Category: Sales

By on February 15, 2017

2017 IONIQ HEV

Once upon a time, Toyota’s Prius was the only real choice for anyone looking to get into a futuristic “hybrid” car. The microscopic Honda Insight, looking like a tear dropped from a poet’s eye, held two seats — and that’s no good for taking your friends to book club.

As technology did what it has been known to do (advance), other automakers picked up the torch, outfitting conventional family sedans with battery packs and Atkinson-cycle engines. The segment soon became more diverse, just in time to see the public’s enthusiasm for hybrids taper off.

Now, from Japan’s neighbor, comes a new Hyundai model — offered as a hybrid or electric, and with a plug-in on the way — that undercuts the world’s most recognizable hybrid in price. Your move, Toyota. Read More >

By on February 15, 2017

2018 Ford Fiesta - Image: Ford Europe

It’s been nearly three months since Ford introduced the seventh-generation Fiesta B-segment hatchback. We’ve still not received any U.S.-market specifics for the 2018 Ford Fiesta.

At the time, you may recall TTAC’s Steph Willems saying, “Because this was a Ford of Europe event, we’re still waiting on U.S.-specific details.”

But December and January and half of February flew by, and Ford’s U.S. PR corps still has no information to provide regarding the new subcompact. In fact, on Valentine’s Day, the day for committing to a loved one, we asked Ford to confirm the new Fiesta for the United States.

Ford declined to do so.

Is the new Ford Fiesta DOA?  Read More >

By on February 14, 2017

smart fortwo electric

It would appear that the Smart money is literally on electric cars. Daimler says it plans to stop selling combustion-engined Smart models in North America entirely. If you live in the United States or Canada and want a goofy gas-powered mini car, you’d better buy one now.

Mercedes-Benz USA CEO Dietmar Exler has issued a letter to dealers explaining that the sale of Smart cars with gasoline engines will stop when the 2017 model year ends this fall. Read More >

By on February 13, 2017

2016 Lexus RX450h

December is typically a peak month for automotive sales, especially among premium brands. With more holiday-themed ads than the majority of its competition, Lexus always sees the year’s final month of sales as its best. However, it did so well last December that January saw a 26 percent drop in sales due to an exhausted supply of sport utility vehicles.

With the narrowest of exceptions for the LX, last December turned out to be the best month in the history of all of Lexus’ SUVs. The bad news is that most of those sales came at the expense of the automaker’s sedans, which saw comparatively low sales. At around 41,000 units, December 2016 wasn’t all that much different from 2015. However, cars made up a significantly smaller piece of that pie. Read More >

By on February 13, 2017

2017 Ram 1500 Laramie Limited Crew Cab 4x4

Fiat Chrysler Automobiles has made a turnoff on the wrong road in the hopes of boosting its flagging sales, argues Jim Appleton.

The president of the New Jersey Coalition of Automotive Retailers is accusing the automaker of being reckless and short-sighted in its bid to open 380 new dealerships across the country. If FCA wants to reverse its market slide, Appleton claims, it should first take a good hard look at its product. Read More >

By on February 13, 2017

2017 Nissan Titan King Cab - Image: Nissan

By broadening its lineup, rethinking the dealer approach, and focusing on prime markets, Nissan intends to increase its Titan pickup truck’s share of America’s full-size market to 5 percent.

5 percent. One in twenty trucks. One Titan for every 19 Ford F-Series, Chevrolet Silverado, Ram P/U, GMC Sierra, and Toyota Tundra.

That doesn’t sound so crazy, does it?

Nah, at least until you realize that in 2016, Nissan sold fewer than 22,000 Titans, or slightly less than 1 percent market share. Read More >

By on February 10, 2017

2015 Volkswagen Jetta TDI, Image: Volkswagen of America

A border tax placed on Mexican goods bound for the United States would be a worst-case scenario for struggling Volkswagen.

The automaker, which already knows a few things about worst-case scenarios, is waiting on pins and needles to see if the proposed tax prices its small cars out of the market. Read More >

By on February 10, 2017

2017 Nissan Rogue SL - Image: Nissan

In January 2017, the best-selling SUV/crossover in America was the Honda CR-V.

In calendar year 2016, the best-selling SUV/crossover in America was the Honda CR-V.

But in December 2016 and the preceding three months, the best-selling SUV/crossover in America was the Nissan Rogue, sales of which rose to record November levels in 2016, record January levels last month, and all-time record levels of 40,477 units in December 2016.

Not the most powerful, refined, reliable, or dynamically competent, the Rogue is nevertheless Nissan’s most popular vehicle in America and a hugely consequential member of the SUV sector.

Yet the sheriff in town is wearing a new uniform, the Rogue is about to be joined by a new sibling, and 2017 is the second-generation Rogue’s fourth model year. Can Nissan continue to grow U.S. Rogue sales by more than 17 percent per month, and can Nissan make the Rogue America’s top-selling utility vehicle on a consistent basis? Read More >

By on February 10, 2017

2016 Fiat Toro

Ralph Gilles, global design head for Fiat Chrysler Automobiles, just loves the little Fiat Toro pickup. He can’t get enough of it.

