We’ve seen photos of the refreshed BMW 3-Series coupe and convertible, but shots of the sedan have proven somewhat more elusive. Luckily TTAC has eyes everywhere. Commenter dinu01 spied this updated 3-Series testing near Toronto. “Both front and rear emblems are taped,” he reports. “The driver did not want to be photographed and went between 150-160 km/h.” Have a spy shot of your own? Share it with our contact form, and we’ll share it with TTAC’s readers.

With a brand new BMW 3 Series in development, BMW has updated the current-generation coupe and convertible. Or has it? Say what you want about the Bangle era, in those days a mid-cycle refresh was a mid-cycle refresh.

Starting January 1, 2010, Chinese buyers will get the rare chance to buy a genuine, Made-in-München (or Regensburg) BMW 3 Series at the price of a Made-in-Shenyang BMW 3 Series, while the Chinese BMW/Brilliance joint venture updates its production facilities.

BMW Brilliance will import BMW 3 Series in large quantities starting January 1, 2010. The BMW venture in China will stop manufacturing the series temporarily to upgrade its production line, Gasgoo reports.
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Customers in this segment want emotional appeal, sporty design and dynamic driving properties. The S60 has it all. We are convinced that it will be one of the strongest contenders around

Volvo CEO Stephen Odell explains in the press release for the new S60 why people who buy 3 Series sedans don’t cross-shop Volvo… and why he wants to expand his brand so that someday they might. But leaving aside the sad fact that every luxury brand wants to build “the new 3 Series,” we’re having a hard time figuring this move out. Considering that Volvo is about to get a Chinese-style upscale overhaul, expect the “dynamic driving properties” part of the “what does Volvo stand for this week” exercise to fall off the radar with haste. And really, Volvo makes a lot more sense as a Euro-tinged, safety-forward alternative to Lexus and (in China) Buick than a BMW wannabe.