When I did my first copywriting jobs for Volkswagen in 1973, I heard to my great amazement that the Passat wasn’t designed in Wolfsburg. It was designed in Turin (“Isn’t that where Fiat is?” “Don’t ask stupid questions, Schmitt”) by someone called Giorgetto Giugiaro. Lo and behold, the Golf thereafter looked a little bit like the Fiat 128, but nobody cared. Volkswagen and Giugiaro‘s Italdesign worked together ever since. Now Volkswagen will buy a controlling stake in Italdesign, if industry sources who whispered it to Automotive News[sub] are not totally mistaken. If the deal happens (and an announcement could come next week), Volkswagen will formalize old friendships. (Read More…)
Tag: Bertel Schmitt
You are probably going batty awaiting the American arrival of the all electric Made in China BYD e6. Fret no more: It’s coming! BYD will start selling the plug-in e6 in the U.S. “in 2010,” writes People’s Daily. The price? “Around 40,000 U.S. dollars.” (Read More…)

Whenever the insane growth rates of Chinese car sales come up, there is one inevitable comment: ”Wait until credit tightens. Those sales will come crashing down.” My (in the meantime canned) answer: “China isn’t America. In China, people usually buy their car with cash. Financing is rare. Leasing highly uncommon.” Apart from being smart not to pay interest on a depreciating asset, the Chinese have all reason not to lease. Case in point: An email I received today. (Read More…)
At the Beijing Auto Show, they had a fine-looking and well-appointed Buick MPV, called the “Business Concept” (shown above.) I gave it no mention. After all, who cares about a concept MPV that will never see the light? Big mistake, Schmitt: It will see the light faster that I thought, namely by the end of the year.
You think U.S. car makers suffer from brand confusion? Come to China! China’s Chery for instance is known for their low-cost cars, especially for their ubiquitous el cheapo QQ. In order to venture into more upscale segments, Chery launched a number of brands, amongst them Rely (for SUVs, get it?), Karry (for minivans and pick-ups, get it?) and Riich (for upscale models, get it?) Now, the confusion starts. (Read More…)
As Americans have noted, bailouts can get costly. Europe has just decided on a trillion dollar bailout for their southern European deadbeats member states. Who’s going to pay for all that? In Germany, raising taxes is taboo (for the moment.) Lowering taxes had been one of the wedding vows of the ruling coalition. They didn’t say exactly when, but raising taxes would be politically – not very smart. So how else to raise money? Where else than from our darling piggy bank, the hapless motorist. (Read More…)
5 years ago, disturbing news reached Germany. A Chinese company called Jiangling had the nerve to disturb the peace of the Frankfurt Motor Show IAA by displaying a Chinese SUV, with the intent to sell the vehicle. With dispatch, a crash test was arranged by the ADAC, the German equivalent of the AAA. The car failed miserably, the video became a hit on Youtube, and turned into an example for all that’s wrong with Chinese cars. Landwind was done. Never mind that rumors wouldn’t die that ADAC’s Landwind test had used, shall we say, “enhanced techniques.” Never mind that Germany’s TÜV, the company that officially tests cars for the German government, tested the car later and certified that it met all mandatory safety criteria. Never mind that the ADAC has a sometimes incestuous relationship with German auto makers. Landwind was destroyed, the first attempt to invest European soil with Chinese cars was repulsed. Later, ADAC did the same to Brilliance, again under questionable circumstances, again with the predictable results: Brilliance was dead, had to leave Europe. Well, Brilliance is coming back. And so does Landwind. (Read More…)
Now that GM has released its Q1 data, let’s have a look at the race for the top spot, world’s largest auto maker. We are counting global deliveries only, not production. Even with “deliveries” there is room for interpretation. Deliveries to customers? Or cars dumped on dealer lots? We’ll never know. All we know is: (Read More…)
Despite suffering from a market-induced sales conflagration at home and in Europe last April, Volkswagen can pat itself on the shoulder for outperforming the global market. In the first four months of 2010, the world bought 20.9 percent more Volkswagen Group cars than in the same period of last year. That versus an 18.1 rise of the general market.
VeeDub’s bacon was saved by China and Brazil, “where Volkswagen is particularly successful,” said a proud VW sales Chief Christian Klingler today. Looking forward, he’s hedging his bets. “Despite the very positive performance to date, we remain cautious about our forecast for the full year. It is still very difficult to predict macroeconomic developments,” a Volkswagen communiqué cites Klingler.
Klingler is right to be careful. (Read More…)
A good old friend is coming back to China: The Jeep. Guangzhou Automobile Group Co (GAC) is expected to produce Chrysler’s Jeep at its Changsha-based joint venture with Fiat, Gasgoo reports. (Read More…)
The European Automobile Manufacturers’ Association ACEA released sales numbers for April. As predicted on Friday, the numbers are bad. For the first time this year, and for the first time in 10 months, numbers are negative. New passenger car registrations in Europe fell by 7.4 percent in April compared to the same month last year. They will get worse. (Read More…)
Congressional lawmakers are mad at Toyota. What has Toyota done now? Their sin this time: They may have harbored a secret “attack plan against congressional testimony.” This, says the Washington Post, has “drawn the ire of the House Energy and Commerce Committee.” (Read More…)
Ford Europe will swallow a tried and trued antidote against flagging car sales: Heavy discounting. Yesterday, Ford had announced – in a rather roundabout way – that their European sales had dropped a breathtaking 17 percent in April. Putting cash on the hood is no surprising move. Wouldn’t there be another detail. (Read More…)
I guess, a lot of people at Ford European HQ are sorry of their “Europe’s biggest brand” rararah of last month. There will be a lot of “eat your words” in Cologne. Or “eat a broom” as they say in Germany. Much less appetizing than eating words. Ford’s sales numbers for April are horrible. (Read More…)
Hunting prototypes for spyshots can be a frustrating and (if done in Finland) frosty affair. Carmakers are taking extreme measures to ward off paparazzi. Carmakers camouflage their prototypes (see video.) This doesn’t faze bloggers. Bloggers found a way to catch future cars in the comfort of their own home or office: From a ragtop Panamera in egmcartech to a similarly topless Mercedes AMG SLS in Topspeed, no future car is safe from bloggers anymore, even before the first prototype is built. Understandably, the Chinese are highly interested in the technique. You can learn it in a few minutes. What is the secret? (Read More…)








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