Some things have been repeated so often that many people have come to accept them as facts. I tripped across one of these in Bob Lutz’s new book, Car Guys vs. Bean Counters (review on the way). Lutz offers “a curiosity I have observed several times at various stages of my career”: when the domestics rebadge an import, the resulting model has scored “way lower” in Consumer Reports reliability survey. This has been Exhibit A in the argument, also repeated by Lutz, that import owners under-report problems on surveys in order to “retroactively justify the wisdom of their purchase.” I’ve come across this claim about CR so many times in the past that it just had to be true. Then I checked.
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Category: Toyota
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Toyota ReviewsToyota Motor Co., the world’s largest automaker, has been producing cars for more than 70 years. It wasn’t until after World War II, however, that production started to pick up. Toyota went from making 8,500 cars a year in 1955 to 600,000 in 1965. Models like the Toyopet and Land Cruiser hit the United States in 1957. Today Toyota is among the leaders when it comes to hybrid technology. |

Most driving enthusiasts have written off the entire Camry line as the poster child for dull driving appliances. But those who overcame their prejudices and took the 2007-2011 Camry SE for a spin discovered surprisingly firm suspension tuning and, with the V6, a smooth, powerful engine. The most courageous even tried to spread the word. Encountering an anti-Camry diatribe, they’d respond, “But what about the SE?” For 2012 there’s a new Camry. An earlier review covered the overall changes and specifically the non-sport, non-hybrid variants. And the SE?
Over the last few weeks we have traveled to Haiti, Mongolia, Israel and Botswana. Given it is the middle of Summer in the Northern Hemisphere, I thought this weekend we could stop in sunny Malta…
If you’re more interested in Maltese terriers, then you are on the wrong website… OK fine, this might be yet another country dominated by Toyota so if you have had enough that’s OK, I thought that could happen and have prepared info about car sales in 155 additional countries that you can explore in my blog, so click away!
No official sales figures for Malta but you know me, that’s not enough to discourage me…

