Australia is pretty much a stronghold for Toyota. Looking at the figures, it seems that Aussies like well-made, cheap reliable cars. And to be honest, who doesn’t like those kinds of cars? But what happens when someone else comes to your market, and does well what you do well? Well, you get worried. Read More >
Category: Korea
The recently-debuted Chevrolet Volt ads are built around the same basic assumption that drove the design of the Volt’s extended-range electric (EREV) drivetrain: Americans will not tolerate running out of vehicle range. So severe will be America’s Range Anxiety®, GM is guessing, that its electric vehicle (EV) consumers would be happy to lose some electric range and pay a significant price premium compared to the pure-electric competition in order to fill up on gas when they forget to plug in. But while we wait for this psychological insight to prove true across the broader market, recent news seems to show that GM has forgotten about another beloved American freedom: the freedom of choice. For example, the choice to buy a GM-made “pure” EV. To find that kind of freedom you have to go to China…
Although the Korean Won has stayed strong this year, hurting the profitability of Korean exports, Hyundai has banked $1.2b in profits in the first three quarters of 2010, reports Automotive News [sub]. Analysts had expected the resurgent automaker to earn closer to $1b in profits, but they say that an even stronger Yen has helped Hyundai cut into the sales of its Japanese competitors. And with a new Elantra, Equus, Sonata Wagon, Veloster sports coupe and other much-anticipated products about to hit the market, Hyundai is expected to keep its momentum rolling. Fujio Ando, adviser at Chibagin Asset management explains
As we’ve noted before, Hyundai and Kia have been quick to exploit the weakness of the domestic auto industry by advertising their American-made cars as American-made cars. Now, they’re taking the attack to a whole new level, as Hyundai USA President John Krafcik tells CNN Money that his brand will build 80 percent of its vehicles in the United States by next year. If the Korean brand can actually achieve that goal, it would make Hyundai’s lineup the most American-built full line on the market. And though he insists that Hyundai doesn’t make decisions about production based on PR, Krafcik can’t help but twist the knife, saying
I’m going to build my three best selling cars in the US. Ford builds its best selling car in Mexico.
Oh snap!
This weekend sees the first ever South Korean Formula 1 Grand Prix. This is a push into new markets for Formula 1. This is why they are trying to push into North America and the Middle East. But it seems that it’s receiving a cool reception from the very people whom they are trying to woo. Namely, the car business. Read More >
Launching a new car division is tough. A monumental task, you might say. And it has to be executed just right. I’ll give you an example, look at Lexus. When Lexus was launched in the United States, it was a hit. It didn’t take much to separate American drivers from their Cadillacs, Lincolns and Buicks. Now compare this to the European launch. Lexus never really took off. Why? Well, a good reason would be that when Lexus starting exporting to Europe, Germany was making luxury cars to a high standard already, so Lexus was nothing special. Hyundai knows this. Read More >
In the eighties, the European auto makers were quaking in their boots at the prospect of a “Japanische Welle” (Japanese wave). Having seen the huge damage the Japanese brands inflicted on Detroit during the seventies and early eighties, they braced themselves for a similar onslaught. It never quite happened. Now they’re wondering if the Koreans are going to succeed where the Japanese fell short. There are plenty of indications to suggest they will. In Germany, probably the most auto-chauvinistic of all the European countries, the Golf-class Hyundai i30 (above) is currently the number one selling import car, not counting VW’s captive import brand Skoda. Toyota and Honda’s European market share is down, and Hyundai’s is up, and growing quickly. Is the Hyundai Welle unstoppable? Read More >
I may have mentioned before (or you may have read about it) that the UK is undergoing a huge austerity program. In order to balance the UK’s books, massive spending cuts are being implemented. But in order to secure votes, the Conservative government (along with the Liberal Democrats) pledged that the NHS would not suffer these cuts in budgets. Wow! A right wing government actually PROTECTING nationalized healthcare? Those crazy Europeans! So this means that other facets of government spending are going to be hit hard. Very hard. In particular, the police. Greater Manchester Police won’t be hiring any new recruits for 2 years in order to save money. That’s how hard we’re talking. So any opportunity to save money will be welcome. Enter a bunch of South Koreans… Read More >
Having applied for a trademark on the phrase “range anxiety,” GM seemed to have wedded itself to the idea that all-electric cars are fundamentally compromised in their ability to inspire consumers. But with its range-extended Volt costing $8k more than its prime competitor, the Nissan Leaf, GM appears to be backing away from that position as the International Business Times reports that The General will begin testing EV versions of the Chevy Cruze/Daewoo Lacetti Premiere in Korea. According to the report,
The Cruze EV is equipped with a 31-kWh battery that generates maximum power of 150 kW. On specific test schedules conducted by LG Chemicals, the demonstration vehicles may achieve a range of up to 160 km (100 miles). The vehicles can go from 0 to 100 km/h (60 miles per hour) in 8.2 seconds with a maximum speed of 165 km/h (102.5 miles per hour).
