These days, no Christmas cheer is complete without a little Opel jeer. Russia’s Sberbank has demanded compensation from GM for reneging on the Opel deal, Sberbank CEO German Gref said in an interview on Russia’s Vesti television channel. Groveled a grouchy Gref:
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It’s going to take a while before the words “EV” and “Idiot” are not inextricably linked with Audi. The company that let it slip that it thought the Volt was “a car for idiots must think we’re idiots too, to swallow their idiotic claim of 3,319 lb.-ft. of torque. We didn’t at the time. Now the truth is out: as some of the commentators then suspected, Audi was using “at the wheel” torque numbers. Thanks to the miracle of gears and their remarkable torque amplifying ways, stating torque at the wheels is about as logical and useful as the Volt’s 230 mpg claim. And EV range claims based on only using the EPA City driving loop. Well, someone took Audi to task, and came up with a confession and a more realistic torque number. Read More >
Each year, the „Gesellschaft für deutsche Sprache“ (association for the German language) selects its word of the year. This year, the German WOTY is, you guessed it …
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When I did my first work for Audi in the 70s, competing with BMW or (gasp) Mercedes-Benz was considered a cruel joke. The brand was thought ideal for high school teachers or tax collectors, who kept their hats on while driving. What a difference a few decades make. Not to forget the money a rich sugar daddy called Volkswagen can sink into the brand.
Audi CFO Axel Strotbek told the German Handelsblatt that VW will pour €7.3b into Audi, from now to 2012. “80 percent is earmarked for developing new product,” Strotbek said. The money will go to a noble cause:
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VW CEO Martin Winterkorn is a superstitious man. He doesn’t want to add a 13th brand to his (or rather Piech’s) large collection. (Coincidentally, 12 is the number of Piech’s children. More or less. Nobody is quite sure,) “There are some who knock on our door. Some really want to come under our roof as they see we’re on a good path strategically. But we are satisfied with the current line-up,” Winterkorn said to Wirtschaftswoche. Specifically questioned about Volvo or (gasp) Daimler, Winterkorn answered: „There are many who would like to snuggle in VW’s cozy bed. Thank you, not interested.” Instead, he’s re-thinking the line-up of his new acquisitions: “I could imagine a smaller Cayenne derivative. Or a Porsche below the Boxster. This is under discussion.”
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Hide the liquor, hide the women (or not): The supervisory board of Porsche and Volkswagen will get new members, all the way from Qatar. Sheikh Jassim Bin Abdulaziz Bin Jassim Al-Thani will be crowned new member of the Supervisory Board of Porsche Holding SE. Officially, this needs the votes of the stockholders meeting which will take place on January 29th. But trust me, it’s all done.
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Last year, Porsche gave Magna an eight-year contract to build the Cayman and Boxster models from 2012 on. Then Porsche went to Volkswagen. Then Opel came. VW was miffed and said “us or Opel.” When Magna’s Opel deal went poof, VW said Magna can come home, all is forgiven. Apparently not quite. Volkswagen (or Porsche, hard to say these days…) want to use the factories of bankrupt Karmann which Volkswagen had bought and cancelled the contract. Magna cried foul and wanted money.
Now, the matter is official, writes Automobilwoche [sub].
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Nick Reilly, head of Opel, or rather General Motors Europe, which supposedly doesn’t exist anymore, wants to be Superman.
In an interview with the Financial Times, Reilly said that Opel should shoot for an operating profit margin of 4-5 percent within four years, if not earlier.
In the world according to Reilly, Opel will perform like this: Opel will face “another tough” year in 2010, when Europe goes on C4C withdrawal. Reilly sees Opel to break even by 2011 and make a “decent” profit from 2012.
Says Reilly: “If we are successful we should be at least 4-5 percent. Four to five per cent gives a good return on investment and capital … It shouldn’t take more than four years.”
Industry insiders think Reilly is hallucinating.
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What is the future of Opel? Here is the version of GM Europe’s interim-turned-permanent chief Nick Reilly. He gave an interview to Germany’s auto motor und sport magazine. (Interview in the print edition, not available on-line.)
Of course, Opel according to Reilly will aggressively gain market share: “We are confident that we can not only maintain but also expand our market share in Europe.”
Opel currently holds a 6.5 percent share of Europe. Reilly wants to see that to “rise to 10 percent and beyond in the medium range.” And how will that come to pass?
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Freshly wedded Suzuki and Volkswagen are not losing any time in consummating the marriage. Joint work will start immediately, or rather on January 10, 2010 said Suzuki Chief Executive Osamu Suzuki to Reuters. With that date, Suzuki-San is already bowing to Wolfsburg’s ingrained culture. As of this coming Friday evening, everybody who is somebody at VW will be off skiing in Zermatt or soaking in the surf of the Maledives, not to return before January 10th. No linkup with Suzuki will change that.
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We and most of the European press had reported that GM Europe would give up their strange headquarters in Zurich, Switzerland, and move the whole shebang to Rüsselsheim, Germany, where Opel resides. Not quite, said an Opel spokesperson to Germany’s Autohaus. From Rüsselheim “all functions of Opel and Vauxhall will be directed,” said Andfreas Kroemer of Opel. In Zurich remains the headquarters of Chevrolet Europe.
And what about GM Europe?
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From our “Gosh, the Germans take things so seriously” file, comes this video from Germany’s ADAC auto club in which a crash test facility is used to determine the best way of securing a Christmas tree to your car. Sachlich!
When Rolls Royce’s PR folks told Autobild that the Phantom Coupe was the sportier model in the lineup, they probably didn’t expect the German magazine to treat it like a GTI or Type R. But they did. The result? Er quietscht, er qualmt, er quält sich (or, as Google Translate hilariously puts it, “he squeaks, he smokes, he torments himself”), say the Germans, before concluding that “there is a little bit of BMW in this Rolls-Royce after all.” And in the proud tradition of German car reviewing, comparing any car to a German car is as high as the praise gets.
GM’s new European Viceroy, Nick Reilly, surprised and astonished the participants of a Saturday conference call by saying that German aid, or no German aid to Opel, “it won’t make any difference to our restructuring plan, so it will not lead to more layoffs in Germany or less layoffs.”
Now what’s that all about? Wasn’t the line before “you either pay us, or you pay unemployment benefits, anyway, you’ll pay?”
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GM (probably with a little prodding from their buddies and new Chinese overlords at SAIC) realizes where the real value at Opel is: At the Opel Engineering Center in Rüsselsheim.
After yesterday’s press conference in which he had announced the ties with a stronger SAIC in China and India, Reilly spoke to 9,000 employees at Opel’s Rüsselsheim headquarters, Reuters reports.
The good news: 548 engineering jobs at the engineering center, formerly slated to be eliminated, will stay. The bad news?
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