I know a guy who used to own a BMW 318ti. Like most 318 shoppers, he paid way too much because it had a roundel on the front. At some point he realized that 25-grand (in 1997) was an awful lot to have paid for an asthmatic 138-horsepower rattletrap and sold it. Likewise, the fog lifted at BMW and they refocused on volume models. Then came the 1 series, a fantastic little car that hasn’t exactly set the sales charts on fire. The Germans are a persistent people, so for 2013 they are fishing with fresh bait. Click through the jump as we look at the cheapest BMW in America, the 2013 BMW X1.

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