Category: Trucks

By on July 23, 2011

The NYT reports that, having fallen out of favor in the Afghanistan campaign for its vulnerability to roadside bombs, the HMMWV is making a comeback. The Humvee was being replaced by mine-resistant armored personnel carriers called MRAPs,

But recent blast tests show that Humvees built with the new chimney could provide as much protection as some of the heavier, and more costly, mine-resistant vehicles that have replaced them in many uses.

And if the final tests go well, the invention could save billions in new vehicle costs and restore much of the maneuverability that the Army and the Marines have lacked in the rugged terrain in Afghanistan, military officials say. Engineers say the chimney, which rises through the passenger cabin, releases some of the explosive gases — traveling at twice the speed of a fighter jet — that have mangled and flipped many of the vehicles.

Pentagon officials have said little about the 11 blast tests so far, in which the prototype vehicles are engulfed by a cloud of smoke, dust and fire, but the passenger cabin remains intact.

It turns out that adding armor hurts the maneuverability that makes the HMMWV so prized, and is less effective than the new chimneys which deflect blast forces around and away from the passenger compartment. The military will conduct five more blast tests and could request bids for the new generation of HMMWVs sometime this fall.

By on July 22, 2011

An anonymous tipster has sent us a copy of a letter from the Michigan congressional delegation to President Obama [PDF here, or hit the jump for an embedded copy], which calls his proposal for a 56.2 MPG CAFE standard by 2025 “overly aggressive and not reasonably feasible.” The letter is remarkable in the sense that the major signatories are Democrats, and yet it attacks the President’s proposal with more vigor than many inside the industry. The letter also confirms that that the Detroit-based automakers already rely on CAFE’s “credit” loopholes in order to meet the 2012-2016 standard, a stunning admission of how far behind Detroit still lags in fleet fuel economy. And rather than taking responsibility for their situation, the MI representatives blame CAFE for Detroit’s low fleet efficiency, arguing that “manufacturers that produce primarily smaller vehicles will have an unfair advantage.” Moreover, the MI reps don’t just admit that Detroit is behind its competition, but even goes as far as to argue that “the overall targets currently proposed may exceed what is technologically achievable for the the US automakers that produce and sell the majority of the larger pickup trucks and sport utility vehicles that US families and businesses -and tens of thousands of autoworkers- depend on.”

In short, the letter strikes me as a shockingly old-school display of excuses and apologia that stands in sharp contrast to the “green car revival” narrative that Detroit and D.C. pushed so hard during the bailout. And frankly, I’d be embarrassed if I ran one of the largest automakers in the world and I was reduced to pleading my inability, on technological grounds no less, to achieve a 56.2 MPG fleet average (which in “window sticker” terms, translates to about 41 MPG EPA) within 15 years… even though CAFE is riddled with loopholes that make it easier to continue building thirsty trucks. If Detroit were actually leading the charge for a gas tax (or offering any kind of market-driven alternative), it might have some credibility on this issue, but as things stand this strikes me as nothing more than whining. So much for America’s “can-do” spirit…

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By on July 21, 2011

The word “truth” in our title has long been a cudgel for our critics, who, finding fault with our analysis, condemn us for failing to publish their version of the truth. But, as I’ve steadfastly maintained since taking up TTAC’s editorial reins, we do not hold ourselves up as the sole source of truth. Rather, by provoking an engaging discussion, we hope that our readers will use our posts as a jumping-off point to debate the issue at hand with vigor. The truth, as I find myself saying again and again, is a journey, not a destination.

Accordingly, I’m always thrilled when manufacturers read our pieces and offer up their own counterpoint to the discussion, broadening our understanding of the issue at hand and moving the conversation forward. One of my posts from yesterday, which examined GM’s decision to invest in full-sized truck production in the midst of CAFE negotiations and an inventory backlog, has drawn just such a thoughtful response from GM’s Tom Wilkinson, which is published after the jump. It provides some inside perspective on GM’s decision to move forward with the next generation of full-sized pickups, and is a great example of the kind of conversations that TTAC hopes to start every day.
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By on July 20, 2011

[UPDATE: GM responds to this piece here]

With environmentalist groups on the warpath over forthcoming 2017-2025 CAFE standards, trucks sitting on lots, and the Flint HD Pickup plant idled for much of the month, this is probably not exactly the moment GM might have chosen to put $328m into tooling for new full-sized pickups to be built at Flint. But time and the market wait for no company, and because the Silverado is GM’s single best-selling product, the investment isn’t tough to justify:

“Truck sales play an important role in the success of General Motors,” said Joe Ashton, UAW-GM Vice President. “We are confident that the next-generation of trucks will continue to be an important source of revenue for the company and jobs for our members

In case there’s any confusion though, GM is making perfectly sure nobody thinks they’re making any product choices because of union demands. At the investment announcement ceremony at Flint, Cathy Clegg, GM vice president of labor relations told Reuters [via Automotive News [sub]]

We certainly aren’t going to make a decision and make a commitment solely as a way of getting an agreement. If the market doesn’t drive it, we can’t do that

So, how is that truck market?