Unfortunately for FCA, and especially the Fiat brand, Americans certainly can say “no” to FCA models adorned with a classic Italian badge. Fiat, which returned to these shores just six short years ago, is floundering in North America, so ears perked up in Chicago yesterday when Gilles seemed to imply the brand might introduce a life-saving model into the U.S. market.

Alas, the company appears to have no intention of trying something desperate to stop the sales bleeding. Read More >

By on February 9, 2017

Ford Focus Electric

The Ford Focus Electric is one of the most unloved models in North America right now, and its lonely existence translates into big savings for thrifty shoppers willing to make do with a less-capable EV. Ford cut $6,000 from the car’s price in 2015, and sales continued to fall despite a $4,000 price reduction the year before. You can also lease one right now for little more than a smile and a handshake.

Electric cars remain a difficult sell, especially considering there is always something better right around the corner, but leasing them is exceptionally popular — comprising roughly three-quarters of the EV market. It makes sense when lease-rate comparisons typically work out to EVs being more affordable than a similarly priced internal combustion vehicle.  Read More >

By on February 9, 2017

2013 Mazda5 - Image: Mazda Canada

99.9 percent of the minivans sold in the United States in 2016 were (oxymoronically-titled) full-size minivans.

The Kia Rondo finished its brief one-generation U.S. run in 2011, having generated 73,100 total sales over the course of nearly five years.

Having produced more than 160,000 sales for Mazda USA, the Mazda 5 is likewise no longer part of the automaker’s U.S. lineup. Mazda 5 volume was essentially chopped in half between 2008 and 2014.

The Chevrolet Orlando arrived in North America with a decidedly Floridian name but never actually made its way to Florida, or the U.S. market as a whole. Having generated 12,038 Canadian sales, the Orlando quickly departed Canada after volume plunged 81 percent between 2012 and 2014.

Yet the Kia Rondo and Mazda 5 are still available in Canada. They’re alive and (un)well. And while “full-size minivans” claim 96 percent of Canadian MPV sales, Kia and Mazda just won’t give up on their genuinely mini minivans.  Read More >

By on February 8, 2017

Volvo Emblem logo badge

After surviving a very rough patch that could have easily sunk it for good, Volvo is feeling confident enough to be boastful, albeit in a restrained, Scandinavian way.

The Swedish automaker is riding high after posting record worldwide sales last year, and its CEO claims the groundwork is in place to have that trend continue in 2017 and beyond. Part of that optimism lies in a South Carolina plant expected to come online in 2018.

While the Berkeley County plant will be home to the next-generation S60 sedan, a second promised model is no clearer now than when shovels broke ground in 2015. Read More >

By on February 6, 2017

The great philosopher Jerry Seinfeld one ridiculed automobile naming conventions, reserving an extra helping of scorn for the long-running Ford LTD.

“Yes, it’s limited to the number we can sell.”

Mitsubishi won’t have to worry about jokes — not that particular joke, anyways — when it trots out the Outlander Sport Limited Edition to its dealer network. The value-packed variant, inserted near the bottom of the trim ladder, is, like the model itself, not long for this world. Read More >

By on February 6, 2017

BMW USA CEO Bernhard Kuhnt - Image: BMW

Bernhard Kuhnt takes over as the chief executive officer of BMW’s U.S. outpost on March 1, Automotive News reports, replacing BMW’s western hemisphere boss, Ludwig Willisch, who is likely to retire by the end of the decade.

BMW sales grew year after year during Willisch’s tenure, reaching annual records in 2012, 2013, 2014, and 2015. There were, at times, questionable tactics employed to maintain rapid growth.

Yet in 2016, as U.S. auto sales shot to record levels, BMW’s U.S. volume plunged by more than 9 percent. In 12 consecutive months, U.S. sales declined on year-over-year terms. At BMW’s Mini brand, three years after volume climbed to record levels in 2013, sales fell to a six-year low in 2016.

And yet no automaker is incentivizing to such a lofty degree. Read More >

By on February 3, 2017

2017 Ford Mustang blue - Image: Ford

Across much of the United States, January is not the season for pony car purchases.

In fact, January is not the season for big automotive purchases in general.

Auto sales are at their lowest point in January. The rush to buy and lease vehicles in December, when spending comes naturally and time away from the office is easy to come by, is over. The weather typically takes a turn. Wallets are not flush.

Last month, U.S. auto sales dropped 2 percent from January 2016 levels. Blame a 13-percent passenger car downturn.

But the Ford Mustang, Chevrolet Camaro, and Dodge Challenger all tanked at a substantially worse rate than the market at large, following up a disappointing 2016 with January results that had better not set the stage for 2017. Read More >

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