The Nissan name was first used in 1933, but the company's history goes back much further. Originally known as Kwaishinsha Motorcar Works, the company produced its first automobile, the DAT, in 1914. DAT later became Datsun (son of DAT) in 1931 and Datsuns went on to become the first mass-produced vehicles in Japan. Americans got their first look at the Datsun in 1958 - the 1200 Sedan. The Datsun 240Z was released as a 1970 model and it became the best selling sports car in the world, selling 500,000 units in less than 10 years.
Renault may be playing Russian Roulette, but at least it seems the French automaker is finally playing nicely with Avtovaz and the Kremlin. Maybe the thought of ending up like Mikhail Khodorkovsky spurred Carlos Ghosn into action? Or maybe Ghosn came around when he found out that the Kremlin is going to put $1.7 billion into the ailing Russian car maker. The St. Petersburg Times reports that Renault will invest a mere €300 million in the form of of a technology transfer so that Avtovaz can start building the Logan, Renault’s smash hit in Eastern Europe. It’s like the Fiat-Chrysler deal, only cheaper! Renault will also help Avtovaz develop a new car to replace the Zhiguli (I’d never heard of it, either). Some of this production will happen in Russia’s far east and Renault’s Japanese subsidiary is there to help!
Renault has its Nissan. Jealous PSA seeks the company of a pretty Japanese bride of its own. Mitsubishi Motors Corp. confirmed to theNikkei [sub] today that it is in talks with PSA Peugeot-Citroen about some financial shibari. The capital tie-up could see PSA take a majority position in Mitsubishi Motors.
“We have been talking whether we can have deeper relationship, and a capital tie-up is one among many options,” said a Mitsubishi Motors spokesman, declining to comment on the scale or value of any potential deal. The Nikkei [sub] reported earlier Thursday that PSA could buy a stake of 30 percent to 50 percent in Mitsubishi Motors and become its biggest shareholder. Read More >
In another example of Hyundai’s ability to meet goals it sets for itself, one year after announcing its intention to become the most fuel efficient manufacturer in the land, it has done so. The EPA has released its latest U.S. Environmental Protection Agency fuel economy report, and Hyundai passed all major manufacturers in Corporate Average Fuel Economy (CAFE) including traditional leaders like Honda and Toyota. And that’s for Model Year 2009, without the aid of new and expensive technology like hybrids and direct injection. A chart of of all the leading manufacturers’ CAFE numbers follows: Read More >
When Infiniti’s new M sports sedan hits the market next year, it will be available with an optional tech package that includes a mighty strange feature for a sports sedan. A so-called Eco-pedal will actually resist you overactive right foot, providing feedback that Nissan says is intended to discourage inefficient (read: enjoyable) driving styles. The payoff is supposedly a five to ten percent improvement in efficiency, although convincingly proving causality for those results can’t be easy. After all, if you’re driving for efficiency, you don’t need the gas pedal to be telling you to go easy. Luckily, even if you do pay more for the package that includes this feature, it will be switch-offable. Or ignorable. “The driver can easily disregard the resistance,” Infiniti product planning director John Weiner tells Automotive News [sub], “or turn it off altogether. But if you heed the signal and do as prompted, it can improve fuel economy.” Whatever happened to those “upshift now” lights that were so popular on the dashboards of cars in the 80s?
Along with Israel, Denmark is one of the first countries to sign on to Project Better Place’s attempt to establish a viable electric car infrastructure. And as with all early adopters, Denmark is paying a pretty price for the experiment. The country is spending $100m on infrastructure, including charging points and battery-swap stations. Moreover, Better Place’s partner, public utility Dong Energy, is trying to run the new EV infrastructure entirely on wind power, which is already the source of 20 percent of Denmark’s energy. “We’re the perfect match for a windmill-based utility,” Better Place founder and CEO Shai Agassi tells the NY Times. “If you have a bunch of batteries waiting to be charged, it’s like having a lot of buckets waiting for rain.” Despite the close government involvement in the project, Danes are still wary of making a wholesale switch to EVs, prompting the government to offer $40,000 in consumer incentives for electric vehicles, as well as free parking in downtown Copenhagen. Though there’s plenty of skepticism in Denmark about the plan, that incentive is expected to make a huge difference.
Nissan’s UK plant could lose the production contract for Nissan’s Leaf EV, thanks to the London 2012 Olympics’ committee. Production of the Leaf at Nissan UK’s Sunderland plant would almost certainly have been confirmed, sources tell Autocar, had the Olympics picked Nissan’s bid, creating instant demand for some 2,000 Leafs. Because they chose BMW to sponsor the 2012 Games, production of the Leaf in the UK is no longer a sure thing. Though Sunderland is still said to be in the running as the European Leaf production site, Nissan have plants in Portugal and Spain that are bidding for the job. And after the London Olympic committee’s implication that Nissan’s bid lost because they couldn’t rely on its EVs, Nissan seems ready to make all of England pay for the insult.
Someone is happy with November. Nissan did some serious catching up in November after a generally difficult year. A gain of 21% leaves them with a YTD loss of 22%, almost exactly where Toyota and Honda are YTD. The question is, does Nissan have a new-found momentum to propell them ahead of the pack, or is it an aberration? There’s no question about Subaru’s tail wind this year; the all-AWD brand is heading for an all-time record year, on track to beating their previous record of 201k units sold in 2006. The (mostly) happy details: Read More >
The Hyundai sales juggernaut rolled on in November, posting the highest month-on-month gain of any brand with a 46 percent increase [release here]. Its sister brand Kia wasn’t far behind with a 21 percent sales gain over November 2008 [release here]. Year-to-date, the two brands have combined for 680,282 units, a mere 16,417 fewer than Nissan’s 2009 numbers.
