BMW’s North American CEO, Bernhard Kuhnt, blames inventory issues for the brand’s sharp utility vehicle sales decline in August 2017.
BMW reported only 8,847 utility vehicle sales in August, a harsh 21-percent year-over-year drop for the five-model lineup. Sales of Spartanburg, South Carolina-built X3s, X4s, X5s, and X6s plunged 30 percent as BMW was fortunately boosted by — strange as it may sound — elevated passenger-car sales.
Has the tide turned? Is America’s BMW buyer forsaking his X3 for a 330i; her X5 for an M550i?
Don’t believe it for a second. (Read More…)
Recent Comments