On a cold January morning during the 2015 North American International Auto Show, Nissan CEO Carlos Ghosn debuted the brand’s all-new pickup truck. It wasn’t a typical full-size, half-ton offering. Rather, it was a “tweener” that sits between the half-ton and three-quarter ton trucks currently on sale. Ghosn made the business case for the truck, stating that nearly 150,000 people every year switch from a half-ton to a three-quarter ton truck or vice versa because there’s no real truck out there to meet their needs. Additionally, the truck would have a 5.0-liter Cummins diesel V8 engine.
Fast forward to 2020 and things have changed. Sales of the first-generation Titan XD were lackluster at best, and the company has completely discontinued the diesel engine and regular cab options. Ghosn himself was smuggled out of Japan in an instrument case back to Lebanon to avoid the Japanese legal system. But there is a new version of the Titan XD, and Nissan claims things will be different this time. (Read More…)


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