Isotta Fraschini never intended to build its own cars and was founded as an Italian-based importer of French vehicles and engines. But as we learned in Part I, after a few years in the business its small group of owners experimented with building their own cars. Then they tried their hand at winning races with Tipo D in 1905. After D’s successor the Tipo FE was unsuccessful at racing, the company redirected itself and decided to make sporting luxury cars instead. We pick up the action in a year many of you remember vividly: 1910.
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Tag: 1930s
Our series on Imperial continues today, after a strong start in the coachbuilt Twenties turned into a big aerodynamic flop in the Thirties with the Airflow Imperial. The error in judgment was immediately apparent; the Imperial with groundbreaking styling lasted only three model years.
Chrysler was determined to start Imperial over, and in its third generation returned to a much more conservative large luxury car template.
Rare Rides Icons continues the history of Imperial today, after Part I left us neatly at what would become an unfortunate aerodynamic turning point. Ready for some Airflow?
Today Rare Rides Icons features a special Chrysler that was a car, then a brand, then a car again. Throughout its varied history, Imperial always represented the best of what Chrysler offered. First, we travel back to the Twenties.
In the midst of the Great Depression, Cadillac offered a new range of ultra-expensive motorcars that featured 16-cylinder engines – a count never offered previously by a domestic automaker. One of the V-16’s most prestigious variations is today’s Rare Ride.
Presenting the extremely exclusive All-weather Phaeton sedan.
Today we take a look at a stylish grey Alfa Romeo that is the only example of its type. With coachwork from one of the greatest names in the business, it’s Fifties artwork that moves.
You will find distinct improvements in the 1939 cars. The new cars are generally more functionally streamlined than ever before. Many wind-resisting gadgets have either been completely eliminated or made integral parts of the bodies. Headlights, in most models, have been set in the front fenders both to give wider light range and to reduce wind resistance. Trunk bulges have tended to disappear, but without loss of luggage space. Windshields are generally wider and higher, and corner posts are smaller to improve vision. Interiors are wider and seats designed for greater comfort. Upholstery is more luxurious. Door and window handles are improved to avoid catching clothes. Motors are generally more powerful without any sacrifice in economy. Hydraulic brakes have been improved, and frames and bodies strengthened for safety.
– Collier’s Magazine November 19, 1938
Discuss amongst yourselves.
Ronnie Schreiber edits Cars In Depth, a realistic perspective on cars & car culture and the original 3D car site. If you found this post worthwhile, you can get a parallax view at Cars In Depth. If the 3D thing freaks you out, don’t worry, all the photo and video players in use at the site have mono options. Thanks for reading – RJS
I found a nice assortment of truck door signs of the 1930s through 1960s at this old-school wrecking yard north of Denver last year, and I just had to shoot a few more at this yard south of Denver last week, while picking up my ’41 Plymouth project. The Colorado sun is hard on paint, but I was able to find some legible old signs. (Read More…)
While nosing around in yesterday’s ’64 Valiant wagon Junkyard Find, I spotted this little brown book on the floor beneath the rifled-by-tow-truck-driver glovebox. It looked ancient, far older than even the 48-year-old car in which I found it… but it turns out that you can still buy the Ward’s “Ever-Ready” Motor Record Book. (Read More…)
Most of my junkyard-prowling experience has taken place at the modern-day self-service yards, where the inventory turns over fast, prices are standardized, and 90% of the cars on the yard tend to be 15 to 20 years old. Now that I’m in a constant search for parts for a 45-year-old Dodge van, I’ve been venturing out to the more traditional wrecking yards, where you haggle for every part and the inventory sits for decades while each and every salable part gets picked. A couple weeks back, I went on a quest for A100 parts at a breathtakingly vintage junkyard located about halfway between Denver and Cheyenne. (Read More…)
Imagine California’s Central Valley with no personal-injury attorneys and a glut of sub-50-buck Model Ts, Essexes, and Oaklands. (Read More…)
I’ve got this intimidating stack-o-car books to review— it’s been five months since the last one— and so I figured I’d skim them all and pick out a few winners. I cracked this one open, got hooked right away, and read the whole thing while ignoring the rest of the pile. (Read More…)
When I heard from a certain Renault 4CV racer that the inventory of the ancient Seven Sons Auto Salvage wrecking yard in Brighton, Colorado, would be up for auction today, I headed up there in full bat-outta-hell mode. I don’t really need another Hell Project to piss off the neighbors, but what harm could there be in looking? (Read More…)
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