By on May 2, 2017

elio orange snow

Remember Elio Motors? If you’ve ever expressed any public interest in its economical three-wheeler, the company’s aggressive social media campaign has ensured Elio is a household name in your life. You may also recall the company pushing back the vehicle’s release date every single year since 2014. With a revised launch of 2018, surely Elio Motors is on track to deliver the affordable and eco-friendly little trike this time — right?

Don’t bet on it.

After an assessment showing the company had $123 million in debt with only $101,000 in the bank as of September 2016, the future is now even more dire. Elio Motors’ U.S. Securities and Exchange Commission filing shows the company needs $376 million — $64 million more than the original previous $312 million estimate — to begin production, reports Jalopnik.

Worse still, it only has 76 weeks to find the money if it has any hope of maintaining its self-imposed deadline.  (Read More…)

By on May 1, 2017

tesla factory fremont

Tesla Motors is headhunting engineers from Mexico to work on automated equipment at its Freemont, California factory. While the brand can still call the forthcoming Model 3 “the most American” car in the world — once it takes delivery of Nevada-produced 2170 battery packs — it might not be able to make the same claim for its workforce.

The brand has had union troubles with the German robotics unit supplying the automated assembly lines essential for the Model 3’s timely production. While the recruitment effort in California may not be a direct response to that, it is definitely part of Tesla’s efforts to ensure it can adhere to the timetable it has set for the electric vehicle. The company has preorders out the wazoo and wants to build 500,000 cars a year at the Fremont plant by 2018, which requires a sextupling of 2016’s production figures.  (Read More…)

By on May 1, 2017

Ford badge emblem logo

Ford Motor Company thinks it has the answers for the impending renegotiation of the North American Free Trade Agreement. Joe Hinrichs, Ford’s president of the Americas, believes the key to an updated NAFTA includes protections against currency manipulation and the standardization of product regulation between the United States, Canada, and Mexico.

Of course, Hinrichs is just one voice of many. Despite his initial threat of NAFTA’s abolishment failing to pan out, President Trump has maintained a hardline stance — stating he will negotiate a better deal for the U.S. (or pull out if he can’t). Meanwhile, Democratic Senator Sherrod Brown has urged for transparency throughout the process while echoing some of Trump’s campaign promises to stick up for American jobs by not showing favoritism or allowing industries to play against each other.

By contrast, Hinrichs’ proposals are specifically focused on streamlining the auto industry and avoiding long-standing complications associated with financial witchcraft.  (Read More…)

By on May 1, 2017

2017 Honda Accord Sedan Engine Bay

The United States will look into components employed by some Japanese and German automakers to see if any vehicle models sold in the country violate patent laws. Probes will be conducted into 25 automakers and parts suppliers by the U.S. International Trade Commission, including Honda, Toyota, and BMW, as well as popular Japanese parts suppliers Aisin and Denso.

Intellectual Ventures II filed a complaint in March alleging thermoplastic parts used in motors, power steering units, water pumps, and other drivetrain components were being implemented in vehicles without its knowledge. It believes the companies are infringing on its patent rights and have reached out to the Trade Commission to conduct an investigation.  (Read More…)

By on April 30, 2017

Nissan Sentra NISMO 2017 debuta en el Auto Show de Los Ángeles

Nissan is about to embark on a global expansion plan that would double the number of models wearing the NISMO performance badge. The brand says that it is aware that enthusiasts only make up a small fraction of prospective buyers, but it doesn’t want to ignore them — especially in segments where NISMO hasn’t left much of an impression. For North America, that means trucks. However, Nissan says the it is seriously considering adding the emblem to crossovers, MPVs, and even minivans. Assumedly, since the Quest was retired in 2016, the company is referring to new models.

The timeline for the tuner sub-brand has set for itself wraps in 2020. By then, Nissan wants 100,000 NISMO specific sales annually, up from last year’s 15,000. How it plans to accomplish that is slightly worrying, however.  (Read More…)

By on April 27, 2017

Faraday Future FF 91

Faraday Future, which spent 2016 as the automotive poster child for bad news, continues to face a myriad of problems. In this most recent hardship, we learn Faraday couldn’t even manage to choose a company name without stirring a legal backlash.

Faraday Bicycles, which manufactures electric-assisted pedal bikes, has filed a trademark lawsuit against Faraday Future in U.S. District Court for the Northern District of California. In the complaint, filed Tuesday, the e-bike company states Faraday Future has been infringing on its name — which it officially trademarked in October 2013. The legal action follows a November claim against FF over the acquisition of its domain name and nearly endless financial woes.  (Read More…)

By on April 26, 2017

bmw grille

As vehicle sales growth gradually cools off, BMW has found itself continuing to lose ground to its competitors — but it wasn’t always this way. The company spent years as the luxury brand par excellence before seeing the likes of Jaguar, Tesla, and historic rival Mercedes-Benz begin syphoning off its consumer base.

It looked to be in denial for some time, but it is now evident that Bayerische Motoren Werke has become painfully aware of its own shortcomings. The company has even begun holding employee rallies to address its problems and potentially scare the crap out of workers. Since January, the German automaker has taken its marketing team, factory managers, 14,000 engineers, and a portion of its general workforce through day-long events that illustrate just how far it has fallen.   (Read More…)

By on April 26, 2017

Subaru Legacy 2018 Logo Emblem Grille

The importance of favorable perception is invaluable when it comes to sales. If a product or brand doesn’t inspire some sort of positive association, then it’s not likely to be around for longer.

Automotive brands are specifically interested in gaining recognition for their strengths. When you think of the most reliable or best-looking cars, one or two brands usually jump to the front of your mind — and the same can be said for the worst examples in the industry. Those companies are aware of their status and, on the off-chance they forget, certain outlets are only too happy to remind them.

