A lot of people assume Porsche and Volkswagen have long been united. Well they kind of are. They make cars together. They share management. Winterkorn is also Boss of Porsche SE. Former Volkswagen strategist Matthias Müller is now CEO of Porsche. Go to any tradeshow: Porsche is where Volkswagen, Audi, Seat, Skoda, Bugatti etc. are. Porsche and Volkswagen are united in everything but the final signature. And that may wait a little longer. Read More >

Most divorces are a bit messy, and the Ford/Mazda separation is no exception. Sometimes, it tales a while for reality to sink in.  Here are the latest dispatches from divorce court. Read More >

Aston Martin’s decision to sell a worked-over Toyota iQ has raised some serious questions for “brand values” advocates across the internet of late. Does an aristocratic sportscar brand need to take on the problems of urban congestion and carbon intensity? Does the Cygnet’s noblesse oblige PR value outweigh the furor of countless Aston Martin aspirants at the thought of their beloved brand becoming a glorified Toyota tuner house? The answer to both of these questions is apparently yes…
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Yesterday, we reported that Ford and Mazda will be parting ways completely, after having lived married, but separated for a while. Ford will retain a token “3 percent or less” interest, why is anybody’s guess. Question for Mazda: What now? In January, we said: “What Mazda needs are strong partners in strong markets.” Back when, the Nikkei [sub] thought Mazda could get closer with Toyota, based on the fact that Mazda decided to procure a hybrid system from Toyota. That alone doesn’t make for a marriage. You won’t marry Safeway, just because you shop there. Toyota wants to become the systems house for hybrids, just like BMW will sell its engines to anyone with money. Read More >

End of 2008, Ford was in dire need of cash and decided to sell off a 20 percent chunk of their  33.4 percent holdings in  Mazda. Both promised that their cozy relationship would not suffer over something mundane like money. Of course, it wasn’t so. Their relationship disintegrated in record time. And now, they will make it official. Ford Motor Co. has decided to reduce its stake in Mazda by selling a large portion of its remaining shareholdings to Sumitomo group firms and other companies with which Mazda enjoys close business ties, The Nikkei [sub] just learned. Read More >

Despite losing $600m, Vauxhall/Opel is planning for the future. They’re bringing the Chevrolet Volt to Europe and they expect to be back in the black by 2012. Now, it appears, they want to fill that hole in their lineup. You know? That city car sized hole? Just below the Corsa.

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BMW says there is absolutely no truth to the rumor that they might be cooperating with GM. A week ago, Germany’s Handelsblatt had reported that “GM flirts with BMW.” Supposedly, there were low level talks.

“Absolutely no discussions … not on our end,” BMW Chairman Norbert Reithofer told Reuters an event at BMW’s plant in Spartanburg. “I don’t know where it comes from.” With the “not on our end,” he alluded that GM may have been talking to itself.

BMW is actively shopping its engines to achieve better economies of scale. Late September, Saab and BMW announced a deal allowing Saab to use BMW engines in next generation Saabs from 2012. Whether that will have huge scale effects is another story.

A few months ago I reported how Renault was planning on pulling out of IBC Vehicles (a joint venture between Nissan, General Motors and Renault) so they could take production of their Renault Trafic van to their underutilized plant in Sandouville, France. This would have left IBC Vehicles in trouble as valuable volume would have left the plant in a precarious position. Well, it seems IBC Vehicles can now afford to say “Au Revoir” to Renault. Read More >

When Renault, Nissan and Daimler all tied up together many people thought this was just a symbolic gesture. The venture may help each other out in designs and joint ventures, but personally, I didn’t see anything of real substance happening from it. Well, it seems that Nissan and Daimler are taking this cross holding seriously. Very seriously. Read More >

The on-again, off-again, and forget about it romances between BMW and Daimler are legend. So much legend, that they fill pages on Google. Short version: The tops want some kind of a wedding, the bottoms torpedo any collaboration wherever they can. So if BMW and Daimler won’t be able to tie the knots(s), who can? Wait until you hear who dares. Read More >

Putting Brazil aside for a second (Sorry, Marcello!) Asia is where the car industry is looking for their next piece of pie. There’s Russia (let’s face it, Russia is more in Asia that it is in Europe), China, Japan and India. All markets with either big potential and/or plenty of customers. But there is a 5th place which always gets overlooked. South East Asia. Countries like Thailand, Indonesia and Singapore are growing just as well, as the aforementioned countries, but never get the same attention. Well, someone has noticed their potential. Read More >

A few weeks ago, one of our overabundance of resident Germans wrote about how Volkswagen wanted to marry the Italian bride, Signorina Alfa Romeo. The project was colloquially called “Italian dressing” (Those Germans and their crazy sense of humor(!)). But it was soon dismissed as a throwaway comment from a company hell-bent by taking over ze vorld. Well, now Piech himself is getting involved, and if Piech wants something … Read More >

Remember the 4 “dead brands” walking? Pontiac, Saturn, Hummer and Saab? Seems like a long time ago. Who’d have thought Saab would be the last brand standing? Arguably, the one of the weakest brands of them all. At least Hummer and Saturn had genuine interest. But Saab found a Dutch white knight (a white knight with a 3 legged horse and a rusty sword), in Spyker and survived. It really started heads scratching as to how a damaged brand and a never profitable car maker could survive in an industry where size is king. But it seems the Dutch-Swedish venture may be getting some help from an unlikely source. Read More >

China’s Chery is one of the few big car companies that is not wedded to a foreigner. All the big ones are in bed with one or more Western (or Eastern) manufacturer.  Finally,  it looks like Chery might be losing its virginity. Read More >

In order to produce and sell cars in China, foreign firms are required to form joint partnerships with a Chinese firm. With a ten-year, $15b government EV stimulus in the works, automakers are complaining that a requirement to build EVs in partnership with Chinese firms amounts to government-mandated barrier to market access. A foreign automaker executive complains to the Wall Street Journal that the draft version of the government plan is

tantamount to China strong-arming foreign auto makers to give up battery, electric-motor, and control technology in exchange for market access… We don’t like it.

China’s automotive market is projected to grow faster than most, and with $15b of government assistance, the Chinese government has a big carrot with which to tempt foreign firms into sharing their technology. But the backlash is already building…

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