Brand extensions aren’t common in the auto industry, perhaps because they rarely (if ever) succeed. Chrysler and Oldsmobile hyperextended the LeBaron and Cutlass brands, respectively, into oblivion. But Toyota has struggled as much as anyone to sell hybrids that aren’t named Prius, so it will now attempt to sell additional models under that highly successful nameplate. First up: the Prius v (with the lowercase v for “versatile”). How far and how effectively does a second model extend the reach of the brand?

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Got a VW microbus in your garage, back from when you listened to Jimi Hendrix and the Doors? Need some serious money? Two options:

You can either try to find one of those asbestos heat exchanger class action lawsuits (although it’s a bit late in the game).

Or you could put your bus up for auction. A good one can fetch $217,800 Read More >

What’s a Wingle? It’s Great Wall’s Chinese-made entry in the “World Pickup” segment, taking on Ford’s Global Ranger, Toyota’s HiLux, Nissan’s Navara, Mahindra’s Scorpio Pik-Up and more. Having been limited to sales in Iraq, Australia, Chile, South Africa, Algeria, Syria, Uruguay, Russia and Saudi Arabia, Automotive News [sub] reports that Great Wall has wangled the Wingle into the European market by establishing a beachhead in Italy with a 2.0 diesel version. Obligatory crash-test video after the jump…
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Dan Gurney signing autographs for members of the the media at the 2008 New York Auto Show

The big OEM car show season is over and now that summer is here, it’s time for car shows, meets and cruises. For the people who work for marketing in the car companies and in the aftermarket it’s really a year long season. I see some of the same faces at the NAIAS, the Detroit Autorama, the Hot Rod Power Tour and the Woodward Dream Cruise..

I’ve attended press previews of some of the big auto shows since 2002. I’ve worked Detroit every year since, Chicago every year but ’09, and Toronto a couple of times when it didn’t conflict with Chicago. A car show media preview is not the same as the public car show and not just because there is staging and seating for the press and the displays are not in their final form. In a word the difference is access. During the public days, some of the cars are locked, and the ultra luxury and exotic rides are completely roped off from the unwashed masses. If you have a question to ask, there are trained product spokes men and women who will tell you about the floor models or give you a shpiel about a concept vehicle. There may be some sales reps from local dealers as well who will gladly give you a business card. You never see an executive from an automaker on the show floor during the public days. If there are celebrities, like racers, athletes and entertainers making personal appearances, they too are usually behind ropes and if autographs are available, the lines are long.

The media preview is completely different. Aside from its utility to journalists, for a car guy or gal it’s an auto show on an exponential scale. Yes there are models and product specialists on the turntables and around the displays who can try to answer you questions, but more important there are all the executives, product managers, engineers, designers and marketing people involved in making this year’s tangerine flake streamline babies. I like to talk to pretty ladies as much as the next guy so the models and booth professionals are fine with me. If I have a question or comment about a car, though, I think the chief designer could probably answer my question better than someone who’s learned a script. If you had your choice of people to talk cars with, wouldn’t you pick Carroll Shelby over someone hired by a talent agency?

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When you are the ruler of the Principality of Monaco, as tiny (and tony) as it may be, you don’t have to worry about any indigenous auto manufacture. And when you  marry your lovely bride, you can pick any car you damn choose. For his upcoming nuptials with former South African Olympic swimmer Charlene Wittstock, Prince Albert of Monaco picked a Toyota. Read More >

After Libya, Ivory Coast and Egypt, we are back in Africa this weekend to explore Nigeria.

The first thing you need to know about Nigeria is that it produces more films than Hollywood: around 200 movies every month! – most of them straight to video. So as an appetizer I couldn’t resist giving you a scene from ‘The Power of a Kiss’ (see above video). Notice the very posh Toyota FJ Runner and Honda Element towards the end…(the private US-to-Nigeria-car-import business is doing very well, thank you.)

Now if you don’t like waiting for hours in traffic, then Lagos, Nigeria is not for you, so I humbly suggest you explore one of 154 other countries I cover in my blog. I trust there will be one to suit your taste.

Nigeria is by far the most populous country in Africa at 155 million inhabitants but only 45,000 new cars changed hands in 2010. That’s the same amount sold in China in one day, but a slow, lazy, middle-of-the-week day, not a super-charged Saturday…

If I only had one word to summarize Nigeria it would be, wait for it, Toyota! But happily I have been allowed more than one word to describe this country. Thanks TTAC!

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“I don’t see any problems here. I don’t see how they could help me out,” said [Rocky] Long, who’s worked at the Hyundai Motor Co. assembly plant in Montgomery, Ala., for five years. Of the union representatives who came to his home this year, he said, “I really didn’t give them the time of the day.”

Bloomberg reports on the challenges the UAW might face if they should care to pick Hyundai to be the “at least one” transplant automaker they’ve vowed to organize by the end of the year. But why would the UAW target Hyundai? According to Berkley Professor Harley Shaiken

Hyundai is a rising star. It’s a company that’s got something to lose if it is embroiled in a PR issue.

