So… does this look like a BMW to you? Blame the camo if you must, but this forthcoming BMW-branded “0-Series” looks like it’s shaping up to appear as mundane as anything BMW has ever slapped a roundel on. Which makes sense, I suppose, given that it’s going to be the most mundane BMW-branded car yet built, constructed as it is on the next-gen MINI’s transverse, front-drive platform. Even BMW’s forthcoming i3 sports a freakier, funkier high-roof baby hatch look… and despite our initial fears, it’s apparently rear-drive as well. On the other hand, we’ve been here before with Mercedes… and they pulled a surprisingly sexy design out of a humble, front-drive mule. Here’s hoping BMW can pull off some equally adept styling magic, otherwise we’re looking at the BMW Cimmaron right here…
Yes, ladies and gentlemen, the “Detroit Three” automakers are once again on top of the charts, as a wild and wacky month of sales closed with some serious shifts in the volume-manufacturer landscape. Not only did Chrysler claw its way back to number three for the month, but Hyundai-Kia beat out all the Japanese competition save Toyota, which narrowly escaped with the top non-Detroit volume number. Detroit fans should savor the win, as the Japanese automakers should work through most of their inventory and supply issues by sometime this summer. Things should get back to (relatively) normal at that point, but for now it’s clear that literally anything is possible.
After the zusammenhang of the bailout era, green car ads have juiced up the competitive battles in automotive marketing, with Chevy attacking “range anxiety,” Hyundai wrangling the asterisks and now, Nissan busting the Volt’s chops for enjoying the odd sip of gasoline. After leading off its Leaf marketing effort with a saccharine ad featuring a polar bear driven by global warming from his arctic home, Nissan is getting back on track by bashing its highest-profile competitor… and given that the EV market is still dependent on early-adopters in search of EV purity, the attack is a fairly shrewd one. Eventually the market will be less hung up on the novelty of pure-electric cars and will look at overall efficiency and capability. For the time being, however, Nissan’s got to make the most of its unmatched gamble on the pure electric car. Watch the ad after the jump
Under the terms of its contract with the US Treasury, Fiat will get an additional five percent of Chrysler Group’s equity when it builds a 40 MPG (CAFE, not EPA, so actually about 30 MPG) vehicle in the US. But it turns out that Dodge already sells a car that might qualify… unfortunately, Dodge doesn’t actually build it, offer it in the US, or, starting with the 2012 model year, even bother to rebadge the thing. That’s right, you’re looking at a 2012 Hyundai Dodge Attitude… the only non-red, and one of the only non-Dodge-branded car in the brand’s Mexican lineup [the Hyundai Atos and H100 “Ram Van” are also badged with the Korean brand’s “H.”
Surf on over to hyundaiusa.com and ford.com, and the two momentum-blessed automakers will greet you in a remarkably similar fashion: with a lineup of 40 MPG Highway-rated vehicles. Of course, Hyundai would, in its inimitable “asterisk-wrangling” style, point out that Ford’s 40 MPG requires more footnotes than a David Foster Wallace book. But then Ford might shoot back that Hyundai leaves out any reference to City or Highway ratings in its lineup, leaving consumers to play “hunt the legal disclaimer” itself. And as Autoobserver recently noted, highway ratings make for good ad fodder, but combined EPA ratings are much more helpful to consumers.
Not that many fashion models have worked in machine shops, but most people should know that loose clothing and rotating objects don’t mix, or rather they mix too well. The cape streaming off of her neck may make for a nice photo but it could easily have led to some seriously negative publicity had that cape been snagged by a spinner on those knockoff wheels. Dancer Isadora Duncan’s penchant for long flowing scarves led to her demise in 1927. Riding in a friend’s Bugatti, she was strangled when one of her signature boas got caught in a rear wheel. One would think that at least one person at BMW or their ad company would have known about Duncan’s fate when they started tossing around ideas for a photo shoot to promote their new concept, the 328 Hommage. Apparently that wasn’t the case.
Has Jack’s carping about the empty symbolism of the latest Aston-Zagato project got you down? Looking for some retro-inspired unobtainium that you can feel good about? As Jack himself pointed out just yesterday, TTAC’s all about diversity…so allow us to suggest BMW’s 328 Hommage concept, which was just revealed at the Concorso d’Eleganza at Villa d’Este. Of course TTAC wasn’t invited to that august event, but CarDesignNews was kind enough to tweet these cell phone images of the retro roadster (so be sure to go check out their fantastic site, and pick up a subscription while you’re there). Based around the Vision ConnectedDrive concept, this all-carbon roadster is described as the analog analog (so to speak) of that high-tech concept (which itself previewed the forthcoming Z2 Roadster). Like the Zagato, it’s got the whole pedigree reference thing down too, as its name refers to BMW’s 75 year-old 328 nameplate (check out a great history of the 328 at bmwblog.com). Plus, bare carbon fiber with leather straps. If this thing doesn’t make you feel at least a little tingly in the naughty bits, well, it might just be time for some medical attention.