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By on July 17, 2011

An extravagant ceremony at Bangkok’s Impact Arena has seen the launch of Toyota’s new Hilux and Fortuner – key models in its developing market portfolio. The pair are products with big, tough reputations, and importantly, the profit-generating ability to match.

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By on July 16, 2011

South Africa’s Paramount Group’s latest offering, aimed at what Auto Motor und Sport describes as “safety-conscious drivers,” steals a name that Panther-lovahs may recognize, but that’s where the comparison ends. Would the gentleman like 4X4 or 6X6? 300 HP diesel, top speed over 70 MPH, and a 400+ mile range? That’ll show the insurgents neighbors. In all seriousness, AM und S have a ton of pretty staggering photos, but the whole thing is a tiny bit creepy. Cool pics of big trucks are supposed to be fun, lighthearted weekend fare, but for some reason I find myself cringing a little at the thought of vehicles like this being used in places like Syria, Bahrain and hellholes globalized. But then, how did they put it in Popular Warlord Magazine? Oh yes: “the truck doesn’t make the hellhole, the hellhole makes the truck.” Words to live by right there.

By on July 11, 2011

When the White House opened negotiations over the next round of CAFE regulations for 2017-2025, I reckoned the automakers and regulators were “working in nearly unprecedented harmony.” Well, not so much any more. The WSJ [sub] reports that, although work on “the big number” is proceeding well, in the words of IHS Automotive’s Michael Robinet

This becomes a lot more politically divisive as they become much more specific in terms of the footprint of the vehicle.

In short, the original sin of CAFE, the two-tier system that drove SUV “light truck” sales and saw the creation of “trucks” like the PT Cruiser and HHR, has returned to haunt the latest round of negotiations. And, according to the WSJ, Japanese and Korean manufacturers are complaining that the new rules will motivate consumers to buy less-efficient offerings, and in turn give the Detroit manufacturers an unfair advantage. The kumbayas are over, and the gloves are off… but just how unfair are the newly-proposed rules?

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By on July 9, 2011

When we wrote about dealer lots overflowing with trucks, especially of the GM kind, there were a lot of nods, but also many flames.  Some commenters said it can’t possibly be true. Mainly because the charts were the product of financial analyst algebra that was not readily transparent to the common high school graduate.  Then, we received messages accusing us of sleeping, because other more esoteric blogs supposedly “called the GM bulls.. months ago” ago. (Or two days later.)  Can’t please them all. However, today, Automotive News [sub] confirms that “Big pickup trucks are clogging many U.S. dealer lots, causing headaches for General Motors and other automakers, and raising concerns about price wars and lower profits later in the year.” Read More >

By on July 5, 2011

You’ve seen them before, photos from some godforsaken place of insurgent warfare. A half dozen rag tag soldiers, if you can call them soldiers, bristling with Chinese Kalishnikov knockoffs, piled into a Toyota Hilux with a heavy machine gun or some other armament like a recoil-less rifle or ack-ack gun mounted on the roof or in the bed. The Toyota Hilux has been the choice of low level combatants around the world since the 1960s. As noted by China Car Times, when Muammar Gaddafi (is there a world leader whose names, first and last, are spelled in so many different ways?) had one of his snit fits and invaded Chad in 1987 to overturn the government, both sides used so many Hiluxes that Time magazine dubbed it the Toyota War. In the early 90s, the war in Somalia brought us the term “technical”, interestingly enough derived from the NGO practice of hiring local gunmen to protect their employees, and paying them with funds earmarked as “technical assitance grants”.

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By on June 28, 2011

The “big car safe, small car unsafe” debate took another interesting turn this week, as researchers from UC Berkeley have released a report arguing that large cars significantly increase the risk of death on American roads. Recent data on the most and least died-in vehicles seemed to show that larger vehicles do indeed keep drivers safer, but this new report seems to roll back the impact of that finding. Slate reports that researchers

studied accident data from eight states, identifying the type and weight of vehicles involved in collisions by their VIN numbers. The researchers confirm that the heavy cars kill. Indeed, controlling “for own-vehicle weight, being hit by a vehicle that is 1,000 pounds heavier results in a 47 percent increase” in the probability of a fatal accident. The chance is even higher if the heavy car is an SUV, pickup truck, or minivan. (Taller vehicles tend to do outsize damage, too.)

The researchers then set out to calculate the value of the “external risk” caused by our heftier vehicles. First, they considered a scenario in which a driver chose between a car with the 1989 model-year average weight of 3,000 pounds or the 2005 weight of 3,600 pounds. The heavier car increased the expectation of fatalities by 0.00027 per car—27 deaths per 100,000 such vehicles. “Summing across all drivers,” they write, “this translates into a total external cost of $35 billion per year,” using the Department of Transportation’s value of a statistical life of $5.8 million. Judging against a baseline in which a driver chose the smallest available car, such as a Smart Cars, the cost is $93 billion per year. The price tag climbs beyond $150 billion per year if you include the cost of pedestrian and motorcyclist deaths and figure in multi-car collisions.

