Category: Marketing

By on June 12, 2015

FORD_LE_MANS_10

Nearly 50 years ago, Ford threw down against Ferrari at Le Mans, sweeping the podium in so doing. Come 2016, Ford aims to do the same with the 2017 Ford GT.

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By on June 9, 2015

Top Gear Arctic Expedition

Cue up The Doors, because the end is near: the trailer for the final episode of “Top Gear” was released Tuesday.

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By on June 8, 2015

2016 Nissan Maxima (18 of 23)

Who is the intended audience for the 2016 Nissan Maxima? If you ask the automaker, they’re aiming for younger consumers.

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By on June 8, 2015

1988 Jeep Grand Wagoneer Circa September 2008

Jeep dealers heading out to Vegas for the brand’s biennial show in August may have a grand surprise waiting: the 2019 Jeep Grand Wagoneer.

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By on June 3, 2015

Ssangyong_Tivoli

Mahindra & Mahindra’s Ssangyong is looking to enter the U.S. market, with a planned rival to the Jeep Wrangler leading the charge.

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By on June 2, 2015

gmc-granite-concept-01

While General Motors dealt with trademarking issues over the Chevrolet Bolt, the automaker filed a new application last month for the GMC Granite nameplate.

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By on June 2, 2015

BMW 750d XDRIVE

Next week, the 2016 BMW 7 Series will make its debut. For now, however, fans will need to make do with a teaser.

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By on June 1, 2015

Shell Station In Connecticut Circa August 2014

Starting Monday, your local Shell station will be offering a new grade of fuel said to increase engine life and boost efficiency, but at a price.

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By on June 1, 2015

2014 Hyundai i20 WRC 1.6

How does one pronounce Hyundai’s name? Does it rhyme with “Sunday,” or with “fungi”? Google’s Android Auto on the 2015 Sonata isn’t so sure, either.

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By on June 1, 2015

2015 Chevrolet Bolt EV Concept all electric vehicle – front ex

Last week, we reported on the second suspension of Chevrolet’s trademark application for the Bolt nameplate. Said application is now active once again.

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By on May 29, 2015

2015 Chevrolet Bolt EV Concept all electric vehicle – rear ext

For the second time since applying for the name, General Motors has seen its trademark application suspended for the Chevrolet Bolt.

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By on May 28, 2015

2016 Chevrolet Volt

California consumers will be the first to buy the 2016 Chevrolet Volt, which will have Google’s and Apple’s infotainment systems beginning this summer.

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By on May 28, 2015

2015 Buick Verano Turbo

In the market for a new Buick Regal or Verano? The brand introduced a new pair of base models aimed at the entry-level luxury market for consideration.

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By on May 27, 2015

2016-Cadillac-ELR-OnCue

General Motors recently received a patent allowing the automaker to sell your radio’s presets to the highest bidder at auction.

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By on May 27, 2015

Riley B. King, a blues musician who starred in a commercial launching the 2015 Toyota Corolla last year, passed away at the age of 89 last week in Las Vegas.

Wouldn’t it be terrible if that’s the way car enthusiasts looked at the world, solely through headlight shaped lenses, with things outside the automotive sphere only mattering when they interact somehow with cars?

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