Shaiken’s previous idea for the UAW’s “Mission Accomplished” moment: convince Toyota to re-open a UAW-operated production line at NUMMI. Funny thing is, that idea occurred to him just three months after the union tried to “embroil” Toyota in a completely misleading “PR issue.” But that must have just been a holdover from the 20th Century UAW… wait, what year is it again?

Do you like vanilla? Sure! We all do! Well come here and observe the most vanilla of offerings during the Clinton era. This Chevy Malibu was GM’s answer to the automotive androgyny that was the Toyota Corolla. A car that could only be driven excitedly if you placed a catapult just so. Most enthusiasts hated the Corolla, but recommended it anyhow for those seeking a reliable appliance. As for the Malibu?

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I can’t say that I was completely surprised when, about two thirds of the way through Bob Lutz’s new book Car Guys vs Bean Counters, I caught a sideswipe at myself and The Truth About Cars, which the retired Vice-Chairman of GM describes as

a Web site that often offers anything but.

After all, TTAC and “Maximum Bob” have long been sparring partners, and were indirectly debating the fate and fortunes of General Motors well before I ever started writing about cars. What was surprising was that this passing shot at TTAC’s credibility would actually help bring us, two presumptive arch-enemies in the world of automotive ideas, to a better understanding of each other. The exchange that a single paragraph prompted taught me that, against all odds, Bob and I share a fundamental character trait: we are at our best when we’ve been goaded into action by a no-holds-barred call-out. In celebration of this shared value, let’s take off the gloves and give Car Guys the unflinching look it deserves.

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After sifting through the returns from their dealers that supply real time transactional data , Edmunds now projects a Seasonally Adjusted Annual Rate (SAAR) of 11.9 million vehicles, for June, just a smidgen higher than May’s 11.8 million. Edmunds sees 1,093,000 new cars change hands, which would be 11.2 percent more than June 2010.  A week ago, Edmunds was still hoping for a 12.3 million SAAR, “if the month ends strong.” Looks like it is not ending as strong as hoped. Read More >

When you have nothing else to do down the road and read Japanese car import statistics, and when you will see a small bump of imports from Europe to Japan, remember what you did read here. Toyota will start importing its UK-made Avensis to Japan, where it will go on sale on September 19 for 2.5 million yen ($31,000). Read More >

Edmunds recent Auto Safety Conference featured a number of high-profile speakers including NHTSA Administrator David Strickland, Edmunds CEO Jeremy Anwyl, IIHS President Adrian Lund, Toyota Under Fire author Tim Ogden, Rep John Dingell and more. I haven’t had time to watch all of the presentations from the conference, but from what I’ve seen, the conference seems to have been one of the most forward-thinking, diverse and lively explorations of auto safety in recent memory. The video above, featuring Virginia Tech professor Tom Dingus, offers enough provocative insights to fuel a lengthy discussion on distracted driving, but I encourage you to go check out the rest of the speakers here, and if you really want to get stuck in, you can download their presentations here.

Most folks will tell you how great they are. It’s not an evil thing. Just a gut reaction to personal insecurities. The great men… let others do their talking. Evil souls will pay someone for the pontificating privileges (and turn on them after the fact). However the greatest of men… tells no one of their good deeds. You don’t need faith or even a financial perk to ‘pay it forward’ and help out folks in need. With that in mind let me tell you about one of the many great men you’ve never met.

His name is George. Not a famous George like a Steinbrenner or a Stephanopoulos. Not even a Bailey or a Jetson. George is an everyday guy. Like most of us here he is also a bit of a goofball. George spends his work days designing all sorts of logos and emblems for off-beat brands. If there is a cultural creative somewhere in his neck of the woods chances are they would benefit from his talents. Unfortunately one of his in-law’s died from lung cancer a few years back. It was a soul bending, brutal and sickening experience. So he has over the years donated two vehicles towards the American Lung Association. Both Toyotas. Both of which do very well in dealer auctions that focus on overseas markets. Here’s his story. Enjoy!

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TK writes:

I have not owned a car for ten years, having lived in cities where I could take public transportation to work. But now I’m being relocated to a large Great Lakes city where I will forced to drive to work about 25 miles each way. Despite my lack of car ownership, I love cars and I love motoring. Heck, I learned to read by subscribing to Car and Driver. However I don’t like spending vast amounts of money and the thought of burning capital on service costs really galls me.

The other wrinkle here is that I’m an up-and-coming young executive in my company, so it is probably a good idea to have a car that doesn’t scream ”schlub”.

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Japanese automakers are gearing up in earnest to make up for production lost after the March 11 tsunami. Across the island nation, there are new signs of resurgence. They read “we hire” (or Japanese words to that effect.) Automakers are hiring thousands of contract workers that had been let go after the financial crisis. Read More >