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By on June 27, 2011

Since cementing its premium-retro-cutesy positioning in the marketplace, MINI’s been leveraging its two platforms into a niche-munching binge. Soon the MINI lineup will range from cozy Coupe to two-door “Sport Activity Vehicle,” and will include two convertibles, multiple versions of the two-door hatche, two-and-a-half-door hatch, and four door SUV. So what’s missing? A Moke? A Delivery van? What about a re-interpretation of the old Mini Pick Up? You and I may feel like the MINI brand  already has plenty of niche offerings, thanks, but here is indisputable proof (found in a supermarket parking lot) that the market thinks MINI hasn’t chased enough niches. Carry on then, lads…

By on June 26, 2011

What’s a Wingle? It’s Great Wall’s Chinese-made entry in the “World Pickup” segment, taking on Ford’s Global Ranger, Toyota’s HiLux, Nissan’s Navara, Mahindra’s Scorpio Pik-Up and more. Having been limited to sales in Iraq, Australia, Chile, South Africa, Algeria, Syria, Uruguay, Russia and Saudi Arabia, Automotive News [sub] reports that Great Wall has wangled the Wingle into the European market by establishing a beachhead in Italy with a 2.0 diesel version. Obligatory crash-test video after the jump…
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By on June 17, 2011


Well, we’ve accidentally developed something a of a Chevy theme this morning, what with the Cobalt and 2013 Malibu… and now this, the Colorado Rally Concept, a first look at the next generation of GM compact pickups. Though the concept’s 2.8 liter turbodiesel engine is unlikely to make it to the US, Pickuptrucks.com reports

According to manufacturing documents we’ve obtained, the Colorado’s start of regular production is slated for Oct. 3, 2011, in Thailand and Jan. 16, 2012, in Brazil, where it will likely be sold as the S-10.

According to our sources, the code names for the Chevrolet Colorado and GMC Canyon versions for North America are 31XC and 31XG. Start of U.S. manufacturing is scheduled for around July 2014, though production of the current Colorado and Canyon are expected to end by 2012 at the plant in Shreveport, La.

Aimed directly at the global pickup segment defined by Toyota’s HiLux and Ford’s Global Ranger, the Colorado looks to be larger than the typical compact pickup and represents a fundamentally different strategy than Chrysler’s planned minivan-based “lifestyle pickup.” And don’t look now, but tough midsized trucks like this could be as much a replacement for current full-size buyers as gas prices and CAFE standards rise, as they could be true entry-level compacts. But then, we’ll need to see how much this global vehicle is modified for the US market before we really know what we’re getting here.

By on June 15, 2011

Having kept a relatively low profile since the disastrous “My Tank Is Full” series of ads, Ram is fighting to help keep Chrysler profitable with a new series of ads highlighting the Ram’s connection to “Wild West” values. And like nearly every bit of advertising approved by Chrysler Group ad boss Olivier Francois, it’s heavy on the hyper-sincere schlock, which makes the spots end up feeling like they’re selling a political candidate rather than a truck. And this just as it seemed like truck ads were slowly moving away from some of their previous cliches. Does doubling down on sincerity and the mythical Western ethos make sense as a way for Ram to catch back up on volume it’s lost over the last few years? Or should Ford’s stunning 50%-ish take rate on EcoBoost V6 engines in F-Series be pointing towards a more pragmatic, consumer-needs-oriented marketing campaign? Watch as many of the ads as you like and be sure to let us know where you see the Ram brand and its marketing effort heading.

By on June 11, 2011

An Ohio judged has ruled [full ruling in PDF here] against Ford in a 2002 case alleging the automaker overcharged dealers by selling commercial trucks at unpublished prices between 1987 and 1998. According to the summary judgement, Ford’s “CPA” program violated its contract with dealers by publishing “unrealistically high” wholesale prices and using “secretive, unpublished discounts” on an uneven basis, thereby overcharging some 3,000 dealers by an average of $1,650 for each of the 474,289 medium- and heavy-duty trucks sold in the applicable time period (about $1.2b of the ruling is for unpaid interest). The story is intriguing in its illustration of the differences between consumer and dealer incentives: while consumer-end incentives can be applied on a market-by-market basis, dealer invoice prices must be evenly applied across all markets according to Ford’s contract with its dealers. The story is also of major significance considering Ford’s still-shaky financial position, with automotive gross cash exceeding total debt by a mere $1.4b. Ford will appeal the ruling, but because the damages awarded are material rather than punitive, an expert tells the Cleveland Plain Dealer, Ford’s appeal could be “interesting.” Which doesn’t sound like great news to us…

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