The Cruze EV will be tested as part of a demonstration fleet, so don’t hold out for a Chevrolet EV anytime soon. Reports that GM has “redeemed” itself after “killing the electric car” may yet prove to be premature.
Hyundai demands its fair share of a market that doesn’t exist. The Koreans are stepping up the development of EVs. Two days ago, Hyundai held a test drive event in the suburbs of Seoul. The invitees could drive a (blue is the new green) Hyundai BlueOn EV. The Nikkei [sub], who was invited, reports: Read More >
I don’t know how the US press is reporting it, but according to the UK press, California is on the verge of economic collapse. IOU’s were issued to public workers, lawmakers can’t agree on a budget and neighbouring Nevada has instigated an advertising campaign to lure businesses away from California. Governor “Ah-nuld” Schwarzenegger (who for the rest of the article will be referred to as “AS” as I can’t be bothered to write his name out every single time) is trying his best to bring business to “Cali”. He’s gone on a jaunt to Asia to try and drum up trade. And his press folk will announce even the smallest win. Read More >
This is the Hyundai ix20, a a European-style subcompact MPV in the style of Honda’s Fit. Or, more precisely, in the style of Kia’s Venga. In fact, the similarities between the new Hyundai and its Kia-branded predecessor are strong enough to hint at a future of GM-style brand differentiation issues for the Korean concern. And here’s the real irony: both cars share a platform with the Kia Soul, an American-style B-Segment MPV (possibly the only car to fit that description). Couldn’t Kia have rocked the Soul and left the ix20/Venga segment to Hyundai? Or was the Venga simply too good-looking to die? Either way, these two taught twins are a bit close for comfort.
Ever since its interior took TTAC’s Best and Brightest by surprise, we’ve been keeping an eye on Kia’s K7 flagship sedan. Now Autospies has caught one cruising stateside, revealing a design that’s less edgy than some of the other Scheryer-era Kias, but that fits right into the American automotive landscape. And not the way its predecessor the Amanti did…

Remember when Hyundai was famous for cheap, tiny hatchbacks instead of sculpted, Lexus-alike sedans? Though Hyundai’s first hybrid will be based on its popular Sonata, its first-ever EV is based on its old-school i10 hatchback. The AP reports that the BlueOn (remember, blue is the new green) will be delivered to Korean government fleets this year, with sales to the public starting in 2012. Hyundai hasn’t disclosed whether the BlueOn’s pricetag will be as old-school Hyundai as the i10, but with only 87 miles of EV range and 80 MPH from 16.4 kWh of Lithium-polymer batteries, it looks like low-cost city transport is the name of the game. But with a planned production volume of 2,500 units per year, the BlueOn shows how far Hyundai still has to come before catching up with the Nissans and Mitsubishis of the EV world. Then again, Hyundai’s come from behind before…
DNA India reports that Tata is making a concerted effort to source parts for Jaguar and Land Rover from low cost countries like China, India (duh!) and Poland. DNA’s source for this claim said: “Earlier, Ford used to procure 17 percent from low-cost countries like Poland, China and India, whereas Tata Motors is planning to increase it to 35 percent.” Tata has buys more than just cheap parts. They outsourced low-end design and development work to lower-wage countries. But before you start the “If you thought JLR reliability was bad now…” don’t get too carried away. Read More >















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