Honda is the Chinese version of Rodney Dangerfield. No respect. After a series of strikes, first at Honda’s parts suppliers, then at Honda itself, things looked liked they are calming down. Until yesterday. Read More >
Category: Japan
Automotive News [sub] reports that the Acura RL is about to be canceled in the Japanese market, where it is sold as the Honda Legend. Considering that Acura’s range-topper sold only 872 units this year so far. For comparison, that’s less than even its weakest competitors like the Cadillac STS (2,145 units YTD)… only the Audi A8 (353 units YTD) sells worse in the full-size luxury sedan segment. According to the report, which originated in The Nikkei, Honda will also make its Civic a hybrid-only model in Japan, and will cancel its Elysion 8-passenger van. With Honda announcing its mid-term product plans next week, we’re sure to hear more about this shortly… in the meantime, would anyone miss the RL?
Welcome to amateur hour. As reported yesterday, The Wall Street Journal claimed in a story that Toyota’s “data recorders can lose their information if disconnected from the car’s battery or if the battery dies—as could happen after a crash.” Their source was “a person familiar with the situation.” Commentator Carquestions concluded that the source doesn’t know what he or she is talking about. After we wrote about it, Carquestions fingered the not so knowledgeable source as “a secretary within Media Relations at the DOT.”
Instead of talking to a secretary, the WSJ could have done what we did: Call Toyota headquarters in Tokyo. Read More >
So far, it had only been the usual people “familiar with the findings” that whispered to the WSJ that the NHTSA has found bupkis in their search for the ghosts in Toyota’s machines, and that there is growing suspicion of the NHTSA that it could have been the wrong foot on the wrong pedal again.
Now, the Financial Times writes for the first time that “US government officials have acknowledged that they have so far found no fault with the carmaker’s electronic throttle controls. They have suggested that many complaints of unintended acceleration that have dogged Toyota stem from driver error rather than defective equipment.” Read More >
If you want to play the commodities, forget pork bellies, soybeans or gold. Get into lithium. Not to treat the bipolar disorder exposure to the commodities market could trigger. Lithium to power cars. The Japanese Ministry of Economy, Trade and Industry figures that global lithium demand will more than triple from about 92,000 tons in 2010 to 310,000 tons in 2020. Who’s gobbling up the stuff? The automobile industry is expected to use 60 percent of the global lithium supply in 2020, up from less than 5 percent this year. No wonder there is a run on the material. Read More >
On the back of the news from the NHTSA that they can’t find evidence of Sudden Unintended Acceleration (SUA) electronic gremlins, you’d think that Toyota would be feeling smug about themselves. You’d want to shout this from the rooftops, wouldn’t you? “It’s the drivers, stupid!” If I were Akio Toyoda, I’d show this to Bob Lutz, a bloke who took great delight in knocking Toyota throughout this affair. But what was Toyota’s European division’s reaction to all of this? Humility. Read More >
We finally know who’s responsible for shutting down Nissan assembly lines in Japan and the U.S.A. The shortage of a critical computer chip stopped Hitachi from making ECUs, which in turn stopped Nissan from making cars. For days, the identity of the lackadaisical chipmaker had been kept under wraps. Now, the culprit has been unmasked. Read More >
The shortage of a critical computer chip that Hitachi desperately needs to supply Nissan with ECUs now threatens to affect U.S. production. Yesterday, Nissan warned that they will close down Japanese assembly lines. Today, Nissan COO Officer Toshiyuki Shiga said that production in the U.S. may be halted until the chip shortage is solved. Read More >
While other countries are still struggling with the electric car in itself, Japan is already in the middle of the big charging station craze. TTAC will continue keeping an eye on these developments. No country is better suited for self serve chargers than Japan, where you can buy anything from a vending machine, from flowers to condoms, from rice to the infamous girls’ panties. According to credible statistics, there are 23 people per vending machine in Japan. Soon, there will be more. Vending machines. Read More >
So far, it had been striking workers at Chinese parts suppliers that brought Japanese car makers to their knees, praying for parts needed to re-start the lines. Here is a new twist: Japan’s Hitachi ran out of chips for ECUs (commonly called “car computers”). And Japanese carmakers are shutting down the lines. Read More >
The Toyota acceler-gate provides for extra work for the nation’s sharpest brainiacs – on both sides of the Pacific. In the U.S. , the Academy of Science has been recruited by the NHTSA. Meanwhile in Japan, Toyota drew on the expertise of Union of Japanese Scientists and Engineers (JUSE). Today, four experts appointed by JUSE presented the result of their review of Toyota’s quality assurance. In one short sentence: Read More >
Two news items are unnerving Japan today: The ruling DPJ party seems to be heading towards a solid defeat at the upper house elections. And Volkswagen has lost all respect for the Japanese competition. The enemy Volkswagen now fears most is – dou shiyou – Read More >
Not two kinds. Not two types. Two. As in what’s sitting in your two car garage. In what must be the eclipse of brazenness, Tesla announced that “on Friday it signed a memorandum of understanding with Japanese automaker Toyota Motor Corp to deliver two electric vehicles to the world’s largest automaker by the end of month.” And then they sent the press release for that momentous event to all wire services, including Reuters. Read More >
So far, the strikes in China were just small – but effective – sideshows. Strike at a small, but strategically important supplier, and whole car factories shut down. That, however, only led to wage increases at the small, but strategically important supplier. Until last Wednesday. Read More >
There was a time, in summer of 2007, when a dollar bought more than 120 yen. Once you arrived in Tokyo, you quickly wished it would have bought more. Now, the dollar buys about a third less. The dollar/yen rate had been at a downward trajectory since that summer of 2007. What made the yen really expensive was a company called Lehman Brothers, and the fallout following their bankruptcy in 2008. For inexplicable reasons, the yen is seen as a safer currency than the greenback. Should you make the mistake of stepping off the plane with Euros in your pocket, you would be in for an even bigger shock. In July 2008, a Euro bought 170 yen. Now, it’s down to 109. For even more inexplicable reasons, some mentally unstable people still talk about an undervalued yen.
You may not travel to Tokyo frequently enough to give a hoot. But Japanese auto manufacturers don’t want to take it any more. Read More >












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