As often happens here at TTAC, yesterday we brought you a story that illustrates the Chrysler brand’s slow decline — both in sales and in status. Yes, the brand is pulling out of several countries, even as sales in its home country have declined, year-over-year, for 23 straight months.

The Chrysler brand, once the pinnacle of American near-luxury, has been shedding models at breakneck speed. With just a minivan and an aging full-size sedan in its lineup (due for price cuts in 2018!), even Rolls-Royce’s stable sports more occupants. Meanwhile, sales have followed suit — slipping from 649,293 U.S. vehicles in 2005 to 231,972 units in 2016. The brand will be lucky to break the 200k marker this year.

Fiat Chrysler Automobiles doesn’t seem content to let its one-time prestige brand wither to oblivion, however, so two saviors are on the way: a three-row midsize crossover due for 2019 and a full-size crossover scheduled to appear for 2021.

It seems that Chrysler could use a little attention; something to get eyeballs on the company. The brand that brought us the New Yorker, Fifth Avenue, Imperial and, for better or worse, the Crossfire, could use a halo vehicle. Something aspirational. Certainly, sales considerations aside, a full-size crossover (rumored to carry the Aspen name, yet again) doesn’t strike us an appropriate range-topper. What would you like to see Chrysler build? Read More >

On the surface, Fiat Chrysler Automobiles’ Jeep brand is everything a modern-day brand should be. SUVs and crossovers, a looming pickup truck, and no cars. This is what the world wants.

On the opposite side of the coin, Chrysler is the brand seemingly no one, save for North American minivan buyers and a shrinking pool of traditional luxury sedan devotees, wants. Year-to-date, sales of the brand’s two-model U.S. lineup is down nearly 10 percent.

Overseas reports claiming FCA has ended production of right-hand-drive models at its Ontario, Canada assembly plants paint an even grimmer picture, even though the core RHD Chrysler model — the rear-drive 300 — is not, apparently, extinct. Read More >

While Chrysler made a bewildering array of vehicles based on the staving-off-bankruptcy K Platform, only four models could be called pure K-cars: the Dodge Aries, Plymouth Reliant, Dodge 400, and Chrysler LeBaron. All the rest, from the Town & Country minivan to the Imperial, were based on mutated K hardware.

Here’s an example of a fully luxed-up LeBaron convertible, featuring body trim made from the stately trees of the Magical Petrochemical Forest, spotted in a Phoenix self-service wrecking yard. Read More >

We’ve featured a Maserati previously in our Rare Rides series — a bespoke Quattroporte shooting brake which drew mixed styling opinions from the informed and gracious peanut gallery of the B&B. Today though, we step back in time to something closer to the traditional two-door, sporty exotica that makes up much of the brand’s history.

Presenting a Maserati Merak, this one decked out in special SS trim.

Read More >

You’ve decided to stay in the minivan fold. Or, to Fiat Chrysler’s delight, you’ve decided to join it. Just because your Pacifica spends its days shuttling around colorful little Playskool houses and playing Paw Patrol videos on the seatback media screens doesn’t mean it shouldn’t also strike terror into the hearts of passers-by on the mean streets of America.

Right on cue, or perhaps a little belatedly, Chrysler is adding a hint of menace to a decidedly non-menacing model with the return of the S Appearance Package to its minivan stable. Last offered on the defunct Town & Country, the package does for the Pacifica what it does for the 300 and what it did for the departed 200.

Bring on the darkness. Read More >

Fiat Chrysler is trying to work some financial magic to make itself look more appetizing to prospective investors. However, few buyers are likely to be interested in the whole of FCA. Its North American half has proven adept at assembling sport utility vehicles and Jeep would be a tasty morsel for any company hoping to expand its portfolio. But the Italian arm’s focus on smaller automobiles could get in the way of a potential deal — especially if the buyer already has their own.

CEO Sergio Marchionne wants the company to be purchased by an established automaker, but there are precious few that would want everything it has to offer. One possible solution is to separate subsidiaries from the core group. Marchionne says that might be the best solution for dealing with component supplier Magneti Marelli.

FCA has been of the mind that streamlining the business is the best way to attract investors without harming subsidiaries. After all, it worked well enough for Ferrari. The brand was spun off from FCA in late 2015, and its stock valuation embarked upon a rocket ride to the moon the following month.  Read More >

Across the U.S. auto industry, there are a number of auto brands that are actually selling more passenger cars in 2017 than in 2016: Jaguar, Lincoln, Infiniti, Subaru, Volkswagen.

Some specific models, many with all-wheel-drive availability like the Audi A5, Subaru Impreza, and Volkswagen Golf, are enjoying far greater sales success this year than last.

But you know the story. Generally speaking, Americans are buying far fewer cars now than they used to. From more than 50 percent just five years ago, passenger car market share is down to 37 percent. Nowhere is this more obvious than at traditional domestic manufacturers, the Detroit Three. Read More >

Detroit’s dominance in the domestic automotive sphere continues to erode. Whereas the manufacturing hub, home to Ford, General Motors, and Fiat Chrysler Automobiles, once churned out the bulk of vehicles built — and sold — in the United States, times have changed.

