Category: Japan

By on January 30, 2012

It was the early 2010, the Toyota witch hunt was in full swing. While Toyota executives were burnt at the stake grilled on the Hill, Denso’s U.S. offices were raided by the FBI. Denso is a major automotive parts supplier, and a member of the Toyota family. The raid was part of an on-going investigation into alleged anti-trust violations. Or so they said.

After the NHTSA, NASA and the National Academy of Sciences could not find a ghost in the machine, the Department of Justice also cleared out its case file. For a fee. Read More >

By on January 30, 2012

So you know everything about cars. What do you know about the monster car carriers that bring an imported car? As far as I am concerned, I knew nothing when I arrived this morning at Nissan’s dock in Oppama, where Japan’s second largest car company showed off a 2012 model car carrier, the Nichioh Maru. And would you believe that the blue and white monster is green? Read More >

By on January 29, 2012

According to TTAC’s North Korean correspondent, “Mercedes of various models and age serve as the premium mode of transport for the rich and powerful.” China had to do something. And do they did. A Japanese car (of sorts) competes with German iron in the North Korean motor pool. Read More >

By on January 27, 2012

Today, Toyota announced its official December and end of calendar year production numbers. In December, Toyota’s worldwide production was up 13.1 percent to 757,226 units as ToMoCo hustles to make up for sales lost under Japanese tidal waves and Thai floods. For the year, worldwide production of all TMC divisions (including Daihatsu and Hino) dropped 8.2 percent to exactly 7,858,091 units. Read More >

By on January 26, 2012

The good folks who are still convinced that the Japanese car market is closed, can count themselves lucky. Would they have been with me today, they might have doubted their beliefs and strayed from the faith. Today, Lexus finally rolled out its new GS line in Japan. America had already seen it last Summer, and two TTAC testers actually drove the cars.

Today, two straight-laced Lexus executives told reporters in Tokyo that imported cars are so successful that Lexus would like to have some of that success and that they strive to take some of the imports’ growing market share.  Kazuo Ohara, Deputy Chief Officer of Toyota`s luxury arm Lexus said: Read More >

By on January 25, 2012

Today, Toyota announced its revised sales plan for the calendar year 2012. The plan exceeds an already ambitious plan submitted in December. It also exceeds the numerical comprehension skills of journalists from the Wall Street Journal on down. Read More >

By on January 25, 2012

While Honda and Mazda are just getting their respective footholds in Mexico (the two automakers are opening up respective assembly plants in Mexico), Nissan has had a long presence south of the border, building cars at its Augascalientes, Mexico plant for decades.

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By on January 23, 2012

Rare earth free electric motor

China is learning an interesting lesson: Only take a hostage if the other side wants it back. According to Japan’s Kyodo Newswire [sub], Toyota “has acquired technology to produce hybrid and electric vehicles without using rare earths and may begin doing so in about two years.” Read More >

By on January 18, 2012

The compact hybrid Prius C went on sale in Japan (where it is called Aqua) last month. If you would buy one today in Japan, you would get your car some time in late spring. Toyota already has orders for more than 60,000. In order to not let the line grow longer, Toyota is cranking up its assembly lines at the Kanto Auto Works in Iwate Prefecture. Read More >

By on January 17, 2012

Everybody is talking about how much the Euro is losing against the dollar. At closer look, it is not alarming. Even during normal times I have seen lower Euro rates than the current $1.27. But wait until you look at the Euro from a Japanese perspective. (Like the one I have at the moment, sitting in a pittoresk cabin half way up Mount Fuji that could use better heat.) The anemic euro might discourage people like me from coming to Japan. What it really does is discourage Japanese automakers from exporting to Europe. A lot has been said about the strength of the Yen against the dollar. It’s nothing compared to the Euro. Against the Euro, the yen turned into Godzilla. This has Japanese automakers extremely worried. They don’t really know what to do about it. Read More >

By on January 15, 2012

Honda’s plant in Thailand had been submerged for months. Now that the flood waters have finally retreated, Honda assesses the damage. The plant is a near write-off.

“The restoration work will almost be equal to making a plant from scratch,” a Honda executive told The Nikkei [sub]. Honda decided to completely rebuild the plant located in the Rojana Industrial Park in Ayutthaya Province, central Thailand, at a cost of around $650 million. Read More >

By on January 11, 2012

When we talked about Japanese auto sales in 2011, we told you that sales of imported cars were missing, and that they would be available today. They are. Aided by a shortage of domestic cars and a strong yen, Japanese connected with their inner gaijin and bought 22.5 percent more imported cars in 2011 than in the year before.  According to data released by the Japan Automobile Importers Association, 275,644 foreign-built vehicles entered the allegedly closed Japanese market, gaining a market share of 10.3 percent. Read More >

By on January 8, 2012

It’s not that the cross-sharing of technologies between Renault-Nissan has been a well-kept secret. However, it is good to hear that loose alliances between unlikely partners work, while a marriages made in the automotive compatibility heaven (we are looking at you, Volkswagen & Suzuki) don’t even get to the consummation part.

Renault-Nissan announced today in Detroit that its Decherd, Tenn., plant will build Mercedes-Benz 4-cylinder engines for Infiniti and Mercedes-Benz starting in 2014.

Read this sentence carefully. Read More >

By on January 5, 2012

Japanese allegedly bought 221,960 vehicles in December, up from 179,666 a year earlier, data provided by the Japan Automobile Dealers Association shows. Japan’s domestic sales of new cars, trucks and buses are up 23.5 percent compared to December 2010. This brings the calendar year total to 2.69 million vehicles, down 16.7 percent. Don’t write this into your Excel sheet just yet, because it is only part of the intricate Japanese sales saga. Read More >

By on January 3, 2012

 The rivalry between the Buick Lacrosse and the Lexus ES350 may never become the stuff of automotive legend, but for a certain subset of consumers – wealthy men aged 65+ living part time in South Florida – the two vehicles are carefully cross-shopped to determine which car has the plushest ride, quietest cabin and parcel shelf best suited for stacking Kleenex boxes and adjustable-back baseball caps.

Now, the great conjecture machine known as the blogosphere (in this case, GM Authority) is reporting that the new Lexus ES, due out as a 2013 model, will make its Chinese domestic rival look “laughable. That according to one “well-connected auto industry executive”. Based on what we’ve seen from the Toyota product stable, the anonymous gentleman may be on to something.

Read More >

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