Ford says emphatically no, but the evidence (such as it is) indicates certain similarities. Let’s take a look…

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According to MSNBC, Toyota’s US-based spokesfolks are refusing to confirm a Nikkei report that Toyota has issued a recall of 270,000 2010 model-year Priuses for brake issues the company has already acknowledged. “We have no information on any decision to recall the Prius,” said Toyota Motor Sales USA spokesman John Hanson, who said the company is working with the NHTSA on a “preliminary evaluation” of the problem. According to another report, the recall (which will be filed “shortly”) involves 100k Priuses in the US market, with the remaining 176k in Japan.

While Toyota may or may not recall the Prius, Ford is not recalling its Fusion and Mercury Milan Hybrids for what appears to be a similar issue (poor transitions between regenerative and conventional brakes). Instead, Ford is instituting a “Customer Satisfaction Program” involving free software upgrades it says will fix the problem, which was first reported by Consumer Reports.

UPDATE: Ford responds with a press release after the jump.

UPDATE 2: While we sort some of these late-breaking developments out, here’s another spurious log for the fire: ABC News impugns “federal investigations were extremely limited in scope, after negotiations involving former safety investigators who had been recruited to work for Toyota’s Washington, D.C. office.”

UPDATE 3: Oy!

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Car enthusiasts are an odd bunch. They don’t understand why people buy “bland-mobiles” like Toyotas & Hondas, they can’t see why anyone would choose an automatic gearbox over a manuals, and they still can’t figure out why all cars aren’t RWD. For them, the smell of burning petrol (or oil, if you’re in Europe) combined with smouldering rubber, is somewhere between, a freshly baked apple pie and cooked bacon in the spectrum of heavenly smells. Well, there’s one other thing that car enthusiasts may have to combine with those smells, the hum of an electric motor… and it might just mean the end of their sweeping disdain for anything with the word “hybrid” in its name.

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After a deep immersion in cheap, plastic (un)fantastic Toyota electronic gas pedal assemblies, we need to swing the friction arm pendulum way far the other direction; right into a cast iron Hilux pickup. The only electronics in these would be a handful of transistors in the radio, if it even had one. If there had to be a vehicle to keep running indefinitely, I couldn’t think of a better choice. And I’m obviously not the only one: there are dozens of these on the roads hereabouts, being used daily by thrifty gardeners, carpenters, handy-men, and just homeowners wanting a weekend dump-run truck. There’s no question in my mind; if I wasn’t so tall and didn’t like a big bed, I’d be driving one of these instead of my old F-100.  Read More >

TTAC has reported on VW’s plans to become the global number one. Looking at Toyota’s current quality problems, one could be excused for thinking that there just might be some substance to Wolfsburg’s plans. After all, Toyota’s days of glory seem to be over, while VW is on a roll, with sales growing and quality improving. Right?

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Agressive cost-cutting and improved sales yielded $1.68b in net profit for Toyota in the three months ending December 31, reports a press release in the WSJ. Sales revenue climbed 10 percent to $58.2b in the October-December quarter, boosting operating profit to about $2b. This quarter alone though, Toyota reckons the recall could cost the company $2b in repair costs and lost sales. For the fiscal year, ending on March 31, Toyota says the final impact should be limited to about $900m in losses on an operating basis, and has revised its fiscal year net profit projection to about $900m (compared to a $2.2b loss projected in November).

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Yesterday, Transportation Secretary Ray LaHood had a reassuring message for Toyota owners: “My advice is, if anybody owns one of these vehicles, stop driving it.” He said it in front of cameras at a House of Representatives hearing, cameras rolling (or whatever cameras do these days.)

“LaHood’s explosive comment,” writes Reuters, “sent shares of battered Toyota Motor Corp plunging.” Read More >

Complaints about allegedly faulty Prius brakes are growing by the minute. This morning’s Nikkei reports that in addition to the 14 complaints received by  Japan’s Transport Ministry, dealers in Japan are handling 77. Today, Toyota conceded that the brakes can get confused on icy roads. Read More >

We’ve gotten hold of documents relating to that other Toyota recall, the one from last fall regarding pedal interference with floor mats. Tying the floor mats to the seats was the short term fix, but now Toyota has the permanent solution. This includes cars with the Denso pedal that is not part of the sticky-pedal recall. The main features: cutting off the bottom of the pedal to make it shorter (yes, with a reciprocating saw) reworking the sound-deadening and carpet near the pedal, and most important, from our point of view, a reflash of the computer to give braking priority over throttle inputs. Read More >

Update: a portal to all of TTAC’s articles on the subject of Toyota gas pedals is here:

Toyota has sent instructions and the shims for the field fix of the recalled sticky CTS gas pedals to dealers as of today. We have obtained the instructions (pdf here) [Hat Tip: Roxer], shims, and carried out the fix on a new CTS pedal accordingly. Follow along as we carry out the fix, and how we arrived at our unhappy conclusion. Read More >

Over the last few months, the media have become increasingly critical of Toyota and its handling of what has become an unintended acceleration crisis. Recently, Ralph Nader joined the fray, charging that Toyota has lost control of its quality control process. Has it? Is this crisis indicative of declining quality at Toyota? Should the cause (causes?) of unintended acceleration have been caught during the cars’ development? I’m not so sure. Once the cars were in customers’ hands—that’s another matter, and one all manufacturers could and should learn from.

Let’s step back from any urge to deal out some payback and consider the facts.

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LaHood may struggle with some of the technical details (like, you know, how to actually stop unintended acceleration), but he’s got the politics down pat. The gameplan in these kinds of situations is simple: scare the public, shame the automaker, and say lots of things that make it sound like you’re taking charge. Like threatening Toyota with the maximum allowable $16.4m in civil penalty fines [per the Detroit News], potentially shattering the previous recall fine record of $1m set by GM in 2004 for its handling of a windshield wiper recall. The fact that all this makes the government’s “investments” in the auto industry look a little better is just the gravy on top. [UPDATE: Reuters reports that LaHood meant to say that “owners concerned about unintended acceleration should instead seek out dealers for advice and necessary repairs.” You know, instead of implying that all Toyotas are fundamentally dangerous. “What I said in there was a misstatement,” confessed LaHood. [Hat Tip: commenter Fonzy]

When Martin Winterkorn took over as CEO of Volkswagen, he said that Volkswagen wants to be better than Toyota, not just in units, but in profitability, innovation, customer satisfaction, everything. Toyota was the declared enemy of VW. Toyota was bigger, made more money, had happier customers. When Winterkorn declared the lofty goal, it was shrugged off. Incoming CEOs routinely make grand announcements which nobody really takes seriously. The year was 2007, Volkswagen had just become #3 in the world. Toyota was #2, leading VW by more than 2m units sold worldwide. Towering above all was GM, with 9.3m units sold, 800,000 more than Toyota.

A little after the quote above, first rumors about a “Strategy 2018” surfaced. The plan wasn’t public. I knew someone at VW who had seen (but wasn’t given) the strategy, and he confirmed that it said that Volkswagen wanted to overwhelm Toyota – in 10 years. Insiders (this reporter included) rolled their eyes and denounced the plan as the usual hubris of an incoming CEO, a suit who’d be busy collecting his pension by the time 2018 rolled around. I was wrong. Read More >

“We’re not finished with Toyota,” said Transportation Secretary Ray LaHood in an e-mailed statement to Reuters. Bad choice of words? Doesn’t that sound a tad vengeful? If a 900 lbs gorilla barks “I’m not through with you” at me, then I’m very afraid. Toyota should be too. Read More >