So diverse are the trim levels available in a modern pickup truck, it wouldn’t be shocking to see automakers begin offering a “Scotsman” edition, complete with three-on-the-tree shifter, for buyers accustomed to eating beans out of a can. On the other end of the ladder, surely “Limited,” “Platinum,” and “Tungsten” fall short in the luxury trappings offered within their leather-trimmed cabins. Buyers clearly need a wood-panelled humidor for their stogies.

Suffice it to say that automakers are making the purchase of a pickup truck more appealing than ever, and in October, buyers did their duty. October 2017 was a boffo month for light truck sales, with every full-size truck line recording rising year-over-year sales in the United States. Unfortunately, but not all that unfortunately (according to accountants, anyway), buyers offered a raised middle finger to mid-size pickups sold by those same automakers. Read More >

It’s a running joke around here, but like the best humor, it comes from a kernel of truth: TTAC should always write about Hondas. Every article — Honda. Readers just can’t seem to get enough of the Big H.

California filmmaker Max Lanman knows what’s up. Either he’s been lurking in TTAC’s Slack, or he’s hacked our Google Analytics — but in the course of a day, nearly half a million people have tuned in to his commercial showcasing an eBay auction for his girlfriend’s well-used 1996 Honda Accord.

As expected, it’s working.

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The 10th-generation Accord sedan has been thrust into a marketplace infatuated with crossovers and all-wheel-drive machines of every type and description. Lower, wider, and with more interior room than its predecessor, the Accord’s new clothes wear well, tapering to the rear with a fastback flair. You just know there’s at least one Honda sales person out there using the words “four-door coupe.”

Thing is, some folks are so brand loyal to the Honda marque that they’ll buy one simply because the word “Accord” is hammered onto the trunk lid. For the rest of us, let’s take a look at this year’s base model Accord and see if it measures up to our Ace of Base yardstick. Read More >

Between Mopar’s 707-horsepower Hellcat engine and Honda’s 306-horsepower turbocharged 2.0-liter from the Civic Type R, the crate engine gods have smiled on both axles today.

Like Mopar, Honda took advantage of this week’s SEMA show in Las Vegas to announce the availability of the front-drive monster’s engine in standalone form. No doubt this news immediately inspired visions of the cobbled-together HR-V Type R you really wanted, but be warned. This engine comes with an asterisk. Read More >

While I can’t say much for Honda’s concept-naming strategy, the company certainly knows how to make a retro-future-inspired dream machine. When the Urban EV Concept was unveiled at the Geneva Motor Show, everyone wondered, “Why don’t we have more cars that look like this?'”

The two-tone hatchback was the perfect balance of new tech and vintage charm, yielding something semi-fantastical that still felt totally grounded.

Using that design language once again, Honda has brought the Sports EV Concept to the Tokyo Motor Show. Possessing an equally uninventive name, the Sports EV harkens back to a different automotive era. Similar to the Urban concept, which seemed to be a modernized interpretation of the first-generation Civic or S600, the bodywork of the sporting model is pure Toyota 2000GT — although not so much as to get anyone into legal trouble.  Read More >

Subcompacts, if they ever were in favor, have quickly fallen out of favor in the United States. In 2017, sales in the first three-quarters of the year plunged by more than a fifth, year-over-year. The Honda Fit, modestly updated for the 2018 model year, is on track in 2017 to fall to a five-year low of around 50,000 sales, a far cry from the nearly 80,000 American Honda sold a decade ago.

The Honda Fit, not now in third-gen form nor in any prior iteration, has never sold on the strength of style. There have always been less expensive subcompacts, faster subcompacts, and better-equipped subcompacts, as well.

There have not, however, at least not during the Fit’s tenure, been any subcompacts that offer the flexibility of the Honda Fit. But does the fact that the 2018 Honda Fit is likely the only current subcompact that could operate as my family’s lone vehicle make up for the fact that the Fit lags behind rivals in key areas? Read More >

For five consecutive years between 2012 and 2016, the Honda CR-V has been America’s most popular utility vehicle.

In fact, the CR-V has topped America’s SUV/crossover sales charts in nine of the last 10 years, a streak of dominance that began in 2007.

It appears increasingly likely in 2017, however, that the Honda CR-V’s streak will be broken by the Toyota RAV4. Thanks to 20-percent year-over-year growth through the first three-quarters of 2017, the RAV4 leads the CR-V by more than 31,000 sales and the Nissan Rogue/Rogue Sport by more than 15,000 sales with scant time remaining for the RAV4’s rivals to make up the gap.

The difference maker? Toyota’s RAV4 Hybrid. Read More >

If the 2018 Honda Accord tickles your fancy, you can head to your local Honda store and plunk down some cash on the hood (figuratively, of course – cash on the hood would just blow away in the wind).

We’ve driven the new Accord, which drops the V6 and coupe models, and we came away liking it but wishing for a little more sport.

