
Alright, we admit it: the purpose of the above parody headline was to cause shortness of breath among the people who honestly think that TTAC is still intimately involved with Toyota. Let’s set the record straight about that right now: Our previous EIC had an extremely cozy relationship with certain factions at Toyota. The current EIC’s last interaction of any type with Toyota or its employees, which occurred on December 12, 2011, was being disciplined in writing for supposedly using press-event hotel rooms to have two separate threesomes with a total of four women, a claim the current EIC disputes in the most insincere manner humanly possible. TTAC has no special relationship with Toyota. We do not have a special relationship with anyone in this business. If we did, we wouldn’t have to rent Chevrolet Captivas for road tests, would we? The reason this story didn’t run yesterday is simple: we didn’t have time to write it. Nothing more sinister than that. We promise.
Now for the real story: The United States Government has imposed a $1.2 billion penalty on Toyota Motor Company in exchange for deferring its prosecution of one count of wire fraud for the next three years. The allegations brought by the government are related to the company’s behavior during and after a series of motor vehicle accidents that were/are thought to have been caused by unintended acceleration. This is the largest criminal penalty ever levied against an automaker in this country and it is already being cited as a potential model or template for a criminal penalty against another automaker which we won’t mention before the “click to continue” lest we be accused of having a V for Vendetta against that automaker.
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