A Fast Company article on in-car integration of Siri, Apple’s voice activated Artifical Intelligence system, revealed that despite Apple’s usage of their brands, a few manufacturers aren’t even aware of plans to use it on their vehicles, let alone within the 12 month timeframe that Apple had suggested.
Category: Industry
Calling Canada “the most expensive place in the world to build a car right now“, Dan Akerson threw his hat into the “hourly wage costs need to come down” ring at GM’s annual shareholders meeting on Tuesday.
Lotus may not have been sold to the Chinese (yet) but someone else was. And they’ve been making cars for over a year. Supposedly, they’re not bad to drive either.
A study by TrueCar confirms something most of us know in our hearts; when gas prices go down, sales of less efficient vehicles rebound.
Even though the gods of the Ren Cen saw fit to deliver us the Opel Astra, the capricious and jealous Dan Akerson still managed to deny his Chosen Ones the elusive diesel/manual body-on-frame SUV, leaving the faithful to wallow in a sea of front-drive, car-based gasoline powered crossovers that nobody ever buys. Ever.
Even though 85 percent of Hondas sold in North American are built on the continent, the strong yen is hurting the company’s Japanese exports to the point where Honda is losing money on them.
Dodge dealers looking to get their hands on the 2013 Dart are in for a bit of a surprise – their allocation of the new compact sedan will be based on how many units of the wretched Caliber they sold before the car was killed off.

It's a tough job. Our author, working his tail off evaluating product on a press junket to South Africa
If you’ve ever had a friend or relative who was both eager and nervous to show off a painting, piece of music or other creative work (“Tell me what you really think. Don’t sugarcoat it.” Who hasn’t heard that one before), then you’ll understand how PR people must feel when they’re tasked with introducing a new vehicle.
Unlike Mexico, that other Latin American economic juggernaut, Brazil (sorry Argentina), has not really had a lot of success exporting cars to North America. Now, that is all about to change. Picture a Dodge cross and new back-lights and there you have it. Coming soon to a dealer near you. Yes, this Fiat will be outfitted as a Dodge and sold in all fine Chrysler-Dodge stores all over America and Canada.
Tennessee is so 2011 for the UAW. The hot new locale for foreign plant organizing campaigns is Mississippi, where the UAW is trying to organize workers at a Nissan truck plant.
Previous editions of Generation Why have explored one of the last glimmers of automotive affection that the “carless generation” still holds on to- the love of classic cars.
Since I started my career, I’ve been asked countless times, whether by acquaintances, friends, reader emails and just about every male with a pulse and a drivers license; how do I get your job (or, for our readers, how can I start writing for TTAC). I’ve seen a few lame, generalized articles about “how to be an automotive journalist”, but this one will tell you how to actually make a career out of it, rather than simply spending your days as an “independent blogger” while working at the Verizon store to pay the bills.
A report in the Nikkei claims that Mazda’s rotary engine will live on as a range extender for electric vehicles using hydrogen power for the Wankel engine.
My biggest fear with the seemingly inevitable departure of Dany Bahar was having to read the contempt and gloating of the automotive media’s self-appointed product and management experts, whereby they claim vindication for shitting on Dany Bahar’s vision to do something about Lotus and their lack of profitability and his desecration of sacred “brand values”.













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