Tommy Hilfiger… My God, don’t they know? This stuff is simulacra of simulacra. A diluted tincture of Ralph Lauren, who had himself diluted the glory days of Brooks Brothers, who themselves had stepped on the product of Jermyn Street and Savile Row, flavoring their ready-to-wear with liberal lashings of polo knit and regimental stripes. But Tommy surely is the null point, the black hole. There must be some Tommy Hilfiger event horizon, beyond which it is impossible to be more derivative, more removed from the source, more devoid of soul. Or so she hopes, and doesn’t know, but suspects in her heart that this in fact what accounts for his long ubiquity.
— William Gibson, Pattern Recognition
Category: Luxury
TK writes:
I have not owned a car for ten years, having lived in cities where I could take public transportation to work. But now I’m being relocated to a large Great Lakes city where I will forced to drive to work about 25 miles each way. Despite my lack of car ownership, I love cars and I love motoring. Heck, I learned to read by subscribing to Car and Driver. However I don’t like spending vast amounts of money and the thought of burning capital on service costs really galls me.
The other wrinkle here is that I’m an up-and-coming young executive in my company, so it is probably a good idea to have a car that doesn’t scream ”schlub”.
Lincoln, once the conveyance of presidents and Hollywood moguls, hasn’t been doing too well lately. In May, Lincoln sold just 7,399 vehicles in the U.S., about the same as Volvo, a brand that Ford had sold to the Chinese. The average buyer’s age of a Lincoln sold in 2010 edges up to the wheelchair-demographic: 62. Despite ample Panther-love doled out by TTAC, Lincoln is losing customers left and right: According to White House historians at the Wall Street Journal, every president from Calvin Coolidge through George H.W. Bush rode in a Lincoln limousine. The new prez defected to a Government Motor’s Beast.
The matter even attracted attention from Ford’s cross town rival GM. Its CEO Dan Akerson had some ungodly advice: “They are trying like hell to resurrect Lincoln. Well, I might as well tell you, you might as well sprinkle holy water. It’s over.”
Ford was faced with a tough decision: Keep it or kill it? And the decision is: Read More >
The sad story of Maybach’s mini boom-and-bust, reborn in the go-go 90s only to die in the “Great Recession,” may not have the tidy ending we’ve been expecting for years now. Yes, Automotive News Europe [sub] reports that death is one of the three official options for the Maybach brand… and it’s certainly the option I’d pick. But if Daimler didn’t want to hold onto the plutocratic appeal of its zombie brand, Maybach would have died with a little dignity some time ago. And remember, the decline of Maybach is not the result of a decline in the über-luxury market… Rolls-Royce is selling cars hand-over-fist.
Accordingly, Daimler is exploring two “death alternatives” for Maybach: One, is rebuilding the brand in partnership with Aston-Martin, the other is relegating Maybach to a range-topping trim level. Aston has reportedly built four concepts on the next-gen S-Class chassis, so a new lineup is a real possibility, but then turning Maybach into “the AMG of Luxury,” and offering high-end trim for the S, GL and CL models would be cheaper and possibly even more profitable. And of course there’s always the eternal option: death. Which strategy would you suggest to Daimler before spending your giant consultants fee on a Rolls-Royce Ghost?

Some families consider arguments to be ‘discussions’. Mine was definitely among them. As the youngest of four brothers it was a hassle for me to even get a word in at the dinner table. Everyone had an opinion… and damn it, they were all wrong! Especially when it came to cars.
My Dad wanted to replace his 1987 Lincoln Continental which back then had reached the ‘100k trade-in’ point. I told him that the car had plenty of life left. But the more I talked, the more I realized that no form of reason would ever penetrate his viewpoint.
Whenever I mention Daimler’s Über-Benz Maybach, even people in the know often remark: “Haven’t they stopped making them a while ago?” No, they have not. But they might. Or not. Read More >
Just a week after GM CEO Dan Akerson slammed Ford’s Lincoln revival, Ford is asking its Lincoln dealers to put big money down on the brand’s future. Automotive News [sub] reports
A group of 120 Lincoln dealers had been invited to the meeting to hear Ford’s plans to rebuild its remaining luxury brand, say dealers who attended.
Ford expects stand-alone Lincoln dealers to spend an average of $1 million on renovations, dealers say. Owners of Ford-Lincoln duals are expected to spend about $1.9 million to remodel, dealers who went to the meeting say.
