Category: Marketing

By on January 12, 2015

Hyundai-Santa-Cruz-Concept-14

Hyundai is aiming hard for the Millennial market with their trucklet, the Santa Cruz Crossover Truck Concept.

Read More >

By on January 12, 2015

2017-Ford-GT-9

We thought this wouldn’t happen, but here it is: The Ford GT has returned.

Read More >

By on January 9, 2015

Jennifer Lawrence at the 2014 Oscars

Want a selfie with Melody Lee at this year’s Oscars? While that may or may not happen due to a number of factors, Cadillac will grace the B&B’s viewing parties with its presence.

Read More >

By on January 9, 2015

2015 Dodge Viper

Is the standard color palette for the 2015 Dodge Viper not enough for you? Have you looked at your child’s Twilight Sparkle and Sonata Dusk brushables and thought to yourself, ‘Those hair colors might look good on on a Viper’? Dodge has a program just for you.

Read More >

By on January 8, 2015

Lincoln MKC

For the longest time, there wasn’t much difference between Lincoln and Ford in the design game, consumers hardly seeing much difference between an MKZ and a Fusion despite the former’s premium price. Ford global design boss Moray Callum is drawing a line in the sand as far as that is concerned.

Read More >

By on January 8, 2015

2015 Chevrolet Corvette Stingray Z06

Buying a new Corvette Z06 soon? Would you like to build its engine? Chevrolet has a plan to make that happen, if you got the cash and the time.

Read More >

By on December 29, 2014

2011-chevrolet-volt-mpv5-concept-unveiled-at-2010-beijing-motor-show_100310933_h

Over four years ago, Chevrolet introduced a Volt-based crossover concept that hinted at the style the brand would have crossed someday, had not the resources been diverted to the Cadillac ELR.

That day might now be sooner than never.

Read More >

By on December 22, 2014

Chevy-Volt-Teaser

Can you see a C7-era Chevrolet Corvette in that new Volt’s face? There’s a reason for that.

Read More >

By on December 19, 2014

Baidu_headquarters

Chinese Internet overlord Baidu is buying a major stake into everyone’s favorite transportation network company, Uber.

Read More >

By on December 16, 2014
Teslas in a row Courtesy ibtimes.com

Tesla’s first fleet deal? Around 100 Model S’s were sold to a Las Vegas startup taxi service.

The auto journo world is in a tizzy because electric automaker Tesla refuses to post its car sales numbers on a monthly basis and the numbers they do divulge are suspicious as they are without detail and they vary widely from actual registration numbers. Our friends at Jalopnik ranted about it last week, calling on Tesla to start reporting sales consistently. They based their story on a report by Seeking Alpha that deduced that Tesla may have as many as 12,000 unsold Model S’s, based on registration figures and the automaker’s quarterly financial reports.

We say congratulations, Elon Musk, you truly are the head of an American car company now, as reporting bogus sales numbers to the press is a normal part of an automaker’s modus operandi.  Read More >

By on December 16, 2014

2015-Volvo-V60-R-Design-main

Volvo may not be ready to directly sell its models to the public in the same way Tesla does, but the automaker is ready for online orders.

Read More >

By on December 3, 2014

2015-ford-f-150-front-side-view-in-snow

Things are rough for Ford on Truck Mountain, with ground lost for the fourth consecutive month in November in a market-share situation that isn’t about to improve any time soon.

Read More >

By on December 2, 2014

Mercedes-Benz_E_200_NGT_taxi_best_award_May2011

Uber is having a hard time breaking into the German livery market, and not just for its business model.

Read More >

By on December 1, 2014

opel-cascada-cabriolet-2013-001-1350468054

When the Opel Cascada hits U.S. showrooms in 2015 as a Buick, it may leave its name at home, as well.

Read More >

By on November 30, 2014

 

Photo courtesy of General Motors

Photo courtesy of General Motors

In an interview held at Cadillac’s new business headquarters in New York City’s trendy SoHo district with Fortune, Melody Lee, ‘director of brand and reputation strategy’ for General Motors’ luxury brand, had some interesting things to say about the move to NYC, about the brand, and about herself. Other than to say that it’s just quite possible that outstanding product is a little bit more important to a company’s success than Ms. Lee seems to think, I’m not going to comment on her remarks because I think they speak for themselves and, frankly, I think they don’t bode well for the brand. You can read them and offer your own commentary after the jump. The engineers and designers at GM have given Cadillac the best products that it has had in decades, but automotive history has many examples of fine vehicles that were crippled in the marketplace by the very people trying to market them. Read More >

Recent Comments

  • Lou_BC: @Carlson Fan – My ’68 has 2.75:1 rear end. It buries the speedo needle. It came stock with the...
  • theflyersfan: Inside the Chicago Loop and up Lakeshore Drive rivals any great city in the world. The beauty of the...
  • A Scientist: When I was a teenager in the mid 90’s you could have one of these rolling s-boxes for a case of...
  • Mike Beranek: You should expand your knowledge base, clearly it’s insufficient. The race isn’t in...
  • Mike Beranek: ^^THIS^^ Chicago is FOX’s whipping boy because it makes Illinois a progressive bastion in the...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Jo Borras
  • Mark Baruth
  • Ronnie Schreiber