Based on insights and data collected via Kelley Blue Book’s brand watch study, the automotive research company has established the victors of its Brand Image Awards for 2017. While most winners are about as surprising as a cold winter in Canada, a few recipients took some dissecting to make sense of.

(Read More…)

By on April 25, 2017

Carlos Ghosn

Carlos Ghosn, the CEO for both Nissan and Mitsubishi Motors, says a full merger between the two automakers is out of the question. Instead, he wants Mitsubishi to get its act together and strengthen the greater alliance, which also includes Renault. Nissan purchased a controlling stake in Mitsubishi for $2.3 billion in 2016 after the smaller automaker weathered years of profitability issues and admitted to posting misleading fuel economy estimates.

While Ghosn agrees that Mitsubishi and Nissan should co-develop a select number of vehicles, he wants to help the brand bring itself back from the brink by focusing on its strengths and fixing its weaknesses.

“A full merger is not on the table. We want Mitsubishi to reform itself,” said said at the opening ceremony for a new Mitsubishi factory in Jakarta on Tuesday.  (Read More…)

By on April 25, 2017

mazda cx-5

Mazda’s North American Operations has named Dino Bernacchi as its chief marketing officer, a position created specifically to aid the automaker in establishing itself as a premium brand.

The manufacturer has taken steps to ditch its economical heritage for nearly a year as it pushes upmarket. Model redesigns have followed a cohesive, sleek trend while the company zeroes in on a future “premium, pricey model” to secure its new identity.

Until then, image is everything for Mazda. The brand doesn’t seem interested in swapping over to a luxury-focused lineup or changing its production philosophy. While Mazda had what was arguably the most aesthetically appealing booth at the New York auto show (even if Porsche and Volvo had the better snacks), most of its vehicles still start below $25,000.  (Read More…)

By on April 21, 2017

570gt mclaren

Here is sentence that nobody has ever uttered: “Honey, you have to take the kids to school in the McLaren today because the Kia is in the shop and it’s our only other mode of transportation.”

Despite this, the automaker that has continuously brought the world road-going hypercars and track day darlings has also considered building a car with a backseat for quite some time. While most supercar manufacturers have at least mulled over something for the entire family, McLaren seems among the worst-suited for the task.  (Read More…)

By on April 21, 2017

Ford Fairlane Mall

The majority of today’s youth culture develops online but, for a number of years, it shared that space with the former cornerstone of American society — the mall. However, the once-great shopping center has fallen out of fashion along with wide-leg jeans and Jonathan Taylor Thomas. Since the late 1990s, most malls have gradually morphed into half-empty shanty towns or been abandoned entirely.

As part of Ford’s reoccurring requirement to appear forward thinking and socially conscious — as well as an immediate need for a location to house gobs of employees while it continues work on its Dearborn headquarters — the automaker had decided to make use of the partially abandoned Fairlane Mall. It may be the best implementation of its current focus on corporate citizenship and sustainability to date.   (Read More…)

By on April 20, 2017

cruise automation

General Motors’ self-driving startup, Cruise Automation, has trickled out dash cam videos of an autonomous Chevrolet Bolt milling around San Francisco since February. The video quality was poor and it wasn’t anything we hadn’t already seen from a self-driving car. Tesla went so far as to call tech startups like Cruise Automation and Otto “small teams of programmers with little more than demoware” and scolded Ford, GM, and Uber for investing billions of dollars into “unproven” projects.

However, Cruise’s most recent video seems to show that it has made some legitimate progress in the last three months. Set at night, the clip shows the self-driving Bolt navigating a dense urban environment while avoiding collisions with cyclists, pedestrians, and even a raccoon.

We have to take General Motors’ word for there being zero human intervention, since we never get a clear view of the steering wheel, but the company has assured us that is the case. We also noticed the Bolt never makes a single right turn on red, even when it seemed safe to do so, and reached out to GM to ask why. (Read More…)

By on April 20, 2017

Tesla Model 3

It’s no secret that the success of Tesla’s forthcoming Model 3 will dictate its position as a mainstream automaker for the foreseeable future. Tesla’s current status as the most valuable carmaker in the United States is riding, almost entirely, on the problem-free assembly of its “affordable” EV this summer. So, when one of its German suppliers threatened to go on strike earlier this month, you can imagine the series of panic attacks CEO Elon Musk probably suffered.

Last week, the company’s recently acquired industrial robotics unit Grohmann began labor negotiations over insufficient wages and Tesla’s decision to suspend all contracts that didn’t pertain specifically to the Model 3. And, to ensure things went his way, Musk has become directly involved in the process.

(Read More…)

By on April 20, 2017

Ren Cen. GM

If your news diet occasionally strays outside of the automotive realm, then you know that Venezuela is going through a “transitional phase.” The country’s economy is experiencing uncontrollable inflation, unemployment is around 25 percent, food is scarce, and public health services have become nonexistent. There is also more political turmoil than any single country could possibly handle. Venezuela’s capital of Caracas is now a hotbed of increasingly violent protests, as critics of President Nicolas Maduro are met with heavily armed security forces.

The opposition blames Maduro and the Supreme Court for turning the country in to a dictatorship after dissolving the National Assembly’s ability to govern. There are also claims that the leftist government is overstepping its bounds when it comes to property rights.

While you wouldn’t expect an automaker to weigh in on the matter, General Motors is accusing Venezuelan authorities of the illegal seizure of a plant in the industrial center of Valencia and has vowed to “take all legal actions” necessary to defend its rights. It’s also ceasing operations within the country.  (Read More…)

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