Pickuptrucks.com‘s Mike Levine snapped this shot of Honda’s NAIAS booth, indicating that the Motor Company might not be quite as proud of its unibody truck as it once was. Ridgeline sold 16,464 units last year, less than half of its 2008 volume. Honda’s Alabama plant, where the Ridgeline is assembled alongside the Pilot, saw its output drop 35 percent in 2009. Having tried the unibody option that so many formerly truck-dependent firms now see as an alternative to body-on-frame offerings, it seems doubtful that Honda would recommend it to any of them. When it comes to the truck market, there are no easy answers.
Category: North American International Auto Show

Daimler’s Dieter Zetsche arrived at NAIAS with his left arm in a sling. What happened? Too much arm wrestling with unions or suppliers? Nah, that would be the right arm. Turns out, Dr. Z was injured by a woman. On the ski slopes in Austria, a female snowboarder had crashed into Zetsche. Left shoulder fractured. Dr. Z wore a helmet, which avoided more serious damage.
Germany’s BILD Zeitung reports that doctors at the Austrian hospital prescribed at least 6 weeks of strict convalescence. Says BILD: “Daimler’s boss ignored them. He popped some pain killers, flew to Detroit with shoulder and arm bandaged. Courageously, he presented the new Mercedes products.”

So they say, if you want to be a successful car manufacturer, you must have steel in your DNA, gasoline in your blood, a history reaching back generations, and an annual output of at least 5m to stay profitable. And even then it’s not a slam dunk, as we are painfully aware.
Wang Chuanfu proves them all wrong. Read More >

It had to happen eventually: Bob Lutz, the father of the Volt, admits his last but not least automotive child is not going to reliably meet his lofty expectations. ABC reports that in an interview at the NIAS, Lutz let the air out of the Volt’s 40 mile EV range that has been predicted to be as reliable as the sun rising on a new day, and perpetuated by GM even more religiously than the 230 mpg claim: Sounding as if he had just read our recent post on EV range, ABC quotes Mr. Volt: Read More >

Ok, it’s not exactly a new phenomena: car company shows a low and slick concept, and the final product looks like an obese baby seal. We took GM to task with its Volt bait-and-switch routine. And now we take on Honda, although probably not quite so ferociously; given that the gap between the CR-Z concept and production version is a tad bit narrower than the Volt Grand (Lie) Canyon. But the Volt was always intended to be a four-seater; not the CR-Z. Therein lies the Honda lie: it’s ok to just chop off the back of a sedan and call it…not good. Read More >

Is the Toyota FT-CH the first car deliberately designed to be a troll? It combines all the trigger elements that have kept servers warm since teh interwebs tubes were first hooked up: French, Low-CO, anti-Global Warming, Hybrid, Prius, Toyota, and Questionable Styling. Did I miss something? Read More >

One might quite reasonably have expected a smaller, lighter two-passenger variant of the Insight to achieve higher EPA numbers than its bigger brother. Say, like it did in 1989, when the CRX HF pulled a 41/50, compared to the ’89 Civic sedan’s 27/33. But reasonable expectations have been dashed by Honda more often than not lately, as in the Insight’s various shortcomings. But a 31/37/33 mpg combined rating for the new 2011 CRX manual, when the Insight is rated at a 41 combined? Does Honda have a death wish? That highway mileage is the same as the Chevy Cobalt XF, which doesn’t need any stinking battery and seats four. And even the combined mileage is only three mpg better. What gives? Read More >
Chrysler have seen the Detroit Auto Show as a venue for excessively extroverted stunts. Previous years saw a Jeep dropping from the ceiling, leaping minivans and cowboys herding cattle outside the exhibit hall. Top Chrysler executives even traditionally poured drinks for visitors at its Firehouse bar. But with the economy coming of recession and Chrysler coming out a Chapter 11 reorganisation, CEO Sergio Marchionne feels that the extravagance needs to be severely curtailed, and according to Asiaone.com, he has put an embargo on press events. “We wanted to be respectful of everyone’s time. Mr. Marchionne is a very practical guy,” Chrysler spokesman Rick Deneau told AFP. “We didn’t have anything to show.” Well, besides a Lancia rebadged as a Chrysler, but who wants to draw a lot of attention to that?

