utilitarian vehicle? Meanwhile, would a Transit Connect really look that much more appealing than a Flex? It’s an interesting idea that Ford is probably looking at… but what say you?

By on June 16, 2011

According to Auto Motor und Sport, this Opel “Junior” city car (A-Segment) could be sold in the US if Opel isn’t sold first and if union boss Klaus Franz gets his way. Though GM has ruled out selling the Opel brand in the US, Franz tells AM und S that

I can see strong demand for this car in the cities of the East and West coasts.

But if the Opel brand is off the table, what will this car be sold as? There’s been no rumor yet of a Buick-branded microcar, but Cadillac did recently show an A-Segment concept, called the ULC, that could tip the strategy for this car’s US-market design and branding. It’s just too bad TTAC’s Best and Brightest answered the question “Does Cadillac Need A MINI-Fighter?” with a resounding “NO”. But would a ULC-style micro-Caddy be any less appealing than a baby Buick? This car will be a tough sell coming from any of GM’s remaining brands, but with CAFE increases in the cards (and as prices rising anyway) this may an unavoidable conundrum.

By on June 16, 2011

The BMW F10 M5 has been shot at the Nürburgring, shown as a “concept,” and has generally been exposed to expectant fans the world over. But even as it was caught prepping for US market duty in Southern California, the name of the game was “look but don’t talk.” We’ve discussed the anti-social tendencies of test mule drivers before, but for some reason it always seems to surprise the folks who come across a mule on the road. On the other hand, if you saw a brand-new M5 on the road with private plates, would you expect the driver to give you the time of day? I thought not.

By on June 15, 2011

Bloomberg [via Automotive News [sub]] reports:

“We’ve now been able to secure production capacity to safely say that we will surpass 600,000 units,” Mike O’Brien, Hyundai’s vice president for U.S. corporate and product planning, told reporters here Tuesday.

The South Korea-based company said in January it didn’t have enough production capacity to meet that level of U.S. sales.

Since then, Hyundai has raised output at its Montgomery, Ala., plant that makes Sonatas and Elantras, and it will also have a larger supply of the new Accent subcompact from South Korea than initially planned

 

By on June 15, 2011


Reuters reports that Boston Consulting Group has revised its projections for EV market penetration downwards, concluding that plug-in electric vehicles (including EREV and PHEV models) will make up no more than five percent of the US market by 2020. And ironically, the recent increases in gas prices have actually driven the estimate downwards, as Xavier Mosquet, the global head of the group’s autos practice, tells The WSJ [sub]

Electric cars will undoubtedly play an increasingly large role in many countries’ plans in the decades ahead as energy independence and environmental concerns intensify, but they will gain only modest ground to 2020. Gas- and diesel-powered vehicles are improving faster than expected and will continue to dominate the global landscape.

(Read More…)

By on June 15, 2011

Having kept a relatively low profile since the disastrous “My Tank Is Full” series of ads, Ram is fighting to help keep Chrysler profitable with a new series of ads highlighting the Ram’s connection to “Wild West” values. And like nearly every bit of advertising approved by Chrysler Group ad boss Olivier Francois, it’s heavy on the hyper-sincere schlock, which makes the spots end up feeling like they’re selling a political candidate rather than a truck. And this just as it seemed like truck ads were slowly moving away from some of their previous cliches. Does doubling down on sincerity and the mythical Western ethos make sense as a way for Ram to catch back up on volume it’s lost over the last few years? Or should Ford’s stunning 50%-ish take rate on EcoBoost V6 engines in F-Series be pointing towards a more pragmatic, consumer-needs-oriented marketing campaign? Watch as many of the ads as you like and be sure to let us know where you see the Ram brand and its marketing effort heading.

By on June 15, 2011

The confrontation between modern, Western societies and deeply traditional lifestyles in Afghanistan creates a healthy supply of fascinating car stories, as we’ve already heard about such uniquely Afghan manifestations of car culture as the Taliban’s Toyota Hilux-inspired maple leaf tattoos. And now here’s another one, fresh off the Reuters wire: Afghans are reportedly in a tizzy over (get this) license plates containing the number 39. Yes, really.

