Posts By: Jason R. Sakurai
Plug Power, a provider of hydrogen engines and fueling solutions, is expanding its support of Walmart’s eCommerce network. Plug Power currently supports more than 9,500 GenDrive fuel cell-powered vehicles used by 37 Walmart distribution centers across North America.
Electronic Arts said it had reached an agreement to buy Codemasters in a deal worth $1.2 billion, beating rival video games maker Take-Two Interactive Software to the finish line for the British company.
The first new ABT RS7-R Limited Edition version of the 2021 Audi RS 7 has been completed by GMP Performance in Mooresville, North Carolina, at their facility in Lake Norman.
Lincoln and Mini are the top-rated brands in sales experience satisfaction, according to J.D. Power. Lincoln ranked the highest in sales satisfaction among luxury brands, and Mini ranked the highest among what Power calls mass-market brands.
The Hennessey Venom F5 supercar has been unveiled in advance of 2021 customer deliveries. The all-new Venom F5 is built to deliver what the company declares is an exhilarating all-around driving experience, coupled with unparalleled performance. With its power, low weight, and vehicle dynamics, the F5 brags about its handling, and how you may have a truly visceral experience behind the wheel.
Are EV batteries an environmental hazard? The European Commission (EC) is proposing stricter regulations on EV battery sustainability. A 2006 Battery Directive dealt with safe recycling and disposal of Pb-acid and Ni-Cd batteries when Li-ion batteries used in electric vehicles (EVs) and hybrids were still in their infancy. These new rules will supposedly improve Li-ion batteries by reducing their carbon footprint, hazardous material use, and increasing responsibly-sourced material usage.
Axalta released its 68th Global Automotive Color Popularity Report today, and it said 81 percent of vehicles are white, black, gray or silver. White at 38 percent is the most frequently purchased automotive color worldwide and has been for 10 years consecutively. Black remains at 19 percent year-over-year and is a luxury vehicle favorite. Gray, at 15 percent, is up two percent and is at a 10-year high. Meanwhile, silver is in decline in all regions, now at just nine percent. This shift from silver to gray in many markets is its perception as a more modern and luxurious color.
The Alfa Romeo 4C Spider is at the end of the road in the U.S. Unlike some cases, in which models are dropped with little fanfare, FCA has decided to send the 4C out in style with the roll out of the 4C Spider 33 Stradale Tributo, a salute to the ’67 Alfa Romeo 33 Stradale.
The ninth annual Looking Further with Ford Trends Report has us asking if consumers are as resilient amid the pandemic as Ford claims. The study expresses how COVID-19 has wrought economic, political, and emotional woes, testing the limits of individuals, families, healthcare systems, and society. Focusing on global trends to understand shifting consumer behaviors, it measures how far we’ve come, and where we’re going. This year, the OEM also examined how resilient people are.
“COVID-19 has changed us – but to what degree?” said Sheryl Connelly, Ford’s global consumer trends and futuring manager.
Lisa Materazzo has been appointed group vice president, Toyota Marketing, replacing Ed Laukes, who is retiring after 32 years with the automaker. Materazzo, who currently serves as vice president of Lexus marketing, will run the entire gamut of Toyota division market planning, advertising, merchandising, sales promotions, incentives, NASCAR and motorsports, and all social and digital media. According to Statista, in 2019 Toyota spent $1.51 billion on advertising alone, behind General Motors and Ford.
A replica of the 1992 Land Rover Defender from the 2015 James Bond movie “Spectre,” has been created by Wilmington, North Carolina’s Osprey Custom Cars, specialists in restomodding classic Land Rover Defenders, Ford Broncos, and Toyota FJs. One of Osprey’s latest, the truck’s outward appearance is identical to that of the movie vehicle, but the similarities begin and end there.
The 2022 Honda Civic hatchback, the sportier sibling to the sedan revealed earlier, has been previewed by spy shots on the Civic XI forum as reported by CNET’s Roadshow. Added to the sedan, the hatchback will join the also likely-planned Si and Type R as the four permutations offered in the U.S.
Ford has introduced the all-new 2021 F-150 Tremor, the latest addition to its roster of off-road trucks. Tremor’s improved suspension and driveline, increased suspension travel, and approach, breakover and departure angles, are expected to keep Ford in the hunt for off-road buyers.













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