A weakening yen and a rebounding economy have occurred just in time for Honda. The auto maker is opening its first new Japanese plant in 49 years, bucking a trend by Japanese auto makers of opening new plants in every locale but Japan.
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Category: Japan
BMW has its M-series, Mercedes has its AMG, Audi has its R. Now, Nissan has its NISMO. Like most in-house speed shops, NISMO has its roots in a factory racing department. “NISMO is the first true performance brand of Japan’s major makers,” as Nissan’s marketing chief Simon Sproule tells me at NISMO’s new headquarters in Tsurumi, near Yokohama, today. “The others are only playing around.” Read More >
Jalopnik is making a big do about “NISSAN’S NISMO IS PLANNING A BIG ANNOUNCEMENT ON MONDAY.” And the Jalops wonder: “What could it be?” It might be the start of a large multinational co-operative project between Jalopnik and TTAC. Or not. Read More >
They can cuff me anytime.
Hot girls in short skirts are the first things that leap into my mind whenever anyone says anything about the Japanese. The internet has not helped to change that, in fact it may have made things worse. If you add the word “Japanese” to any noun that describes a group of people and enter it into your favorite search engine, pictures of hot young girls will always appear near the top of the results. Look for Japanese tour guides, Japanese students, Japanese beach volleyball players or Japanese anything and you will see I am right. Try it, I’ll wait.
Now that you’re back, did you look for Japanese Police? I did, and despite my prior confession I was surprised at what I found. Read More >
Do you want to set a new world record and get you name into the Guinness Book? Nothing easier than that. Simply build a billboard with more than 183,024 LEDs and measuring over 28.0 meters in length and 6.2 meters in height, thereby exceeding a surface area of 174 sqm, and the world record for the largest illuminated advertising sign (indoors) will be yours. Until you do that, the record holder will be Nissan. Read More >
Toyota will make in the neighborhood of 10 million units this year, but plans on a big push for 2014 that will propel it way beyond the 10 million mark. Read More >
At TTAC, we showed you the secrets of how to make a supercar. But what about the real top secrets of a car company, like its earnings? This is insider information, trading on which could make you rich, or poor. It also can land you in jail for a long time. TTAC takes you to the inside of how a car company prepares for an earnings press conference.
Dan Sloan is tired. The head of Nissan’s Global Media Center in Yokohama got up at 6am this morning after days of not much sleep. Today is the day when Nissan’s third quarter earnings are to be announced to the press, and the world at large. It will be a long day of preparations for the big announcement in the late afternoon, and TTAC will be the fly on the wall. Or, as Sloan predicted, the fly in the ointment.
Waiting for Godot-san
In my report from Toyota’s quarterly results, there was one thing I forgot to mention decided to keep for later. As long as I have been going to these things, and it has been a while, the first question has always been given to a Nikkei reporter. Old Japanese custom, like AP (and recently Reuters) at the Whitehouse. As long as I have been going to these things, the Nikkei reporter always asked when Toyota wants to make a profit and pay taxes at home. That kabuki dance is disguised as “when can we expect positive results on an unconsolidated basis?” The folks in the room need no translation, they roll their eyes and pens, or check their Brakkubely. That’s a Blackberry for you. This time, it was different. Read More >
Some people like to bitch about the crafty Nips who are manipulating their currency again. Other people like to cash-in on sudden swings in currency valuations. If you are of the second kind, then Reuters recommends a look at formerly beaten-down stocks of Japanese carmakers who nearly went under during years of unfettered appreciation of the ¥en. Read More >
Here we go. Are you sitting down?
Presenting its Q3 financials in Tokyo today, Toyota delivered much higher profits and much higher sales while promising even higher profits at pretty much flat sales for the future. With a man on his left who looked like an accountant, and who had a big accountant’s briefcase on his knee, ready to pull whatever document his master needs, and a very quiet Shigeru Hayakawa on his right, Toyota Senior Managing Officer Takahiko Ijichi did forecast a net profit of 860 billion yen ($9.3 billion) for the fiscal year ending on March 31, 2013 up from the previously forecasted 780 billion yen. He also signaled a pause in Toyota’s rapid expansion: Read More >
Looking at Renault’s European sales, one sees red. Looking at Renault’s stock chart, one sees the best valuations in the last two years, and a trend that is going up. What does the market know we don’t?
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As we all know, TTAC has an occasional thing for pink cars. So has Fiat. Right where I live. Fiat delights Japan with the 500 Fiore Rosa (i.e. “Pink Flower”) limited edition of its Cinquecento. Read More >
Toyota, along with its Japanese peers, has wallowed in double digit minus territory in China, ever since cars were upturned and dealerships torched in September over a few uninhabited rocks in the East China Sea. In January, China sales of Toyota shot up 23.5 percent compared to the same month a year earlier. Are Japanese fortunes in China finally turning to the better?
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A new year started in Japanese auto sales, and the easy double digit up times while comparing with a disaster 2011 are over. It’s getting worse: This year, Japan’s new car sales compare to 2012 sales on government-speed: Japanese could collect hefty subsidies in most of 2012, no such largesse this year. In January, new car sales are not down 12.9 percent, as the Dow Jones News Wire make you believe. They are down 7.8 percent, as correctly reported by Reuters. But down is down. Please come to the tables. Read More >
Honda made cautionary noises when announcing its quarterly numbers today, taking its annual profit forecast for the year down a notch to 370 billion yen ($4.1 billion). Three months ago, Honda already had cut its profit forecast for the fiscal year to March to 375 billion yen ($4.7 billion) from its earlier estimate of 470 billion yen ($5.9 billion). $1.8 billion evaporated on the forecast, mostly due to continuing sales troubles in China. Read More >
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