Afghanistan’s booming car sales industry has been thrown into chaos by a growing aversion to the number “39”, which almost overnight has become an unlikely synonym for pimp and a mark of shame in this deeply conservative country.

Drivers of cars with number plates containing 39, bought before the once-harmless double digits took on their new meaning, are mocked and taunted across Kabul.

“Now even little kids say ‘look, there goes the 39’. This car is a bad luck, I can’t take my family out in it,” said Mohammad Ashraf who works for a United Nations project.

Other “39” owners flew into a rage or refused to speak when asked whether their car was a burden.

The Guardian adds:

I did not think it would matter when I got my car,” said Zalmay Ahmadi, a 22-year-old business student. “But when I drive around all the other cars flash their lights, beep their horns and people point at me. All my classmates now call me Colonel 39.”

We’ve heard of huge demand for certain-numbered license plates before, such as the craze in Arab countries for the lowest possible license number… but we’ve never heard of a taboo number when it comes to license plates. So what gives?

(Read More…)

By on June 15, 2011

As the industry (or at least parts of it) and the federal government face off over forthcoming 2017-2025 CAFE/emissions standards, a Center for Automotive Research study is getting more play than ever from an industry that seeks to portray the high cost of fuel economy improvements as being not worth the additional costs to consumers. CAR has yet to publish its full study, but it’s clearly intended to counter an offensive from groups like the Consumer Federation of America, which uses its own study to show that CAFE regulation will actually save consumers money. This battle, over the cost to industry and consumers of passing a 62 MPG standard for 2025, has been playing out for months now, and will continue to go back and forth over the rest of this summer. And sure enough, the Union of Concerned Scientists and the National Resources Defense Council have both hit back against the CAR study, calling it “industry-advocate propaganda” in the Detroit News and arguing that it underestimates future reductions in technology costs.

(Read More…)

By on June 14, 2011

Before Fiat snapped up Chrysler from the US taxpayers for a song, it saw the Indian firm Tata as another logical partner for a long-term alliance. After Tata bought Jaguar/Land Rover, the auto media was awash in rumors that the British brand would share components with Fiat’s Alfa-Romeo brand. When Tata came out with the Nano, there was speculation that Fiat’s dealers in Europe and Latin America could be used to sell the low-cost car, even rumors of a Fiat-branded version were floated. Fiat even tried to sell Tata on one of its notoriously nasty Italian plants. What did surface from Fiat and Tata’s flirtations: a joint venture in India that, by all accounts, is going not well at all. And now, with Fiat distracted by its Chrysler rebuilding project, Ratan Tata is expressing his displeasure with his firm’s Fiat tie-up, telling The Hindu Businessline

I have to admit that so far, the venture with Fiat has not been as active as we had thought… I think that Fiat has to launch more models into the market to keep dealers interested. It also has to look at its cost structure in terms of parts and components. So the joint venture needs to be looked at quite critically and until that happens, it’s not going to be optimised… As far as what else we can do with Fiat, I think Sergio Marchionne and I can really talk to each other. However, at the working level, it hasn’t quite been that way. We have looked at Latin America to do something together, but things haven’t moved as they should have done

(Read More…)

By on June 14, 2011

 

 

Honda and Toyota have been valiantly holding off an all-out assault on the compact segment thus far, and Civic and Corolla still lead the C-segment’s year-to-date sales race. FOr the month of May, however, the barbarians made it inside the gate, and turned the compact market on its head. Chevrolet’s Cruze, which was one of the first of new breed of compacts to launch, took advantage of its head-start in the marketplace to tear into first place, beating the new Focus by a mere 408 units. Elantra was about 2k units behind the Focus/Cruze leaders, but finished nearly 2k units ahead of Civic, which itself beat Corolla by nearly 1,500 units. Now that the Compact Wars are well and truly joined, we can expect more of this back-and-forth each month. In any given month this can be anyone’s segment… the question now is whether Honda and Toyota can possibly hang onto their YTD lead and finish 2011 with the volume win. It’s by no means a sure thing… hit the jump for a month-by-month breakdown of “big six” compact sales.