Scanning the autoblogosphere, I did a figurative double-take on Autoblog’s headline: 2010 Detroit Auto Show main floor is full, recession officially OVER. Since when does Autoblog do irony? Since never, apparently. Here’s the genesis . . . After a disastrous 2009, where major manufacturers pulled out of the North American International Auto Show (NAIAS) like a recently divorced billionaire riding bareback, the event’s organizers are fighting for their employer’s survival. Like any marketeer steeped in the ways of Motown, they’re going on all-out with their primary weapon: lies. I mean, baseless hype. Kool-Aid anyone? First to drink: the Detroit Free Press. “‘Every space on the main floor is full,’ a marked departure from the gaps that dotted Cobo’s display space this year because of the disappearance of brands including Nissan, Infiniti, Mitsubishi and Suzuki, show chairman Doug Fox said in an interview at the Frankfurt auto show. Fox declined to name any brands that could return because negotiations are ongoing. One leading possibility might be Porsche. The German sports car specialist abandoned the NAIAS for the Los Angeles auto show a few years ago but has been disappointed that its events in L.A. generate less global news media coverage than it received from Detroit.” That doesn’t sound smell like victory in the morning to me. A full main floor—at what price? How many carmakers? In fact, I smell something else. Not Autoblog though.
Bob Lutz needs to clear something up. Fun lovers, report to GM Fastlane, stat! It seems that the Man of Maximum is steamed about a WaPo piece which he complains casts him as “ambivalent” towards his beloved Volt. In fact, the piece is a sweeping look at the Volt’s place in GM, and it contains more than a few anecdotes that reflect poorly on GM management (shocking, I know). And the facts of the matter clearly illustrate that the Volt’s importance arises from political considerations far more than the inherent passion of GM’s product planners to create reliable, fuel-efficient transportation. Hence the accusation of ambivalence. But political motivation has to be disguised with pure intention (no matter how implausible) in order to work. And so Lutz is off to man the crumbling Maximum rampart.
Lutz writes,
The reporter said that we are “ambivalent” about the Volt, largely because it flies in the face of what he perceives me to be all about, namely speed, horsepower and burning rubber – and fossil fuels. In fact, he neatly expanded this ambivalence angle to describe GM, and Detroit as a whole, as the auto industry faces a new future.
Look, I know how it works. A reporter has a great idea for a story, with a terrific angle, and, even if the facts indicate otherwise, he can’t help but try to shoehorn the story into the angle. It’s just too good an idea!
Yes, Bob Lutz knows how the media thing works. And the WaPo juxtaposes the Volt and the Camaro,
. . . type of vehicle they and their colleagues in the press insist GM is all about, the gas guzzler. Trucks, SUVs and muscle cars. They would have you believe that GM and the other American auto companies are the only manufacturers on the planet that have ever built any SUVs. They would have you believe that we are secretly bemoaning the coming of the Volt because it means the end of cars like the Camaro and the Corvette, cars they don’t think any Americans want to drive anyway.
Huh? Bob, the Post quotes you as saying,
When you get out into the marketplace, it’s probably just 5 percent of the public that desperately wants something environmentally sound and is willing to pay a premium for it. I would say the East and West Coast intellectual establishment kind of lives in its own world. When you get to the broad American marketplace, excitement is still kind of defined in the way it used to be.
If that doesn’t betray some ambivalence towards hybrid vehicles, then what does? If America doesn’t want Volt, Bob, why are you building it? Actually, the Post piece addresses this directly, explaining,
In the summer of 2008, at a forum attended by other auto executives and then-presidential candidate Barack Obama, Wagoner recalibrated his position. Under increasing pressure from government officials to demonstrate GM’s broad commitment to more fuel-efficient vehicles, the beleaguered chief executive confidently restated GM’s goal to bring out the Volt in 2010.
But that doesn’t jive with Bob’s self-image. Political lackey he is not!
How many times since the concept car’s debut in 2007 have I said (and been widely quoted as saying) that this is the most exciting program I have worked on in my entire career? I meant it every time I said it – anyone in the press who’s spent any time at all covering the auto industry knows I don’t do “lip service.”
But if this were true, Lutz wouldn’t be blustering about his deep, abiding passion for the Volt. He’d say something along the lines of “you’re damn right I’m ambivalent about it. It’s a $40k halo car that doesn’t go fast or look like sex. That doesn’t make sense to someone like me.” Instead, he demonstrates his pathos-laden (and politically corect) ambivalence towards the very car the WaPo accuses him of favoring: the Camaro:
