The official launch of the first-generation Chevrolet Spark played out like a detective in a comedy film who has to go undercover in a high school, all the while clumsily pretending to be hip.  It was an awkward pander to the Millennial first-time car buyer, set to too-carefully chosen music.

With refreshed and updated small car models on their way (or already here), General Motors wants young people to rediscover their often overlooked bottom-rung vehicles, so it left the marketing to experts. Read More >

Call it a friendly occupation.

The Czech Škoda brand chose a tough-sounding name for its upcoming Kodiaq SUV, but the Alaskan town (and bear, and island) that inspired its name was left with one “k” too many.

Something had to change. So, the townsfolk went to work bringing the two names into line for one day only, as Škoda’s cameras rolled. Read More >

In the 1960s, automakers wanted to put a tiger in your tank, but now Ford Motor Company wants a howler monkey under your dash.

The automaker was concerned that drivers used to “shifting by ear” aren’t getting the gas mileage their efficient, small-displacement engines were designed for, so it patented an acoustic device that mimics a bigger powerplant, Autoblog reports. Read More >

Quick trivia: what’s the fastest-growing auto brand in America?

Jeep? Land Rover? GMC? Ram? Volvo?

Year-over-year, through the first four months of 2016, sales at Scion — Toyota’s 13-year-old youth-directed brand — are up 53 percent. It’s not just recovery after a poor start to 2015. Scion is on track for its best year since 2008.

Well, Scion would be on track for U.S. sales to rise to an eight-year high if, by the end of this year, Scion still existed. Read More >

Buick is poised to take the Verano behind the barn and vacate the compact car market in North America, according to sources familiar with the automaker’s plans.

The Verano’s dwindling sales share and the popularity of the automaker’s crossovers and SUVs is behind the decision to phase out the entry-level luxury compact, Automotive News reports. Read More >

Is the 707 horsepower Dodge Hellcat too weak for you? Do you miss the 662 hp Shelby GT500? Do you love the sensual whine of a supercharger pulley? Well, a Ford dealer in Ohio has the car for you.

Lebanon Ford of suburban Cincinnati is a Roush Performance dealer, and has decided to offer the base 2016 Mustang GT with a Roush Stage 2 supercharger for under $40,000.

This undercuts the Challenger Hellcat by nearly $25k, meaning you could pick up a new Fiesta ST with the difference, or perhaps a few sets of tires. You’ll need them.

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It’s not the engine you’d want for rock crawling, but it’s just the ticket to please commuters and the Environmental Protection Agency.

A source tells Automotive News that a high-output 2.0-liter four-cylinder under development by Fiat Chrysler Automobiles will first appear as an option on the next-generation Jeep Wrangler. Read More >

What a difference a few years make.

Perhaps you’re old enough to remember when scientists warned us about an impending ice age. Today, climate change concerns have to do with global warming.

Just a few years ago, “peak oil” — the theory of terminal decline once we’ve reached the maximum extraction rate from known petroleum reserves — was popular. A couple of recent perspectives, however, indicate that we may not hit peak oil production and consumption for the foreseeable future — and that the price of oil may actually go down long-term. Read More >

BMW went on a mad rager last year as it did everything it possibly could to claim the U.S. luxury sales crown from Mercedes and Lexus — and now katzenjammer is in full effect.

The premium German brand is looking at piled-up stocks of cars sitting on dealer lots. Predictably, those dealers aren’t happy, and BMW is trying to inject some saline to recover.

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The main complaint levied against the Toyota GT86 (and Scion FR-S/Subaru BRZ twins) is its supposed lack of power, even though it pumps out 200 horses. Coming in at a close second on the 2+2 hatchback coupe’s complaint list is its lack of usable space.

Toyota Australia has an answer to that second concern, and it’s in the form of a Shooting Brake that looks like a Honda CR-Z after hitting up some free weights.

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Is Chrysler’s LX platform doomed to meet the same fate as the beloved Panther?

Replacing the aging Chrysler 300’s rear-wheel-drive architecture with that of the 2017 Chrysler Pacifica minivan is one idea festering in the mind of Fiat-Chrysler CEO Sergio Marchionne, judging by recent comments published by Automotive News. Read More >

Hyundai sent its newly redesigned compact away for a lifestyle change, and it returned as the fuel-sipping Elantra Eco.

Sporting a new drivetrain and an EPA-estimated highway fuel economy rating of 40 miles per gallon, the 2017 Elantra Eco retails for $21,485 (after freight). City and combined ratings are 32 and 35 mpg, respectively.

The 2017 Elantra Limited we tested was no gas guzzler, often surpassing its 37 mpg highway rating, but the new Eco clearly has its competitors’ 40-plus mpg ratings in its sights. It’s also possible that Hyundai still has some lingering guilt over the not-yet-forgotten gas mileage scandal of four years ago. Read More >

Fiat-Chrysler CEO Sergio Marchionne can see a beautiful future with partner Google, but there’s plenty of fish in the sea, you know.

Speaking in Windsor, Ontario, where Chrysler Pacifica minivan production recently kicked off, Marchionne called FCA’s Google fling the “first phase” of their relationship, but admits to wanting to keep his options open, Automotive News reports. Read More >

Henry Ford’s way of building cars was so 20th Century, so Honda tried something new.

Workers at the automaker’s new Thailand plant now stay in motion all day, moving with the vehicle as it travels down the assembly line, Automotive News reports. Read More >

Surrounded by hundreds of miles of tinder-dry forest, Fort McMurray, Alberta seemed to ignite in an instant when wildfires overtook the oil-producing Canadian city earlier this week.

As the 88,000 residents fled in their vehicles, in many cases with just the shirts on their back, dashcams captured their flight towards safety.

It’s harrowing stuff, especially when you consider there’s only one highway leading into the city — an artery that quickly turned into a parking lot as flames encroached on both sides. Amazingly, no lives were lost in the fast-moving disaster.

Watch the horror for yourselves after the break: Read More >