(Read More…)

By on June 14, 2011

Strap on the man-pants, Saab fans, because there’s another heaping load of bad news for the Swedish brand this morning. First off, Saab’s mysterious Russian backer Vladimir Antonov has backed out of a deal in which he was to buy property at Saab’s Trollhättan plant and lease it back to the company, stabilizing its short-term cash position. Automotive News [sub] quotes an Antonov rep as saying

The property sale is now being discussed with external investors

Apparently the Swedish real estate investor Hemfosa has stepped into the breach and sources say a deal could happen quickly. Antonov’s man added that his boss was still interested in securing a shareholding in Saab, a move that has been awaiting approval by the European Investment Bank for some time now. But despite Antonov’s insistence that he’s not going anywhere, the real estate deal pullout is troubling. After all, if Antonov were really the Saab zealot he claims to be, willing to support and revamp the brand at any cost, wouldn’t he want to own the Trollhättan plant? Wouldn’t he want deed to the factory in case Saab, as it exists now, goes into bankruptcy? This is the first indication that Antonov is treating his Saab involvement as an investment rather than a crusade, which is frankly a bad sign for what’s left of the Swedish brand. On the other hand, with Chinese firms chopping up Saab, what’s a businessman to do?

(Read More…)

By on June 14, 2011

The auto enthusiast world has been torn apart of late by the re-boot of the Lotus brand, which is transitioning from hard-core enthusiast niche manufacturer to mass-appeal, high-end, branded premiumness. The photo above shows the first steps towards building a Porsche or Ferrari-like brand: Lotus Originals sells leather jackets and other branded goods in order to build up the exclusive appeal that the brand needs to bank on once its new cars arrive. But in China, Lotus’s branding issues are going to require more than just some sexy young things pouting in leather jackets while artlessly assembled around a piece of Lotus’s brilliant past. China Car Times reports that Lotus parent company Proton’s China-market deal with new Saab partner Youngman has already created some issues, namely

UK’s Lotus will enter the Chinese market on June 15 this year, but its Chinese name is Lu Te Si (“路特斯” – a transliteration of Lotus) rather than the well-known Lian Hua (“莲花” – Chinese for Lotus Flower), because China’s Youngman Lotus has used the famous brand to market its cars first, and Lotus does not want consumers to get confused between the low cost products from Youngman and its own high end sports models.

(Read More…)

By on June 13, 2011

More people feel that the task of driving belongs to the driver, and do you really want to sort of hand over your safety to a machine? It’s possible the technology might one day be widely deployed. I just don’t think we’re anywhere close to that right now

NHTSA Administrator David Strickland came away from his first run-in with Google’s autonomous cars in a less-than-entirely optimistic mood [via the DetN]. You might think that Strickland, who is a central figure in Transportation Secretary Ray LaHood’s “War on Distraction,” would appreciate a driver that has no need for Twitter, Facebook or the other increasingly-common in-car distractions. Instead, he took his position to its remarkably solid core: that individuals need to think more, not less, about their responsibilities as drivers. It’s actually a fantastic message, especially given that he wasn’t kidding about the “technology isn’t ready” part, telling the DetN

There’s near misses. It’s not fool-proof. There’s a lot of work to go, [but] it’s a great piece of technology.”

By on June 13, 2011

OK boys and girls, we’re working on our last month of the first half of 2011… and it’s time for a gut-check. Here are the studs of the light-duty vehicle sales world, the top 25 total volume sellers in the US through May. But remember, we have no fleet sales breakouts by model (data donations accepted at our contact form)… so this isn’t necessarily a measure of the cars that are selling best with private consumers. Still, it’s an interesting list of cars, with a surprise for everyone (RAV4 barely beating Prius, for starters). We hope you enjoy it.

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