Given the tough economic times and the high priority of fuel economy, we were almost wishing we hadn’t done the Camaro. We looked at it as something radically mistimed.
Which it is. But Lutz’s conspicuous ambivalence only shows how willing he is to reshuffle his priorities based on political considerations. If Lutz was brought into GM to provide clear-sighted leadership on product quality, he has clearly lost the independent, instinctive edge he once promised. Absent the need for a working compass of the American consumer psyche (thanks to bailout billions), Lutz has become little more than a breathless apologist for a program he clearly doesn’t think will be successful on its own merits. The curse of governmental control can already be felt at GM. What a crock of shit.
Remember when Farago asked what wasn’t wrong with this picture of the Chevy Spark? It turns out that despite 74 comments, nobody correctly identified the Spark’s major flaw: it’s a hunk of foam. The Spark was first teased on the Today show, where GM Design guru Ed Welburn first showed off the city car’s Pokemonesque snout. At the time, we (and everyone else in the autoblogosphere) concluded it was a Beat Concept, ignoring Welburn’s promise that it was a “new” city car concept set to debut on Sunday at the Detroit Auto Show. When Sunday came, GM only rolled a Beat into COBO Hall but posted a picture of the Spark on its corporate webpage promising a production model by 2011. Confused, the guys at Kickingtires contacted GM and learned that the Spark wasn’t rolled out because they don’t even have a rolling prototype of it, just the foam model that was trotted out for Today. The “real” Spark prototype will be revealed at the Geneva Auto Show later this year, but for the record, GM’s Beat/Spark policy seems to currently stand as follows. Beat was shown a year ago, 2.5m webizens voted for it over its Trax and Groove concept-mates, and it was then ruled out for an American launch. Now there’s not even a prototype Spark, but we’re told it will definitely come to the US. Confused? You probably should be.
| Dear Fisker Automotive Customer,
We have just published the technical specifications of your Fisker Karma. We know this communication will continue to build excitement and interest for the months to come… With a base price of $87,900 (USD), the Fisker Karma is scheduled to begin delivery in November, 2009. Featuring the proprietary Q-Drive powertrain, the Fisker Karma will have an all-electric range of 50 miles (80km). After the all electric 50 miles, the gasoline engine turns a generator to charge the lithium ion battery. Once the 50-mile electric range has been exceeded, the Fisker Karma can be used as a normal hybrid vehicle. With this balance of electric and gas range, Fisker Automotive estimates that most Karma drivers who charge the Karma overnight and commute less than 50 miles per day will be able to achieve an average fuel economy of 100 mpg (2.4L/100km) per year…. To optimize cooling and aerodynamics, the exhaust pipe from the ICE engine is routed directly out behind the front wheels. A small functional side vent will release the hot air when the ICE engine is turned on. The Fisker Karma also features a complete flush B-pillar. The B-pillar is a safety feature and already fulfills the proposed 2012 rollover protection safety regulations… The vehicle’s ride and handling is decisively sporty and includes very responsive steering. The Karma’s long wheel base, wide track and low center of gravity provide excellent cornering and stability at highway speeds. The innovative powertrain, Q-drive, utilizes a large, powerful lithium ion battery and a powerful 2-liter direct injected turbo-charged 4-cylinder gasoline engine developing 260 hp, which enables the Karma to achieve a continuous top speed of 125 mph and a 0-60 of 5.8 seconds. The large powerful lithium ion battery provides 22.6 kWh, which has unique control software. The two powerful electric motors deliver a combined 408 hp. Additional features of the Karma include: |
I admire Henrik Fisker’s adaptability. When he realized that the high end market didn’t want reskinned German cars, he put his business plans int he greenwasher and emerged with cash-in-hand. Fisker decided he wanted to build a beautiful, powerful hybrid car– and that’s just what he wants to build. The Karma is quite an achievement, in terms of design, technology, and convincing someone to give Fisker millions of dollars. But then there’s the sanctimonious EcoBabble™. One of our Best and Brightest emailed me an excerpt from the brochure today, and the bits about the interior trim, well, judge for yourself. “Wood trim is recovered from trees found in America’s wilds: Fallen Trees™ that have succumbed to age; Rescued Trees™ burned in forest fires; and Sunken Trees™ lying on lake bottoms.” “Recylable EcoGlass™, made from naturally occurring sand…” “The EcoSport™ series incorporates hand-wrapped premium leather processed using a 100 percent sustainable Happy Cow™ manufacturing strategy…” If a tree falls in the forest, but no one trademarks it…






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