If dealers do not invest in renovations, Ford says it will seek to take back their franchises in exchange for compensation. The investment requirement applies only to urban dealers — for now.
And what do the dealers get in return for their hefty outlays? Hot new Lincoln product, or, in the words of a Lincoln rep “seven new or significantly refreshed vehicles coming out in the next three years.” Which means that if you want to get aboard the Lincoln express (destination:viability), you’ll have to get your store to Lincoln standards by the end of 2013, when a redesigned MKZ and a Focus-based Lincoln compact hit dealers.
In one of its latest SEC filings (a prospectus for an offering to fund development of the “Model X” CUV), the EV firm Tesla notes
We currently intend to end the production run of the Tesla Roadster in December 2011, but we will continue to sell the remaining inventory of Tesla Roadsters in the first half of 2012.
The Detroit News notes that, if Tesla keeps its “mid-2012” launch date for its Model S sedan (which was initially supposed to go on sale this year), it will have to endure a six month gap with no new production… and if more delays come, that “dead zone” could extend longer. And though Tesla plans on replacing the money-losing Roadster sometime during or after 2013, that won’t necessarily be easy…
Read More >
The relentless pursuit of perfection. A lot of companies like to pretend that they mean it. Six sigma certifications. Cutting edge technologies. All the adjectives and adverbs worthy of a PR press release. But very few of them do. Even those that warrant those words for a time and place fall short when it comes time for their next step.
Sometimes it’s when they try to make the great leap from a niche segment to the mainstream. Apple, Black & Decker, Chrysler… hundreds of companies throughout the 1990’s tried to redefine themselves through expanding their audience. Most came out with worse products through the double edged sword of ‘blanding’ their focus while cost cutting their offerings. Apple clones, B&D plasticized tools, Chrysler’s 2nd gen LH sedans. They all failed. Toyota succeeded with the Lexus LS400. Here’s why.
So… does this look like a BMW to you? Blame the camo if you must, but this forthcoming BMW-branded “0-Series” looks like it’s shaping up to appear as mundane as anything BMW has ever slapped a roundel on. Which makes sense, I suppose, given that it’s going to be the most mundane BMW-branded car yet built, constructed as it is on the next-gen MINI’s transverse, front-drive platform. Even BMW’s forthcoming i3 sports a freakier, funkier high-roof baby hatch look… and despite our initial fears, it’s apparently rear-drive as well. On the other hand, we’ve been here before with Mercedes… and they pulled a surprisingly sexy design out of a humble, front-drive mule. Here’s hoping BMW can pull off some equally adept styling magic, otherwise we’re looking at the BMW Cimmaron right here…

Bloomberg reports:
Renault SA Chief Executive Officer Carlos Ghosn agreed to make development of upscale cars for French factories a “priority” as the government steps up its influence in the wake of a botched spy investigation.
Renault, based in Boulogne-Billancourt near Paris, named Carlos Tavares as Ghosn’s deputy late yesterday. The French state, the carmaker’s biggest shareholder with a 15 percent stake, made support for the appointment conditional on strategy changes, including taking a stronger lead in its alliance with Nissan Motor Co., people familiar with the situation said.
“If it’s this hard just to get your man in place, it suggests we’ll see more, rather than less, government influence going forward,” London-based Credit Suisse analyst Erich Hauser said. France is a “relatively small shareholder with a disproportionate say over strategy, which has to be a concern for other investors.”
…Ghosn said he intends to be “more present in France from now on,” in an interview published today in French daily Le Parisien and confirmed by Renault.
In the face of such (continued) humiliation at the hands of a minority government partner, one has to admit that America’s auto bailout has been an relatively hands-off affair. Context is important after all (although to be perfectly fair, Renault did embarrass the French government with that “spy scandal”). Besides, it sounds like the brave French pols are simply out to avenge the sad death of the Vel Satis, so hey, at least the French might get the epically weird luxury sedan to end all epically weird luxury sedans out of the deal.
