It seems that my recent article on Citroën’s anti-retro retro-inspired car, the DS3, provoked two kinds of reactions: admiration and understanding, but also rejection and some even thought Citroën was simply being cynical in its use of the much storied DS moniker. What was hinted at with the DS3 becomes much more evident in the DS4’s case. With it Citroën may well have stumbled on a modern classic, not to mention a way forward for retro-inspired cars. Read More >
Au contraire to VW’s New Beetle, BMW’s Mini, Chrysler’s Pt Cruiser and Fiat’s Cincuecento, Citroën is reviving the fabled DS name as a marque, one that intends to impress on consumers a very Gallic flair for sophistication and elegance. With the launch of the DS3, Citroën is showing a new direction for retro-inspired cars. One that points to the future, while keeping a link to the past of luxury of one of the most intriguing and desirable models in the history of all cars, the DS. Produced in the 60s and 70s, the DS impressed everyone with its different kind of beauty and many a mechanical innovation. Now, it can impress again. Read More >
Chevrolet do Brasil has shown pictures of its updated S10. In what has become somewhat of a norm for this market, the truck will be debuted at the Thailand Auto Show (according to Brazilian ehthusiast site webmotors.com.br). Once in Brazil, the new S10 will substitute both the South American and the Asian model (known as Colorado).
GM targets its more expensive rivals this time. Read More >
China’s Chery has sent an intercontinental missile to pop the Brazilian market’s cherry. Though so for some glitch not available at the dealer in my city, the QQ is already on sale in São Paulo and Rio. To keep dealers well stocked (according to the Brazilian enthusiast site webcars.com.br), another shipment of one thousand cars is on the high seas, and on a fast vector towards the Brazilian coast. Read More >
Automotive News [sub] reports that Fiat is “weeks” away from concluding an agreement in which 90 percent of its Latin American dealers will sell Chrysler vehicles, triggering a government clause that will increase Fiat’s stake in Chrysler from 25% to 30%. Known as the “Non-Nafta Distribution Event” in the Chrysler operating agreement, it calls specifically for
execution by the Company of one or more franchise agreements covering in the aggregate at least ninety percent (90%) of the total Fiat Group Automobiles S.p.A. dealers in Latin America pursuant to which such dealers will carry Company products.
And that’s it. Why does it matter that this agreement isn’t any more specific? Because Fiat has no plans to sell any Chrysler Group brands anywhere. Products, yes. Brands, no.
There is was a new ad out in Brazil. 1 minute 39 seconds long (at least in its director’s cut Youtube version). For 1 minute and 26 seconds, it shows the Ford Focus. Only a short 13 seconds long it shows the Nissan Tiida (better known as the Versa in the U.S.). The full length of the ad is paid by Nissan. Nearly one and a half minutes of free advertising for Ford. And is Ford happy? No, they are hip-hopping mad. Read More >
Before you read this article, go back and read the History of the Gol (Partes Um and Dois). Really, go. Now that you’ve read this icon’s history you are better prepared to opine on what lies ahead. In celebration of the model’s 30th anniversary, Volkswagen do Brasil has launched a commemorative version of the Gol. VW is calling it “Vintage”. What is it? Simply the most expensive Gol in history. Read More >
History of the Volkswagen Gol (Parte Um) takes us from the BX project that gave rise to the Gol, to the late-90s when the Gol was almost unstoppable. However, chinks were being taken from both the Gol’s and VW’s armor. Which will become evident in Parte Dois, to follow tomorrow.
Many of you have asked me to do a history of the most sold car in the story of the Brazilian automobile. Be careful what you wish for. We will now (tach and) dwell on Volkswagen’s Gol history. The Gol is a singular car and very interesting. Many parallels can be drawn between its trajectory and VW’s. One thing is for sure: VW marches to the tone of the Gol in Brazil. As the Gol goes (or not), so does Volkswagen.
It all started back in the 70s. The Beetle was falling by the wayside and VW knew it. Trouble was, what car could substitute that old age favorite? Read More >
JAC do Brasil has officially announced the result of their first full week of sales. A surprising 1,139 Chinese cars changed hands! According to Brazilian car mag Quatro-Rodas, the company’s President in Brazil, Sérgio Habib, who had expected sales of 3,000 cars in April, is now saying, “Judging by our first week, we can now project more than 4,500 units.” Mr. Habib is well-known in Brazilian auto biz circles. He was responsible for Citroën’s successful launch in Brazil back in the 90s. So his opinion carries weight. Read More >
On March 17, Honda revealed its new low-cost, emerging-market, sales-busting (they hope) Brio. Well, at least in name Honda is looking for a fight as the car’s name, in Italian, means something along the lines of “fighting spirit”. Will it have a fighting chance to make it in Brazil? Read More >
After telling you all about the best selling cars in Argentina and Libya, I will proudly continue to surprise you, and come back to South America to talk to you about Brazil. Because something pretty exceptional happened last month in Brazil. No wait. A once in a decade event. No less. Read More >
As Ed asked just a couple of days ago, has the industry learned the lessons of 2008? What lessons are we talking about? In American GM’s case, Prez Dan Akerson himself said they hadn’t learned many. GM do Brazil though seems to be even more clueless. Read More >
Coming soon to a friendly dealer near you (if you live in Europe) and in a couple of months to another whole set of friendly dealers (if you live in Brazil), ladies and gentlemen, the totally brand-new, super exclusive, Italianate Fiat Freemont! Never seen before at Fiat dealers. This beast is all new. Well, to Fiat buyers anyway. Read More >
Hyundai and Kia are on a tear in the European market, having recently passed Toyota to become the best-selling Asian automaker in the EU (at 605,386 units, some 50k away from Daimler’s 2010 sales). And with its first Europe-centric product coming online, aimed at the heart of Europe’s 896k unit midsize segment, it hopes to keep the growth coming. In service of that goal, Hyundai is moving European production of its iX35 (Tucson) CUV from Kia’s plant in Zilina, Slovakia, to its own factory in Nosovice, Czech Republic, and adding an extra shift according to the WSJ. And unlike many of its European competitors, Hyundai is keeping its Euro-zone production capacity on the slim side, importing the forthcoming i40 from South Korea and the i10 from India, helping to keep the Korean automaker out of the overcapacity trap that plagues its competitors. Though Hyundai has good prospects for growth in Europe, production capacity expansions are being targeted at the developing markets that show more promise for growth.
Though it’s looking like Chrysler will be the first OEM to break the US market’s compact pickup drought, it won’t be the only manufacturer bringing a smaller truck stateside. Pickuptrucks.com reports that
development on the next-generation 2014 Chevy Colorado and GMC Canyon for the U.S. and Canada is under way, based on GM’s all-new GMI 700 body-on-frame global small truck platform that will be built in Thailand starting late this year.
The bad news: it probably won’t arrive until late 2013 or early 2014… and by then, pickuptrucks.com figures that a refreshed Tacoma and a new Frontier will be on the market by then, in addition to a possible Ram or Jeep compact pickup. Still, the prospect of a Brazilian-developed and designed small truck certainly sounds tempting. Let’s just hope the coming competition helps make these trucks into the kind of bulletproof, fuel-sipping machines that helped boost US auto sales the last time we faced a major energy crisis.
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