(www.sogeshirts.com)
Matt writes:
Sajeev and Steve,
I think it’s time to replace my wife’s 2005 Honda Odyssey EX-L. It’s got 48,000 on the clock and has developed a few problems over the years. Power side doors that get wonky on really cold days, a slow leak in the AC system, a leak somewhere around the windshield, and an intermittent airbag light most recently, to name a few. None of these things is that big a deal, but considering that my wife has held a grudge against me for convincing her to buy a minivan in the first place, they are just mounting evidence in her case to replace the Ody.
Forecasting the success of game-changing technologies is like predicting the weather. Despite a mediocre success rate, it is done every day. Ask me what the weather will be in 2017, and if I want to be absolutely right, I will say: “During the summer months, we expect sun with occasional rain, whereas in the winter months, some snow can be expected.” This prediction would protect my career in any company, but it won’t get me any press.
If I want press, I need to say: “In 2017, fire and brimstone will rain from the skies, which will cause a great conflagration, because all rain will have stopped a year earlier.” These predictions can be made with little risk. Six years down the road, who will remember the nonsense I said today? That thought crosses my mind as I read studies that predict the adoption of electric vehicles. Today, we have two of those. They couldn’t be more apart. We commissioned a third one. Read More >
Michelle Krebs and Lacey Plache of Edmunds.com, decorated heroes of the TTAC “rate the analysts” contest (to be repeated) are raining on the parade of good sales forceasts, definitely for August, possibly for the year. Edmunds thinks that August sales will be flat. Customers are hearing mixed signals, and being confused, they do nothing. Says Lacey Plache:
“Stronger buying conditions are telling consumers to go ahead and make their car purchases, but a weak economic landscape is telling them to wait until later this year, or even longer. This is the battle that will determine exactly how much the auto industry will grow this year.” Read More >
Now we know the truth behind the rebels routing Kadafi in Libya. “British, French, Qatari and other special forces working inside Libya?” Bollocks! It was the skilled deployment of fine Chinese weaponry that turned the tide. Chinese guns made the Colonel collect the last cadres of his female bodyguards and head for wherever people head to for a last get-together with their bodyguards before their bollocks are removed in a less than surgical manner. (I am getting sidetracked. Where were we?) Ah, yes, Chinese weaponry!
Tycho over at Carnewschina found the picture above in Huanqiu.com, a Chinese site dedicated to the military side of China, and, to provide proper balance, to barely dressed members of the fairer sex. If you are into uncamouflaged Chinese guns & girls, this site’s for you! (Someone is trying to undermine my morals, and my writing focus.) Read More >
Last week, the Impala roared into 1992 with more refinements and spun quite a few digits on its Buick odometer. Late in ’92, with Bill Clinton packing up his Astroturf-enhanced El Camino and heading for the White House and the days getting shorter, I decided to celebrate my escape from the looming menace of an academic career by tricking out the Impala’s hood with some Fiat X1/9-sourced scoops… and getting back to Interstate 5, where I belonged. Read More >
Edmunds’ always dead-on Autoobserver brings us the shocking news that Americans don’t drive enough. That, or they use the wrong cars. Whatever it may be, Americans are about to lose the carefully cultivated title “world’s biggest gasoline oinkers.” Gasoline consumption hit rock bottom in July!
Says Edmunds:
“U.S. demand for gasoline last month was at its lowest for July in a decade as the slower-than-expected economic recovery appeared to cause many people to either cut back on driving or buy more fuel-efficient cars. U.S. refinery gasoline production in July dropped 2.3 percent from a year earlier, marking the first year-over-year drop for 2011, the American Petroleum Institute (API) said in a report released late last week.”
There are multiple reasons for people taking a pass on gas. Let’s investigate. Read More >
Apparently, this is Camry week. TTAC has already thrown two of its most feared and revered auto testers, Michael “Hard Plastic Killer” Karesh and Alex “Yellow Fever” Dykes, into the battle – with similar, yet finely nuanced results. Yours truly has arrived in Tokyo, where he cools his heels (as much as a thermostat set to electricity-saving 82F allows,) until the JDM Camry is unveiled on Sept. 5 to by then totally Camry-numb members of the media.
Alas, your correspondent of the car wars has left China too early, because the global Camry conflict has shifted to the Middle Kingdom, which finds itself in search of the core Camry character. Read More >
Back in 1994, I bought a brand new Toyota Camry. It drove like an underpowered Mercedes with an advanced sixteen valve, four-cylinder engine. Unbelievably quiet, refined, and durable beyond compare. The Camry offered a level of quality back then that most other automakers couldn’t match at even twice the price.
This good news spread throughout the land. Within eight years, everyone in my family along with millions of other new car buyers had a Camry or a Lexus ES300 in their garage. By 2002, Toyota had made the Toyota Camry a gold standard in the American marketplace and annually decimated the rest of best selling car rankings. The Camry was dominant, price aggressive, ubiquitous, and even hated. Read More >
The year: 1992. The rental car: the then-new third-generation Toyota Camry. My father was surprised how much the car drove like his Lexus LS 400, it was so smooth and quiet. While enthusiasts might deride the Camry as an appliance, it had this, and for the last two decades has served as the midsize sedan segment’s benchmark for refinement. Despite dull handling and an interior that grew cheaper with each redesign, sales increased, to the point that the Camry has been the best-selling car in the U.S. for 13 of the last 14 years.
But with competitors more stylish, more powerful, better-finished, and even poised to pass the Camry in refinement, the Camry increasingly trades on past accolades, incentives, and a reputation for reliability. Consequently, younger drivers go elsewhere, and the average buyer has hit the big 6-0. Many have bought their last car. To maintain its leadership, the Camry must improve. With the 2012 redesign, does it? (This review covers the regular Camry. The SE and Hybrid will be evaluated separately.)
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As Camry-fest rolls on, we found an interesting little chart over at Edmunds Autoobserver, which shows that this latest Camry has the lowest inflation-adjusted MSRP in the model’s history. Amid all the talk of record-high transaction prices, Toyota obviously thinks MSRP still matters, as Autoobserver reports
The current-generation Camry has a theoretical build of 1,246 combinations. The 2012 Camry will be available in a startlingly meager 36 combinations, because consumers have told Toyota they want a simpler ordering process… There will be four trim packages from which to choose, and despite the significant improvements in the model, any 2012 Camry will be priced close to or less than a comparably-equipped 2011.
The 2011 Camry L, the base model produced in very low volume and sold almost exclusively to fleets, starts at $20,195. The new 2012 Camry L will start at $21,995 (plus $760 for destination), the core 2012 Camry LE package for comfort and value will be priced at $22,500. The sportier Camry SE, currently priced at $22,965, will start at $23,000. The premium trim package Camry XLE ($26,725 for MY 2011), will start at $24,725, a $2,000 reduction. Toyota notes that comparably equipped, prices for all trim levels have dropped.
So, even though you need fewer inflation-adjusted dollars than ever before to buy a base Camry, very few of those models will be built. Toyota may be talking value, but in this market you need to shout it…
Conventional wisdom says that the Chinese will suck all the know-how out of their foreign joint venture partners, and once they are through with them, they’ll discard them like Dracula a bloodless virgin. As a thank you, the Chinese will flood foreign countries with cheap Chinese cars. The trouble with conventional wisdom is that it is rarely true, or wise. Actually, the Chinese are now worried that the foreigners amass too much power. “Foreign car producers have begun to take more control of their joint ventures in China, sidelining their Chinese counterparts from business partners to factory providers,” China Daily writes today. China Daily is owned by the Chinese government. Read More >
The launch of a new Camry is something of a big deal in this industry, and TTAC’s global resources are standing by to provide more coverage than you could possibly hope for. Both Michael Karesh and Steve Lang will be sharing their impressions of the US launch, and Bertel is off to Tokyo tonight to cover the Japanese launch as well. I’m about to catch a plane myself for an entirely different assignment, so I’ll leave the commentary to TTAC’s Best and Brightest for now. What say you B&B? Based on these earliest impressions, will the Camry continue its dominant legacy, or is this another step in the slide from greatness that so many have been predicting for Toyota? Discuss…











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