Category: Marketing

By on July 8, 2014

2013-Mercedes-Benz-GL450-4MATIC-main_rdax_646x396

Not content with only the S-Class receiving the Maybach treatment for a potential shout-out in Lorde’s next jam, Mercedes-Benz wants to take the Maybach trim line to the next level: The GL-Class.

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By on July 7, 2014

Audi S3 Limousine

The 2015 Audi A3 Sedan is doing quite well for itself in the United States since its arrival back in April of this year, even if the hipster parties during the sedan’s U.S. unveiling more than likely just amused the automaker’s traditional clientele instead of attracting younger buyers as the party plan intended.

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By on July 3, 2014

General Motors headquarters in Detroit, Michigan

In today’s General Motors digest: GM recalls a recall; the automaker gains market share in spite of itself; its bankruptcy judge believes it may have committed fraud; the U.S. Senate gets ready for a second February 2014 recall hearing; and Anthony Foxx vows to keep the heat turned up on GM.

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By on July 2, 2014

green subaru xv crosstrek hybrid

Jeep may be the first thing to come to mind when the idea of going off-road comes up in conversation, but when taking a trip from Los Angeles to that secret pool/art installation in the middle of the desert, you might find a Subaru waiting nearby.

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By on July 1, 2014

2015 Lincoln MKC

Today marks the day Mark Fields becomes CEO of Ford, taking up where now-former CEO Alan Mullaly leaves off. This day may also mark the day Lincoln begins its slow climb back from the brink, especially when Mullaly once considered killing the brand before Fields became its champion.

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By on June 30, 2014

trumpchi-gs5-002-1

Aside from seeing another Hasbro IP cameo transform into a weapon of mass destruction, viewers at the weekend opening of “Transformers: Age of Extinction” may have also glimpsed the first Chinese vehicle to arrive in the United States in the near future.

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By on June 27, 2014

10-corvette-museum-sinkhole-1

Earlier this year, a sinkhole opened up within the National Corvette Museum in Bowling Green, Ky., taking down eight Corvettes 60 feet below the show floor. Since then, the natural disaster has proven profitable for the museum, prompting its board to make the hole a permanent attraction.

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By on June 23, 2014

03-2013-mitsubishi-outlander-phev-paris

The Mitsubishi Outlander PHEV may not be coming to the United States until sometime between the autumn of 2015 and early 2016, but United Kingdom customers are already lining up at their local dealerships for a test drive of the SUV that can be had for the same price as its diesel sibling.

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By on June 23, 2014

bill-peffer

Sales of Cadillac’s lineup have fallen as of late in comparison to last year’s figures, prompting the brand’s U.S. vice president of sales and service, Bill Peffer, to resign his post.

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By on June 20, 2014

2014 Chevrolet Silverado 1500 Exterior

As campaign season rolls out, politicians are appealing to their constituents — or at least, trying to appeal to them — by appearing to be on their level, including their choice of vehicle that they otherwise may have traded in for a Lexus or Mercedes a long time ago in their political career.

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By on June 18, 2014

ILX vs Verano 4

Those considering a premium hybrid will have one fewer option in the United States when MY 2015 rolls around: Acura has discontinued sales of the entry-level ILX Hybrid in the land of the free.

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By on June 16, 2014

Portland General Electric Nissan e-NV200

While Portland, Ore. may be the place where the dream of the 1990s is still very much alive and well, the 21st century — and Nissan — is bringing the city’s electric company up to date as far as electric vehicles are concerned.

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By on June 16, 2014

london-black-cab-protest-uber-regulation

Much like it has in the United States, Uber and other ride-sharing services have upended the traditional taxi in Europe. Just like the U.S., taxi operators have protested the disruption the new services have caused upon them, citing the lack of properly licensed drivers and thoroughly maintained vehicles as a reason to bring them in line with the same regulations they already are mandated to follow. However, unlike the U.S., European taxi drivers took their complaints to the streets, and then some.

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By on June 13, 2014

2014 Red Bull F1

Once upon a time, the Sprint Cup was the Winston Cup, Rothmans decorated Porsche 962s in Group C, and the Marlboro chevron was everywhere a wheel turned in anger. Though those days are long gone, energy drink makers like Red Bull and Monster have stepped in to fill the financial void left behind by Big Tobacco. At least for now.

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By on June 12, 2014

File photo of General Motors logo outside its headquarters at the Renaissance Center in Detroit

Bloomberg reports the compensation fund designed by attorney Kenneth Feinberg for General Motors will have “a relatively modest timetable to invite claimants to file their claims” once the claim period begins August 1. Feinberg also said by the end of June, he and his team will have a program “that will define who’s eligible to file a claim… what the dollars will look like for those who file,” as well as the obligations the plaintiffs will need to have “to prove their claim.” GM CEO Mary Barra added that her company won’t know the final cost of the fund “until the actual compensation has been run,” though an estimate may come at the end of Q2 2014.

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