Tag: Audi

By on September 6, 2018


Unverified industry rumors claim Audi has no intention of bringing back the R8 for a third generation. The problem is deeply rooted in stagnating sales and further exacerbated by tightening emissions standards and Volkswagen Group’s new role as an environmentally conscious manufacturer. However, new reports indicate the brand’s flagship supercar will see new life as a cutting-edge electronic menace. A real Max Headroom, if you’ll forgive the incredibly dated reference.

The R8 has already done some time as an EV. Back in 2015, the German brand launched an e-tron variant that swapped the model’s stellar V10 for an all-electric drivetrain. But the project was short lived. After years of teasing and endless production headaches, the million-dollar R8 e-tron quickly died. Audi pulled the plug after less than two years of production, leaving fewer than 100 examples to tend to its legacy.

While that might cast a rather long shadow on the new model, Audi is keeping electrification in mind from Day One this time around.  (Read More…)

By on August 24, 2018

Concept vehicles have been a bit of a snoozefest for enthusiasts lately. Despite the fact that automakers are still plenty capable of bringing out gorgeous designs, the autonomous angle has become so pervasive that it’s overridden the idea of having fun.

Then, during this week’s Monterey Car Week festivities, Audi dropped the PB 18 e-tron concept at Laguna Seca and fun slapped us across the face. This is the kind of car you have on your bedroom wall as a child and work your entire life to put into a garage as an adult.

With three electric motors (one driving the front axle and two out back) providing a combined output of 671 horsepower and 612 lb-ft of torque, the PB 18 should already be a menace. However, it can also temporarily bump itself up to 764 hp using stored energy via a kinetic energy recovery system. As a result, Audi claims the car is capable of a 0-to-62 mph rush in just over 2 seconds.

Combine that with an ultra-modern design that’s within the boundaries of what’s currently possible and several scoops of driver-focused tech, and you have one of best concept vehicles we’ve seen in years. The PB 18 expertly rides the line between fanciful and plausible. (Read More…)

By on August 16, 2018

German cars in North America are not immediately associated with base, no-option models or economical motoring. But that didn’t stop Adam Tonge from suggesting today’s trio. Which vehicle gets the Buy when you’re shopping at the bottom of the German luxury barrel in 2002?

Ladies and gentlemen, select your strippers.

(Read More…)

By on August 13, 2018

Image: Audi AG

Rupert Stadler, whose reign as CEO of Audi came to an end after his June arrest, won’t walk out the front doors of his Bavarian jail anytime soon. A Munich court has rejected the former auto executive’s appeal for release.

The appeal came nearly a month ago, around the same time Stadler — suspected of fraud in the diesel emissions scandal — stopped talking to prosecutors. The reason for the court’s decision is the same reason why a judge remanded Stadler in custody back in June. Worries remain that he might tamper with evidence if freed.

Meanwhile, there’s change brewing at the top of Audi’s corporate hierarchy. (Read More…)

By on July 31, 2018

2017 Mazda 3 - Image: Mazda

Let’s face it: there’s few things more romantic than trains, and robberies of said trains have formed the backbone of great novels and films for over a century. The modern reality is not quite Butch Cassidy and the Sundance Kid, however. It’s impoverished and not quite moral bandits piling rocks onto tracks in a bid to derail a train, then making off with whatever they can sell. No dynamite and bank vaults here.

In Mexico, the rising popularity of such robberies is proving an expensive headache for automakers shipping cars from Mexican assembly plants. (Read More…)

By on July 23, 2018

The new Audi Q3 is en route for a launch later this week, but Audi gave us a sneak preview of the model in a teaser video. As the smallest crossover the brand has ever sold in the United States, the Q3 is in a hot segment right now. However, it hasn’t managed to outpace the more expensive Q5 in terms of overall sales. With 20,633 deliveries in 2017, the crossover sells well enough, but pales in comparison to the units moved by its larger sibling.