From “promisingly awkward” mule to multiplestyling “concepts” we’ve had plenty of looks at the many possible shapes that Toyota is considering for its forthcoming “FT-86” rear-drive budget sports coupe. But now, with Toyota finalizing the production look of its eagerly-anticipated sports coupe, we’re finally getting a good look at the FT-86’s production-ready proportions, if not its approved styling cues. And by the looks of it, it’s a clean, conventional coupe with just enough of a convention-defying low-hood look (enabled by Subaru’s boxer engine) to avoid looking like a scaled-down Z. In fact, this car’s ability to appear conventional yet subtly distinctive seems to be rooted in its small, rear-drive proportions rather than any one styling feature we’ve seen on a concept. Given the inherent challenge of building sportscars that offers broad appeal as well as enough distinctiveness to get enthusiasts fired up, this looks like a good sign for the FT-86’s future.
Not to cut speculation short or anything, but the answer is “probably not.” GM has already said that its “Baby Enclave” will be built at its Orion Township plant, alongside the new Aveo-replacing Chevy Sonic, which indicates a subcompact (Gamma II)-based MPV will be Buick’s next vehicle. Add to that the fact that GM has said the “Baby Enclave” would bear the styling cues of the Buick Business concept, which the Opel Meriva more closely resembles, and it’s clear that Buick’s first MPV will be the suicide-doored subcompact. But, since Buick won’t bring the Chinese-market GL8 minivan stateside, this compact, Astra-based mini-minivan could be coming to a Trishield dealer at some point… in fact, some might even argue that a compact MPV would do better as a Buick than a subcompact one (even with suicide doors). Either way, the new Zafira will be crucial to Opel’s attempts to right its sinking ship over the next several years.
It started as a flippant Twitter comment, in which GM Global Marketing Officer Joel Ewanick agreed to champion a return for the “El Camino” if 100,000 potential buyers raised their hands for it. Smelling an opportunity for some publicity, Jalopnik quickly picked up on the “challenge” and urged readers to leave a comment in support of the trucklet. At first Ewanick tried to hedge, saying he needed 100k deposits, rather than blog comments, to approve an El Camino for the US market. But now the former Hyundai marketer has taken Jalopnik’s challenge to Chevy’s Facebook page, giving a surprising amount of credibility for a “challenge” that began with a throwaway tweet. What makes Chevy’s endorsement of the “El Camino Challenge” even more surprising: the total lack of apparent enthusiasm.
Is it an Elantra? A Sonata? The answer is neither… this is the sedan version of Hyundai’s “Mr Euro” i40, which launched first as a wagon. It’s the “Korea-Passat” that hopes to show up the “Kraut-Passat,” while taking the brand into the entry-premium space that the Passat CC helped define. And it looks every bit as good as you’d hope an Elantra-Sonata mashup might. Meanwhile, Euro-phile car lovers the rest of the world over now get to deal with the strange phenomenon of having to lust over Hyundai’s forbidden European fruit.
We’ve seen the next-generation of front–drive Mercedes hatchbacks in both heavily-camo’d and concept forms, but now thanks to automobilemagazine.fr [via Auto Motor und Sport], we have what appears to be the first look at a production version of the Mercedes A-Class. From some angles it looks fantastic… while from others, it reminds a little too much of a Subaru Impreza. Either way, Americans won’t have to sweat the details when it comes to this bodystyle, as we will be receiving this chassis only in Coupe, Sedan and CUV format. Still, this vehicle will be of major importance to the Benz brand in nearly every other market around the world. Plus, it’s the first time Daimler has entered into direct competition with Audi’s A3 in the Compact class. And all told, Mercedes seems to have done a fairly effective job at transmitting its rear-drive-oriented design language into the front-drive hatch segment.
This video is now almost exactly two years old, depicting what was likely a relatively early test of the next-generation Porsche 911 (codename:991). Wait for the GTR to come by and a hardtop test mule bearing the Turbo-style side vent decals that identify 991 test mules barrels through the corner before gathering everything up with a well-controlled drift on the exit. It may not break the Clarkson-meter (what do we give it, B&B… maybe 3.5 Clarkson-units?) but it’s not a bad little bit of ass-outery for a test mule. And for comparison, the very latest spy videos of 991 mules (after the jump) show far more poise in fast corners. After all, Porsche doesn’t want to revisit its reputation for tail-happy antics after working so hard (too hard, some might say) to dial out its rear-engine tendencies. Read More >
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