Over the last decade, General Motors observed a dramatic reduction in full-size SUV sales. GMC Yukon U.S. sales volume, for instance, fell 52% from 86,571 in 2004 to 41,569 in 2014.
Yet these vehicles remain relevant in the U.S. automotive landscape. GM, the best-selling manufacturer in the U.S., generated 8.7% of its volume with six full-size SUV nameplates in 2014, up from 7.7% in 2013. At this point, they’re not vehicles built exclusively for the rich and famous, the Secret Service, owners of big boats and RVs, and families with five children.
• USD Base Price: $67,965
• Horsepower: 420 @ 5600 rpm
• Torque: 460 lb-ft @ 4100 rpm
• Observed Fuel Economy: 12.7 mpg
How well would one version fare when GM Canada sent a CAD $84,695 copy for a one-week stay to a family with one child, no security team, no Jayco, no riches, and no fame? Quite well. But the 2015 GMC Yukon Denali did a better job of making the case for another GM vehicle than it did for itself.
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