As FCA holds their first annual general shareholders meeting in Amsterdam (after 114 such meetings in Turin), Pirelli has been sold to the Chinese. Pininfarina negotiates its sale to Mahindra. The Italian automotive industry as a whole is in a sad state. The reasons for this are many, but the process of “de-Italianization” of the country’s auto industry continues. In the end, all there could be left is a memory and many homeless ghosts.
Tag: Alfa Romeo
Alfa Romeo is an automotive brand that’s so poorly known in America that some folks think it’s named after a guy named Alfred Romero, so to a casual observer it probably seems odd that Fiat boss Sergio Marchionne keeps insisting that he wants to revive the brand in the United States. The passion that car enthusiasts have for a brand that has had, at best, minimal market penetration in North America, seems out of proportion. If you want to know why the Alfa brand evokes such passion, however, look no further than the Alfa Romeo Montreal. Even if you’re not into Italian cars in general or Alfa Romeos in particular, if your heart doesn’t start beating just a little bit faster when you see a Montreal, you’re not a car enthusiast at all. The Montreal is sexy on wheels. (Read More…)

Alfa Romeo will be going its own way for its upcoming Spider, directing Mazda to take its 2016 MX-5 over to Fiat-Abarth instead.

Aside from rebuilding itself in North America, Alfa Romeo is set to introduce a new family of high-performance engines into the lineup, the first of which will come in the next six months.

Right now, the only Alfa Romeo anyone in the United States can buy is the 4C, a model one of our B&B recently talked about in their ownership AMA. By next June, though, a sedan could be on the showroom floor, as well.
This week, TTAC reader vaujot from Frankfurt am Main chimes in.
To start, you may wonder why I bought this car.
FCA is shuffling the management deck, assigning two experienced executives to new roles within the company.

Fiat Chrysler Automobiles CEO Sergio Marchionne is open to forming new alliance with other automakers as far as cost-savings are concerned, but he maintains that Alfa Romeo is not for sale.
Why wait to pay $30,000 for Alfa’s new, long-rumored, often-postponed rear-drive Giulia when you can have one right now?
Prices for (non-164) Alfa Romeos have been getting somewhat crazy in recent years, but it’s still possible to get a restorable 1970s or 1980s Spider for non-insane bucks. The proof of this is that rougher examples still show up now and then at the self-service wrecking yards I frequent. In this series so far, we’ve seen this ’74, this ’78, and now today’s ’81. (Read More…)
While Fiat 124 Sport Spiders are commonplace in junkyards, the Alfa Romeo Spider has remained sufficiently valuable that few examples make it to the kind of self-service, high-inventory-turnover wrecking yards I frequent for this series. We’ve seen this ’74 and that’s it prior to today (though I have passed by a few junked Alfa Spiders that were picked clean before I got there). The Alfa Spider was more expensive than the Fiat Spider when new— in 1978, the Alfa listed at $9,195 (about the same as a new ’78 BMW 320i), while the Fiat cost a mere $6,495 (just a bit more than a Volkswagen Scirocco)— and American Alfa Romeo fanatics have always been more maniacally obsessed than Fiat fanatics. Here’s an unrusted, not-yet-completely-stripped ’78 that I found in a San Francisco Bay Area yard a couple months back. (Read More…)
Wednesday marks the 16th anniversary of the Daimler-Chrysler merger. One day prior to this milestone, Fiat Chrysler has unveiled their business plan for the next 5 years. While the industry norm is to keep future product plans, brand strategies and sales targets as a closely guarded secret, FCA took the unusual step of making it all public, with FCA CEO Sergio Marchionne headlining the event (billed as a conference for investors) at an event in Auburn Hills, Michigan. Each of FCA’s brands and subsidiaries was given the chance to present their strategy through 2018, with healthy helpings of new vehicles, future technology and corporate strategy being revealed.
Perhaps due to a trademark conflict with Alfa Romeo, the compact SUV concept that Audi has shown at the 2014 Beijing auto show will likely be marketed as part of the TT line and not get the Q4 badge.









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