Ladies and gentlemen, today is a historic day for the Aston-Martin brand. Never in the rich and storied history of the British sportscar maker has there ever been a vehicle, and therefore a review, quite like this one. Autocar handles the burden of history with the soft touch that defines nearly every “first drive” review, demeaning its own readers’ inability to purchase this exclusive Aston rather than daring to question its point, purpose, performance or purchase price. So read on, dear reader… because what we have here is a piece of automotive history. And since you’ll never own one of these proud and noble machines, you might as well use this opportunity to bask in its reflected glory. To wit:
The 97bhp four-cylinder engine feels and sounds energetic up to 50-60 mph. The optional CVT transmission gives easy step-off at traffic lights. In this car it it’s a much better option in a city car than any fiddly five-speeder.
The [Aston-Martin] can produce a quite refined cruising performance on motorways if necessary, though passing performance isn’t its forte.
The steering is feather-light and nicely accurate. If you haven’t sampled [this Aston-Martin] you’ll be surprised by the sheer pleasure that flows from using its scooter-like turning circle, especially when it’s a viable three-seater, that can occasionally cope with four if you don’t mind having no boot space.
But wait… that’s not all! Hit the jump for the answer to the question you’re doubtless asking yourself at precisely this moment: Should I buy one?
Read More >
Not to cut speculation short or anything, but the answer is “probably not.” GM has already said that its “Baby Enclave” will be built at its Orion Township plant, alongside the new Aveo-replacing Chevy Sonic, which indicates a subcompact (Gamma II)-based MPV will be Buick’s next vehicle. Add to that the fact that GM has said the “Baby Enclave” would bear the styling cues of the Buick Business concept, which the Opel Meriva more closely resembles, and it’s clear that Buick’s first MPV will be the suicide-doored subcompact. But, since Buick won’t bring the Chinese-market GL8 minivan stateside, this compact, Astra-based mini-minivan could be coming to a Trishield dealer at some point… in fact, some might even argue that a compact MPV would do better as a Buick than a subcompact one (even with suicide doors). Either way, the new Zafira will be crucial to Opel’s attempts to right its sinking ship over the next several years.
Pop quiz: when does an eight-month-old story generate a huge amount of interest? When it’s got political overtones, of course. And what better way to milk the last dregs of bailout resentment than by telling a story that seems too bizarre to be true: Cadillac is a “proud” chief sponsor of a Chinese Communist Party-produced film entitled “The Birth of a Party” (or “The Great Achievement of Founding the Party” depending on the quality of your translator). The story started last September, at ChinaAutoWeb.com, and was recently revivified by the Washington Times, Commentary Magazine, and Big Hollywood. Our main interest in the story has to do with its lessons about the rise of China, that country’s tortured relationship with luxury goods, its foreign (from the American perspective) political economy and Cadillac’s continued need for better momentum in China… but clearly others are more interested in it for different reasons.
The political point seems to be that government money is being funneled to the Chinese Communist Party via General Motors, an accusation that, though shocking, doesn’t hold up well to scrutiny. After all, nearly anyone doing business of any kind in China ultimately supports the political and economic structure created by the Chinese Communist Party, legitimizing it and lining its pockets. And surely nobody is suggesting GM abandon China altogether, thus eliminating its greatest opportunity for growth. Meanwhile, as the Freep helpfully points out, Caddy needs all the help it can get in China: without a single vehicle in the luxury car top-ten, Cadillac needs to be aggressive in marketing to China. Still, from a PR perspective, Cadillac clearly has a line to walk here… perhaps it should look for less visible (and risible) ways of building up guanxi (connections) with the powers that be in the world’s largest market for cars.
Yesterday we gave GM kudos for addressing its lingering vehicle weight issues by redesigning the head of its popular 3.6 liter V6, and shedding 13 lbs in the process. It was, we noted, the kind of news that showed GM is staying focused on the nitty-gritty of product development, sweating the details. But, according to a fascinating piece by GMInsideNews, new-product development at GM still has its issues. Specifically, Cadillac’s development of a new BMW 3-Series fighter, known as ATS after its “Alpha” Platform, has faced more than its fair share of what GMI calls “drama.”
Turf battles, unnecessary “wants” on checklists and ultimately a severe case of “Mission Creep” have created a vehicle that now needs a crash diet, according to GMI’s sources both within GM and at suppliers working on the Alpha/ATS program. For a vehicle that’s taking on an institution like the BMW Dreier (not to mention costing a billion dollars to develop), these are troubling signs indeed.
Read More >













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