Toyota will no longer stand on the sidelines and leave the huge (joke, joke) EV market to Mitsubishi and Nissan. The Nikkei [sub] has it that Toyota will start marketing an all-electric car in Japan in 2012. Read More >
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Category: Toyota
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Toyota ReviewsToyota Motor Co., the world’s largest automaker, has been producing cars for more than 70 years. It wasn’t until after World War II, however, that production started to pick up. Toyota went from making 8,500 cars a year in 1955 to 600,000 in 1965. Models like the Toyopet and Land Cruiser hit the United States in 1957. Today Toyota is among the leaders when it comes to hybrid technology. |
Given Toyota’s dominance of the hybrid market, and its early skepticism about pure-electric vehicles, it’s safe to say that we didn’t expect this badge to show up anytime soon. But sure enough, Toyota’s new corporate EV badge will grace the firm’s RAV-4 EV concept, which debuts at this fall’s LA Auto Show. And it won’t be the most jarring image on that vehicle either…
We’ve been hearing about the Chevrolet Volt for so long that it’s hard to believe that it is finally here. Or almost here. Close enough for a preview drive. And?
California EV maker Tesla has reported its Q3 results, and they’re a sizable helping of not great. But before we dive into the messy reality, let’s check in with CEO Elon Musk for an unreasonably rosy take on the loss:
We are very pleased to report steady top-line growth and significant growth in gross margin, driven by the continued improvement in Roadster orders and our growing powertrain business. Roadster orders in this quarter hit a new high since the third quarter of 2008, having increased over 15% from last quarter. While some of this is due to seasonal effects associated with selling a convertible during the summer months, we are pleased with the global expansion of the Roadster business and the continued validation of Tesla’s technology leadership position evidenced by our new and expanding strategic relationships
Translation: Toyota is investing in us… now get out of here with your awkward questions. Unfortunately for Mr Musk, it isn’t quite that simple…
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The car business has endured a lot of bad news over the last several years, as finance-fueled sales crashed with the credit market, and automakers around the world scrambled for government aid. The so-called “Carmageddon” has touched everyone even remotely involved with the automotive industry, not to mention everyone who pays taxes, but from a strictly consumer perspective, it hasn’t been all bad. Certainly the deals have been good, as programs like Cash For Clunkers and the wind-down of several brands have helped savvy shoppers find some of the best deals in a long time. So here’s the reality check: according to Booz & Co.’s Global Innovation 1000 study, spending on research and development by the auto sector was down $12b last year. That’s $12b that should have been spent making your car faster, smarter, safer, cleaner, better that’s no longer being spent. Still feeling untouched?
Born in 1977, Mr Goodwrench was a marketing brand used to sell GM parts and service at franchised dealers. Now, after 33 years in service to The General, Mr Goodwrench is passing on to join Pontiac, Oldsmobile and HUMMER in GM’s crowded brand graveyard. Automotive News [sub] reports that
GM marketing chief Joel Ewanick wants the vehicle brands, not corporate, to be the stars of GM, and that includes service and repairs
Ewanick has made it clear that he intends to continue the post-bankruptcy trend of shifting emphasis away from GM as a corporate brand and towards GM’s four vehicle brands. As an umbrella brand for service and parts for all of GM’s brands, Mr Goodwrench can be considered the latest victim of GM’s corporate restructuring. But Goodwrench was in failing health before Ewanick’s brandicide spree, and even embodying the brand as the satirist Steven Colbert didn’t convince GM’s US dealers to emphasize the Goodwrench service brand. GM won’t officially comment on Mr Goodwrench’s condition, but the brand is expected to survive in the Canadian market, where it allegedly continues to enjoy consumer cachet.
In order to honor the passing of this past-its-prime symbol of GM’s decidedly mediocre service reputation, we’ve assembled a few Mr Goodwrench ads below the fold.
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Any way you slice Toyota’s sales figures for the past 5 years, its obvious that despite a ballooning product portfolio Lexus is in a world of hurt. Sales are down, the other import brands have improved their quality and buyers seem to be embracing a more performance-oriented (or is that German-oriented?) luxury style. But rather than re-orienting the Lexus brand to directly take on surging BMW, Audi and Mercedes sales, Toyota has doubled down on its major competitive advantage: hybrids.The recently-launched HS250h was Lexus’s first stab at an entry-premium hybrid, but after just a few months on sale it’s already going nowhere fast. With CAFÉ changes looming, Lexus may eventually benefit from an all-hybrid luxury line-up, but in the meantime the very idea of a luxury hybrid needs a shot in the arm. Is the CT200h hatchback hybrid the answer?