It does look to be on schedule to surpass the A3 in terms of sales by the end of the year, though. The fact that crossovers are killing the smaller to midsize car segment isn’t much of a secret anymore. But it’s as true for Audi as it is most other brands, which is why the Q3 needs to be a success. You can see the brand going the extra mile — even in this little teaser.  (Read More…)

By on July 19, 2018

Image: Audi AG

Former Audi CEO Rupert Stadler’s “How I spent My Summer Vacation” story isn’t likely to make any of us jealous. The one-time top dog at the German luxury automaker has cooled his heels in a Bavarian jail ever since German authorities arrested him on suspicion of fraud back in June. Stadler’s arrest served as a shocking escalation in Germany’s investigation into Volkswagen Group’s diesel emissions scandal.

It seems like time behind bars is getting to Stadler. As the suspended executive attempts to gain his release from prison, new details have emerged over the reasons for his arrest. (Read More…)

By on July 10, 2018

Part III of this Rare Rides series explored how NSU readied itself to re-enter the car market and end its longstanding production tie-up with Fiat. Shortly after the painful divorce from the Italians, NSU’s first rotary-powered car was ready.

(Read More…)

By on July 9, 2018

Part II of the NSU story gave some color to the company’s first bout of financial trouble, and how it passed on a Ferdinand Porsche design that would go on to become the Volkswagen Beetle a few years later.

As we left off last time, NSU and Fiat were locked in a longstanding disagreement about who could brand which cars in which way.

(Read More…)

By on July 6, 2018

In Part I of this four-part NSU Rare Rides series, we covered the beginning of the NSU brand and its initial product offerings — which included knitting machines. The company moved into bikes and motorcycles, as well as a three-wheeler considered a midpoint between motorcycle and car.

The engineers were certainly busy, but all was not well over at the bank.

(Read More…)

By on July 5, 2018

Back in the 1960s, a little German car company decided to spend a lot of money to create a new-to-them type of engine. The car company in question was NSU, and the engine that cost them so much money was a Wankel.

In a first-ever for the Rare Rides series, this will be a four-part entry. Come along as we explore the NSU brand and the Spider; a tiny roadster which ended up almost entirely responsible for the demise of its parent company.

(Read More…)

By on July 2, 2018

2004 Audi A4 Wagon in Colorado wrecking yard, RH front view - ©2018 Murilee Martin - The Truth About Cars
Here in Denver 15 or so years ago, the Subaru Legacy Outback wagon was king among car shoppers looking for a vehicle suited for their dog-owning, ski-slope-visiting, REI-shopping lifestyles (that is, most of the population). But what about those who wanted an all-wheel-drive wagon that was a bit less… stolid?

While you could get the Outback with a manual transmission or a six-cylinder engine (sorry, one or the other) back then, only the most rabid Subaru fanatics would describe the driving experience of the Outback as fun. That’s where the second-generation Audi A4 wagon came in, and they sold very well here. Here’s one that looked to be in pretty good condition when it got rear-ended, spotted in a yard just south of town. (Read More…)

By on June 27, 2018

Despite the pervasive nature of crossover vehicles, Audi has done alright with the A4 sedan. Sales have remained reasonably consistent over the past few years in both the North American market and abroad.

While it doesn’t appear to be gaining any ground, it also isn’t losing much. Still, Audi knows you have to update the recipe every so often to tempt consumers, so it’s updating the A4 sedan and A4 Avant wagon for the 2019 model year — subtly, and in the typical German fashion.

You would be hard-pressed to spot the differences under any kind of pressure. As mid-cycle refreshes go, this one has to be one of the least obvious we’ve ever encountered. (Read More…)

By on June 26, 2018

Image: Audi AG

Audi had hoped to unveil a new challenger to Tesla’s electric throne at a Brussels marketing event, but the ill-timed arrest of its former CEO forced the automaker to shelve those plans. Rupert Stadler remains in custody, casting a dark cloud over the brand and the vehicle its engineers spent years developing.

What to do? Apparently, the solution involves bundling the car into a plane and sending it to America. (Read More…)

By on June 22, 2018

We have a two-fer for tail light design this time…well, except one is about signal lights. 

But I stand by my alliteration as they both exist on a car’s tail. (Read More…)

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