The former Big Three automakers no longer hold the majority market share in the U.S. (in 2016 it was 44.9 percent), necessitating a name demotion to “Detroit Three.” From Silicon Valley to the Midwest and South, a diverse group of automakers is busily assembling cars and SUVs for a population with very wide-ranging tastes. We’ve long since become used to the idea that many Hyundais now hail from Alabama, several Subarus come from Indiana, Honda models grow in Ohio, and BMWs arrive from South Carolina with a Southern drawl.

Now, one industry watcher claims the Detroit Three won’t even finish the year as the majority builder of North American-made vehicles. Read More >

Snubbed by both the Germans and the Chinese, Fiat Chrysler Automobiles is continuing its journey to find the automaker that will sweep it off its feet and say, “Let’s build a factory together.” However, if CEO Sergio Marchionne maintains that FCA will be bought by an established automaker, he’s running out of options. The automotive dating pool isn’t particularly deep.

While there was some stirrings of vague Korean interest when news broke of talks between FCA and Chinese automakers, those rumors dissipated quickly. But reports of a possible business deal between Hyundai and the Italian-American company surfaced recently after Great Wall Motors shrugged off its proposed bid for Jeep. FCA later said it had not received any offer from the Chinese manufacturer.

Presumably, Great Wall would have used FCA to supplement its sport utility sales and begin making moves on North America. Another brand that might be interested in bolstering its supply of SUVs is Hyundai — something the South Korean press has been buzzing about all week.  Read More >

We all know minivans bring out a driver’s inner beast. Here at TTAC, hardly a day goes by where we’re not discussing which minivan is best suited for an impromptu spin around the track. Seriously.

However, if exploring the limits of your minivan’s handling abilities tops your short list of things to do today, Chrysler Pacifica drivers had best hold off — at least if you’ve got a crowded backseat. Fiat Chrysler Automobiles doesn’t want owners driving aggressively until they’ve taken their van in for a voluntary recall. Read More >

It’s been two months since federal investigators blew the lid off a years-long corruption scheme between certain Fiat Chrysler Automobiles executives and counterparts at the United Autoworkers Union, but a new court filing shows some of the funnelled money took an unusual path.

We’re not talking about the Ferrari, the pool, or the fancy purses and pens. Not even the shotgun. After leaving the account of the UAW-Chrysler National Training Center, a corporation designed to give workers a leg up, investigators claim cash made its way to a former UAW vice-president’s personal foundation and then to two apparently fake hospices.

The kind that don’t perform any hospicing. Read More >

If you’ve got it, flaunt it. Go ahead and shake your money maker.

Or not.

After reports surfaced at Automotive News earlier this week that the 707-horsepower supercharged 6.2-liter V8 from the Dodge Charger Hellcat, Dodge Challenger Hellcat, and Jeep Grand Cherokee Trackhawk would appear in a Chrysler 300 next year, Motor Authority has heard from Fiat Chrysler Automobiles on the subject.

It’s not going to happen. Read More >

If Chrysler’s model lineup was a parade, you wouldn’t have to wait long before crossing the street. With just two models on offer — the Pacifica minivan and elderly 300 full-size sedan — following the ill-fated 200’s demise, the Chrysler brand’s U.S. sales volume has fallen to a six-year low.

Plans are afoot to repopulate the meager stable, but the first of two new models — both crossovers — won’t arrive until the end of the decade. In the meantime, the only “new” product you’ll see is a refreshed 300. After a $3,345 price cut for 2018, the 300 appears destined for more buyer enticements in 2019. Read More >

The quantity of Chrysler PT Cruisers in the high-turnover self-service wrecking yards remained close to zero for the first decade after the car’s 2001 model year debut (while the Cruiser’s Neon cousins showed up in large quantities starting at about age five). For the first few years of our current decade, I’d see a sprinkling of discarded PT Cruisers… and then the floodgates burst in about 2014, with seemingly every U-Wrench-It yard in the country packed wall-to-wall with the things.

I have ignored them, but the minivan version of the SRT4 Neon seemed worth photographing. Read More >

Only two models remain in Fiat Chrysler Automobiles’ U.S. Chrysler lineup, but both models will benefit from dramatic price cuts for the 2018 model year.

The 2017 Chrysler 300 was marketed with a U.S. base price of $33,435. That car, the Chrysler 300 Limited, will be renamed for 2018 as the Touring L, CarsDirect reports, one notch above the 300 Touring. Meanwhile, the Chrysler 300C loses its standard V6 engine and is now sold exclusively with the 5.7-liter V8 and rear-wheel drive.

As for the 2018 Chrysler Pacifica, a new Pacifica L below the Pacifica LX allows the 2018 Pacifica to sit well below the Honda Odyssey and Toyota Sienna in the minivan price hierarchy.  Read More >