Automotive News [sub] reports that the new GOP majority in the house of representatives will likely mark a shift in the political dynamic between the industry and the US government, as Republicans shift from noisy protest of government support for the industry towards orchestrating reductions in industry regulation. And, according to the Alliance of Automotive Manufacturers, the first victim of the new Republican House could be the Motor Vehicle Safety Act, a set of sweeping regulations aimed at preventing recall scandals like the Toyota unintended acceleration fiasco that took place earlier this year. House Republicans plan on holding hearings on that bill, which has passed committees in the House and Senate but has not yet faced a full vote by either full body. Says National Auto Dealers Association lobbyist Bailey Wood
There will be much more oversight, and the process will slow down
But House Republicans will also face their own challenges. With Democrat JerryBRown winning California’s gubernatorial race, national lobbyists will have a harder time resisting ever-increasing emissions standards, as California is the sole state with authority to independently regulate auto emissions. Though Republicans are likely to support the industry’s resistance to increased fuel economy standards, they will require help from the White House in order to, as the AAM’s Dave McCurdy puts it
rein in some of the more exuberant tendencies in California
With battles brewing over safety and emissions legislation, 2011 is shaping up to be an interesting year for followers of the politics of automobiles.
A few days ago, I wrote about car sales all over Europe falling faster than a…..erm……really fast thing. I also wrote how this didn’t bode well for the UK car market. Well, the figures are in and, unfortunately, I wasn’t wrong – this time. It’s pretty bad. New car registrations fell 22.2 percent in October. The Society of Motor Manufacturers and Traders (SMMT) also said that further declines are likely for the rest for the year. Oh goody(!) Looks like I’m going to have to find more words for “dropped”.
Shall we take a look at the carnage? It’s not for the faint of heart. Read More >
Toyota’s legal problems are piling up. It is now being alleged that they killed a lawyer. The New York Daily News reports that 79-year-old lawyer Ernest Codelia Jr died of carbon monoxide poisoning and his partner, Mary Rivera was brain damaged. And their Lexus is being blamed. How come? Read More >
Walking, struggling, fighting through the São Paulo car show put me into a somber mood. I can’t help it. With a baby on the way, a new President of the country and seeing the cars I’m seeing, I can’t help but think about the future. I’m thinking the party is over. For most “domestic” car makers that is.
First off it’s a car show. But they make it awfully hard for car drivers! Traffic to get there is unbearable. Parking is inadequate and expensive. The show’s organizers do recommend getting there by public transportation, but I’d expect a modicum of car-friendliness! There is none. Paradoxes… Follow me … Read More >
Ever wonder where Eugenians get all those wonderful Curbside Classics I bring to you three times a week? After almost two years, it’s finally time to reveal the secret: the St. Vincent dePaul (a mere coincidence) Car Donation Sales Lot. Admittedly, the front row here facing Hwy 99 doesn’t sport a lot of heavy Curbside appeal, but those in the know quickly work their way to the side and back lot, where the really fine sixties, seventies and early eighties vintage iron is held for the true connoisseurs. This is where no less than TTAC’s Editor-In-Chief bought his first car, and returned it here in considerably worse shape a couple of years later. Recycling at its best. It might still be in the back lot where it sat for years; let’s go look. Read More >
Despite the riproaring profit numbers, there is trouble in Toyota City. The ever appreciating yen is gobbling up ToMoCo’s profits. Message from Toyota to the Japanese government: “Do something, or we leave.” Read More >
Did we say „duh“ when GM China announced plans to make more than 2m cars in China this year, the first foreign joint venturer to do so? When they said that, they already had 1,976,913 units in the can, and nobody did doubt that GM would find the 23,087 buyers to reach the 2m. Well, a few days later, they found them. Read More >
Australia is pretty much a stronghold for Toyota. Looking at the figures, it seems that Aussies like well-made, cheap reliable cars. And to be honest, who doesn’t like those kinds of cars? But what happens when someone else comes to your market, and does well what you do well? Well, you get worried. Read More >
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