It’s both annoying and strangely prophetic (we think) that Lancia and Chrysler don’t have one of those convenient “Brangelina” names, like Lancsler or Chrycia. Fiat’s execs aren’t exactly being subtle about the merging of the two brands, but then they’re also not giving us a lot of glimpses at the stunning execution that it will take to turn two marginal marques into a single, halfway viable brand. It’s almost as if the two are just being pushed together in a forced, unnatural manner, and the results thus far show a distinct lack of inspiration. Not convinced? Hit the jump for your morning glass of has it really come to this? [via unica-strada.com].
Renault is using their Dacia subsidiary to produce cheap cars for Eastern Europe and other emerging markets (such as Germany, where Dacias had been snapped up during the Abwrackprämien-orgy.) Meanwhile, Renault’s Japanese twin Nissan is starting to feel a little left out. Yes, they have the Nissan Pixo, which is a rebadge of the Suzuki A-Star, which is built in India (and was recalled recently), but Nissan seems to want something of their own and they want the Indian truck manufacturer Ashok Leyland to help. Sounds easy enough … Read More >
When it comes to the cause of the alleged Toyota unintended acceleration, the TTAC commentariat is divided into two camps:
One side is convinced they know what’s wrong with Toyota. (It’s the cursed computer. May it roast in hell and grow tin whiskers.)
The other side isn’t so sure and argues for caution. It could be pilot error. Plain old hysteria also isn’t ruled out. Or some trade warfare that reared its no so pretty head at yesterday’s hearings: “You block our beef because of mad cow disease. We do the same to your cars.”
Well, who says life is fair. Flash: The doubters are being discriminated against. The commentators who know what’s wrong with Toyota can become instant millionaires. Here is how it works: Read More >
When we reported that unintended acceleration in general and Toyota in particular are not a big topic in Europe and Japan, the answer was: “What do they know? They use their excellent public transport system and drive less.” (A myth, by the way. Unless there are mandatory annual odometer readings, nobody knows for sure. But the generally accepted average number of miles driven by year and car is 12,000 in the U.S.A. In Germany, the industry works with a 20,000 km average. Which is 12,427 miles.) The only countries halfway accepted as comparisons were Australia and Canada. Well, their numbers are in. Read More >
Last December, France’s PSA group and Japan’s Mitsubishi Motors seemed to get really tight (and set off the memorable TTAC series of shibari illustrations.)
Something must have happened during their courtship. The main players met on neutral ground at the Geneva auto show and called off the engagement. Read More >
As the earlier post indicated, the Germans are increasing exports while their domestic market swoons. The German Big Four all posted increases in February, as well as YTD. Daimler experienced the least levity, with the Mercedes brand up 5% while Smart continues to smart, down 69%, and 77% YTD. The only bright spot: Smart was at least up substantially in February over last month, but when the total units is 442 for the month, its just not much to crow about. The new E-Class was up a hefty 92%, and the C-Class continues as the biggest volume seller and was up 6%. Mercedes is up a decent 20% YTD.
BMW had a cheerier month, up 14% overall. The BMW brand was up 26%; the Mini only 2%, continuing its laggard ways of late. The X5 shot up 76%, and the new 7 Series is the top dog in its category YTD. Audi and VW follow, but not in sales increases; Read More >
In testimony before the Senate Committee on Commerce, Energy and Transportation, Transportation Secretary Ray LaHood said he was “looking at the possibility of recommending” mandatory brake override systems on all new vehicles sold in the US. Given the congressional hysteria about auto safety in the past few weeks (not to mention the already-expectant MSM headlines), such a requirement would likely face little political opposition. When Toyota first announced that it would be installing the buzz-worthy “failsafe” system on its new cars, we whined that the days of doing burnouts in Mom’s autobox IS350 were over. Which, frankly, was fairly petty of us. At this point it’s become fairly clear that, whether there are unfound defects still lurking in the evil minds of our appliance-mobiles or not, Americans need to feel that they could stop their cars in a worst case demonic possession scenario. So let them eat brake override systems, say I. At least until I hear someone advocating for mandatory manual transmissions.
Toyota and GM have both announced 0% financing on 2010 models, reports Automotive News [sub]. GM will offer the 60-month financing deal on 55 percent of its new models, while Toyota will offer the same terms on its Camry, Corolla, Matrix, Avalon, Yaris, Highlander, RAV4 and Tundra (not including hybrids). According to GM’s Susan Docherty, Toyota’s woes had nothing to do with the decision to offer finance deals, telling AN [sub]:
Obviously, with our hot launch products, we don’t need to put 0 percent financing for 60 months on that. That 0-for-60 will be primarily on products like our pickups. That’s completely in line with what our marketing strategy is. We’re going headstrong into truck month for both Chevrolet and GMC, which is a traditional play that we have normally done during March.