Regardless, with the rival Camry also being all-new for 2018, Honda has made sure it has a fresh, new generation on hand to continue the rivalry. All this despite concerns about the mid-size sedan segment as a whole – concerns Honda has dismissed.

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We’ve asked you before about the particular brand you’d resurrect if given the power to bring just one back from the dead. A different Question of the Day also inquired which models trumped the previous generation by bringing fresh ideas and improvements to the redesign.

Today, we follow similar lines and ask which model was killed off too soon; which vehicle deserved one more generation.

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There’s a good argument to be made that Honda has its mojo back, at least when it comes to the Civic. The ninth-generation car landed on the market with all the appeal of a wet fart, yet sales remained relatively strong, proving – once again – that no one listens to auto journos.

The latest Civic is leagues ahead of the old model, so much so that it has a very good chance of ousting the Camry from its perch atop America’s passenger car pyramid. Can the cheapest Civic, the LX, capture some of the luminescence cast by its more expensive brothers, particularly the Type R? Let’s find out.

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We learned in June that the 10th-generation Honda Accord, launched this fall for the 2018 model year, would lose its optional V6 engine. The impact in the marketplace would scarcely be felt, as the overwhelming majority of buyers didn’t select the V6 engine, which had steadily become an option only at the top end of the range.

Honda also made clear that the conventional Accord lineup would still include manual transmissions, would not include a coupe bodystyle, and would be exclusively linked to turbocharged engines. The basic 1.5-liter turbocharged four-cylinder, rated at 192 horsepower and 192 lb-ft of torque (at 5,500 rpm and 1,600 rpm, respectively) provided an upgrade from the 2017 Accord’s 2.4-liter naturally aspirated four-cylinder, which produced 185 horsepower and 181 lb-ft of torque at significantly higher rpm.

Meanwhile, the 278-horsepower, 252-lb-ft 3.5-liter V6 is replaced by a 2.0T detuned from duty in the Civic Type R. The 2018 Accord loses 26 horsepower (and at 6,500 rpm, needs 300 more revs to hit peak bhp) but adds 21 lb-ft of torque while producing peak twist just off idle at 1,500 rpm, 3,400 rpm sooner than in the old V6. Paired now to a 10-speed automatic and not the six-speed of 2017, and tipping the scales with around 120 fewer pounds in top-spec guise, the 2018 Honda Accord 2.0T is expected to be only marginally more fuel-efficient than the old V6.

But what about acceleration? Read More >

If Australia is an effective test bed for American tastes — and it most definitely isn’t — then the three-row version of the fifth-generation Honda CR-V would be a hit stateside.

We told you way back in April that there were plans afoot at American Honda for a utility vehicle to slot in between Honda’s two-row CR-V and three-row Pilot. We then watched, intrigued, at the level of interest among TTAC readers when we showed you images in July of Honda Australia’s three-row CR-V. Could this be the SUV Honda plans to squeeze between the CR-V and Pilot? At the time, Honda told TTAC, “We can’t make comments about any future possibilities.”

So you’re telling me there’s a possibility.

There likely is only the most limited sort of possibility. The third row can’t be linked with all-wheel drive, for starters. It’s obviously snug. And American Honda already has the Pilot, which Honda does not offer in Australia.

Nevertheless, if the Australian test bed is looked upon as a case study, American Honda would discover a three-row, seven-seat CR-V that turns out to be more popular than expected.
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American Honda launched the 2017 Honda Civic Type R in a single, fully equipped variant. Although you don’t see it in emblem form on the back of the car, the 2017 Honda Civic Type R is sold exclusively in Touring trim. The model code, evidenced by NHTSA certification papers filed by American Honda and located by TTAC’s own Bozi Tatarevic, is FK8G7.

But Bozi found an extra Civic Type R in American Honda’s NHTSA filings for 2018. It’s still a Type R, it still uses the K20C1 engine that sends 306 horsepower to the front wheels through a six-speed manual transmission. But this is the FK8G3 Civic Type R, sans Touring.

There’s reason to believe it’ll be distinctly more affordable. Read More >

It has become increasingly evident that America’s compact sedan consumers aren’t terribly interested in a semi-premium-branded version of a previous-generation Honda Civic.

Shocking.

But for 2018, the Acura ILX gains a new Special Edition. Ah, that’ll do the trick. Read More >

Ever more minor midsize players continued to see their share of America’s midsize sedan segment dwindle in September 2017. The cause: domination on the part of America’s two major midsize cars.

The all-new 2018 Toyota Camry enjoyed its first full month of meaningful availability in September and produced a 13-percent year-over-year U.S. sales improvement as a result. Meanwhile, Honda is clearing out remaining 2017 Accords in advance of the all-new 2018 Accord’s arrival this fall. Honda’s efforts produced a 10-percent uptick compared with September 2016.

Yet despite the big gains from the two major players, the upper class, the midsize segment still declined 7 percent in September because of sharp declines by many members of the middle class.

That means Camry and Accord market share continues to rise. That means the slice of the market earned by the middle class continues to shrink. Read More >