“The Krom Rogue will look a little more masculine,” [Patrick Steiner, director of sales and marketing for Nissan North America’s Specialty Vehicles and Accessories unit] said while standing alongside a prototype black Krom model at Nissan’s North American headquarters here. “We think it will attract a higher percentage of male buyers.”
Manly men can expect to pay $2,000-$4,000 over base for the Krom Edition Rogue’s masculinity defining “entirely new front end with a mesh grille, fog lights, rear spoiler, tinted glass, center exhaust pipes and 17-inch alloy wheels.” [Autoweek, via MSN]
Japans currency rose to a 14-year high against the dollar last week, prompting fears that the island nation’s exports could be dramatically affected. And no firm stands to lose as much Toyota, which had been operating under the highest assumed exchange rate of any of Japan’s auto exporters. Reuters reports that ToMoCo had pegged the rate at 90 yen to the dollar, some five yen higher than rivals Honda and Nissan. With the Yen trading at 86.29 to the dollar, that assumption could add up to big losses: Toyota reckons that for every one yen drop against the dollar, operating profits will decline some 30b Yen due to the fact that it exports over half of its Japanese-made automobiles, most of which head to market in the US. Aizawa Securities analyst Toshiro Yashinaga explains that Toyota, more than any other Japanese firm, is riding the razor’s edge.
Carmakers that issued big profit warnings last year have set cautious forex assumptions this time, so roughly speaking the current rates are within expectations. But there are views that the dollar could sink even further in 2010, to the 70s (yen), and in that sense Honda and Nissan, which are relatively strong in emerging markets, are in the winning camp
Japan’s government has thus far resisted calls to intervene in the Yen’s exchange rate. As if Toyota’s heavy exposure to the moribund US market weren’t bad enough, exchange rate uncertainty could make Toyota’s second-straight loss even worse than expected when the firm announces its fiscal year-end results in March.
China’s Greatwall is apparently hell-bent on selling their Coolbear MPV in Europe next year. China Car Times reports that Greatwall has received the ECE Whole Vehicle Type Approval (WVTA,) awarded by the UK Vehicle Certification Agency (VCA.) The WVTA testing covers 48 different tests; 13 on active safety, 13 on passive safety and 8 on emissions and environmental protection. Passing the test makes the Coolbear legal to sell all over Europe and in any and all countries that accept the ECE regimen. Read More >
Lithium is known as a reliable treatment of depression. A double dose of lithium with a touch of cobalt is now prescribed by Nissan to cure range anxiety and other assorted phobias afflicting owners of plugins. The Nikkei [sub] writes that Nissan “has nearly completed development of a lithium ion battery that can power an electric vehicle for 300km on a single charge, about double the capacity currently possible.”
Nissan hopes to sell cars powered by the Energizer-bunny of all plugins by 2015.
Last weekend we got to know what car you are. Not surprisingly, we have quite a range of personalities in the TTAC parking lot: everything from a MB (Grosser) 600 to a Toyota Echo 2 door. Now we get to know about the big love (or ex) in your life. That’s a bit trickier, especially since mine reads everything here religiously. I thought hard about the Nissan Pao, because its trim size and distinctive and quirky aesthetics certainly work. But the Pao is too underpowered, and strictly a city car. Fun to look at, but no go. So it’s a toss up between a Mini Cooper S and the Fiat 500 Abarth. I have to give the nod to the little Italian, even though Stephanie is more of an Anglophile, for two reasons: The Mini is too common, and the Abarth is an unknown. Stephanie and I fell in love on Thanksgiving weekend 32 years ago, and were married the following January 7th. Hows that for taking a flyer? Just like buying the first hot-rod Fiat 500 that arrives on these shores.
Autocar reports that the next-generation of Smart city car is being co-developed by Daimler and Renault. The rear-engined platform is being described as “modular,” with variable wheelbase and track, and will underpin the next Smart ForTwo and ForFour as well as several Renaults. Initially Mercedes will provide three-pot engines with six-speed manual and seven-speed dual-clutch transmissions. Eventually, the two firms will develop a series of 1.8 liter engines to power the ForFour, as well as the new Mercedes A and B classes and future Renault Twingo, Clio, Modus, Mégane and Scenic models. Both firms plan EV and hybrid versions as well, although the firms have not decided which will lead development of these drivetrains… which can’t be a good sign for Tesla which has a Smart electrification contract with Daimler. Equally undecided is whether Nissan will get a version to match up with Toyota’s iQ. In any case, it’s become clear that what began as a unique-platformed, niche brand was going to have to change. By sharing costs, developing a viable four-seater on the same platform and offering advanced drivetrains, Daimler may just be able to pull Smart’s fat from the fire.
Ratan Tata is unmarried and has no children. So he’s now on the hunt for a successor and because of the lack of Tata scions (Toyota joke here) he’s looking outside of the family. Very far outside the family. NDTV Profit reports that Ratan Tata and Carlos Ghosn had a closed-door meeting in Mumbai a few weeks ago and Ghosn is a likely candidate. After all, Ghosn presided over the launch of the Dacia Logan which was a success in India (not to mention Europe), and now Renault-Nissan are gunning for Tata’s Nano in a link-up with Bajaj. Sounds like Ratan Tata is trying to hire away the enemy general. But is Ghosn the man to tackle Jaguar-Land Rover? And how would Ghosn’s Nissan-Renault empire cope without him?
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