And no wonder: GM’s truck sales were flat in February. According to Automotive News [sub], Toyota will also offer several lease and dealer cash deals which vary from region to region.
Subaru crushed it again this month [via PRNewswire], with the Outback and Forester both breaking 6,000 units of sale and overall sales up 38 percent. Suzuki, not so much [full release here]. Despite a recently-launched (and relatively well-received) C-segment sedan, the Japanese brand managed to sell only 1,375 cars last month. That’s fewer units than the Jeep Compass, and only slightly better than the Dodge Nitro and Buick Lucerne. On their own. Suzuki’s one sick puppy! Details after the jump.
Hyundai’s sales improved 11 percent last month according to the company’s sales release [via EarthTimes], while Kia’s release claims a 2.3 Percent improvement [via PRNewswire]. Elantra was down slightly, and Veracruz fell by over 50 percent, Azera/Amanti are down and Sedona is way down. Otherwise, it’s all sunshine and flowers. Hit the jump for details.
The Honda Accord has Camryschadenfreude written all over it. With a 41% increase, and 22k units sold, the Accord is off to a likely win in the passenger car sweepstakes of 2010. The Civic didn’t ride the updraft nearly as well, with a modest 5% lift. The Insight’s 2k units continue to tail the Prius’ 8k units by a 1 to 4 ratio, somewhat better than a few months back.
The Honda brand was up 12%, and Acura by 17%. But all of Acura’s cars were down; its growth was fueled by the two CUVs: MDX: +65%; RDX: +20%. Honda CUVs were all down a bit, and the Odyssey up a tad. And three FCX Clarities were leased. Full details: Read More >
GM has announced its new North American organizational shuffle [full release available here], and have included the following slides to help explain some of the changes. The clear winner: President of NA operations, Mark Reuss, who had this to say:
It’s become extremely clear to me since taking this role that there is a better way to structure this organization. The premise of the structure is simple — a clearer marketing focus to sell more vehicles, and freeing our sales and service experts to focus on customers and dealers. In order to be successful in North America, we need the right mix of product, people and structure. We’ve worked with a small group of executives to align this model and appoint the best candidates for each job.
Notice how he doesn’t call the new structure a simplification. As the following slides show, there’s nothing simple about the structure changes. In fact, the only thing that’s certain about this latest GM reshuffle is that wrestling with GM’s bureaucracy still takes up as much time for top managers as actually working on products, planning, outreach and other core business activities.
Chrysler sold exactly 399 more vehicles in February than it did in February of 2009, which would be a respectable performance if the comparison weren’t with one of Chrysler’s worst months on record. GM may be tentatively nosing its way out of the bottom of a sales trough, but Chrysler is treading water at unsustainable levels (CEO Sergio Marchionne has said he “needs” Chrysler to sell 1.1m units in the US this year). Considering that a huge amount of Chrysler’s sales release [PDF format here] is spent detailing the company’s many consumer incentives, Marchionne’s goal of turning ChryCo into a 1.1m-unit, incentive-less juggernaut seems less realistic with every passing month.
Is it good news or bad news? After January’s 16% drop, February’s 9% slide could be evidence that the worst is behind Toyota’s fall from sales grace. It certainly seems that the models most connected to the recalls and bad news are being hit the hardest, with the flagship Camry down a nasty 20%. Just to show how the tide has changed, Camry outsold the Fusion by exactly 93 units. The Avalon was off 65%, suggesting that the gray panthers are avoiding its UA issues; let’s just hope they’re not buying Town Cars instead. The newly revised Lexus ES 350, also a UA posterchild, was off a fairly mild 9%.
Overall, Toyota brand vehicles were hit harder (-11%) than Lexus, which was up 5% in the month. The Lexus GX (+185%) helped keep the division in the positive side of the ledger. Prius managed a tidy 10% gain despite the bad publicity. Corolla was down a modest 6%. The new 4Runner is off to a good start with almost 3k units and up 55%. Full details after the jump: Read More >
Here’s a question for you automotive sales historians: when was the last time (month) Ford outsold GM? Four hundred and seventy one cars was the difference, but the bragging rights would have been worth it if Ford had given them away. Here are the highlights: Sales were up a Toyota tidy 22% from January. Camry-fighter Fusion experienced unintended sales acceleration, rocketing ahead at an unrestrained 116 mph percent.Ford brand vehicles were up 46%; Mercury +24%; Lincoln +19%. Company wide, passenger cars were up 54%, utilities +39%, trucks +36%. Retail sales were up 28%, as fleet sales came back to “normal” after a near stand-still a year ago. Ford estimates its February market share at 17%, up a hefty 3 points from a year ago. Detailed charts follow: Read More >
Chrysler sold exactly 399 more vehicles in February than it did in February of 2009, which would be a respectable performance if the comparison weren’t with 
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