To be perfectly honest, we don’t know if the forthcoming Opel Astra CC (shown here in mule form) will be brought to the US and sold as a Buick, but it’s certainly been rumored. C&D says that, in addition to an Astra/Verano coupe, which it says will “definitely” be coming to the US,
Buick’s lineup could be graced with another Opel model that is currently under development. Replacing the folding-hardtop Astra Twin Top in Europe will be a new model that won’t be badged Astra, but will be based on the car’s Delta platform and remain close to the current model’s dimensions. The new convertible will keep its pronounced trunk and shed its clumsy hardtop in favor of a softtop, which should increase luggage space and make for a far cleaner look. Opel believes the softtop will create a more premium image.
The last Buick convertible? The 1990-91 Reatta convertible. But Buick’s probably hoping that nobody remembers those bad old days…
For a while now we’ve figured that the long-rumored Buick “Baby Enclave” would be a rebadged version of Opel’s Meriva MPV, as the suicide-doored Euro-confection is currently GM’s newest Gamma-platform people-carrier. But according to GMInsideNews’s 2013 lineup forecast, the Buick “Encore” will actually be a
Gamma based crossover will be a five-seater, about the size of the Nissan Rogue.
Because the Meriva is considerably smaller than the Rogue, and because it is rumored to have distinctly Enclave-like styling, we’re starting to rule out the Meriva as the next Buick CUV. Instead, we now think that this forthcoming Opel Corsa-based (Gamma II platform) “SUV” will be the basis for the Encore, as it’s larger than the Meriva and offers the higher seating that American drivers crave. But, based on this video of the new CUV testing in Germany, the new Buick should still be fairly playful for a front-drive crossover. These are not perfect drifts by any stretch, but I challenge any of you to do better in a front-drive Buick…
According to Auto Motor und Sport, this Opel “Junior” city car (A-Segment) could be sold in the US if Opel isn’t sold first and if union boss Klaus Franz gets his way. Though GM has ruled out selling the Opel brand in the US, Franz tells AM und S that
I can see strong demand for this car in the cities of the East and West coasts.
But if the Opel brand is off the table, what will this car be sold as? There’s been no rumor yet of a Buick-branded microcar, but Cadillac did recently show an A-Segment concept, called the ULC, that could tip the strategy for this car’s US-market design and branding. It’s just too bad TTAC’s Best and Brightest answered the question “Does Cadillac Need A MINI-Fighter?” with a resounding “NO”. But would a ULC-style micro-Caddy be any less appealing than a baby Buick? This car will be a tough sell coming from any of GM’s remaining brands, but with CAFE increases in the cards (and as prices rising anyway) this may an unavoidable conundrum.
Fresh on the heels of today’s release of Opel Zafira pictures, Buick has confirmed to Automotive News [sub] that rumors of a rebadged Opel Astra for the US market are indeed real. But wait, you say, isn’t the Buick Verano just an Astra sedan? Perhaps… but since there’s no Astra sedan to rebadge, that leaves only three choices for this future Buick Astra: the five-door hatch, the three-door coupe-hatch or the “Touring” wagon. C&D would like to see a 300 HP Buick Hot Hatch to come in the form of the Astra GTC OPC, although we’re skeptical that Buick will offer 300 HP in a car smaller than its “detuned image changer,” the Regal GS. If the Meriva represents the “Baby Enclave,” it’s possible there’s room for a C-Segment wagon, but the rumors insist that younger buyers are the target for this US-market Astra. So, chromed-out five door? Detuned “Skyhawk” GTC coupe? Gentlemen, start your speculation…
Not to cut speculation short or anything, but the answer is “probably not.” GM has already said that its “Baby Enclave” will be built at its Orion Township plant, alongside the new Aveo-replacing Chevy Sonic, which indicates a subcompact (Gamma II)-based MPV will be Buick’s next vehicle. Add to that the fact that GM has said the “Baby Enclave” would bear the styling cues of the Buick Business concept, which the Opel Meriva more closely resembles, and it’s clear that Buick’s first MPV will be the suicide-doored subcompact. But, since Buick won’t bring the Chinese-market GL8 minivan stateside, this compact, Astra-based mini-minivan could be coming to a Trishield dealer at some point… in fact, some might even argue that a compact MPV would do better as a Buick than a subcompact one (even with suicide doors). Either way, the new Zafira will be crucial to Opel’s attempts to right its sinking ship over the next several years.
No? Never? Well, technically this isn’t a Buick, but an Opel Astra GTC OPC (at least according to Auto Motor und Sport). And given that Buick is holding off on bringing serious power to its Regal GS (at least until a coupe comes out of Germany), it’s fairly unlikely that they would bring a 290 HP, limited-slip, six-speed hot hatch to the Buick brand any time soon. Or is it? The line for “Mr Euro”-style self-delusion forms here…
Would you buy a Buick Park Avenue Davos World Economic Forum 2011 Special Edition? No? GM China thinks the Chinese will disagree with you and will snap up the “Buick Park Avenue 2011 Boao Forum for Asia Special Edition.” What is a Boao Forum? Glad I asked. As CarNewsChina tells us, “the Boao Forum is an economic conference comparable to the famous Davos Forum but focused on Asia.” And now it gets complicated: (Read More…)
Ever since Bertel showed us the newest version of the Buick GL8 minivan, with its “Business Concept”-inspired design and executive airport shuttle mission, we’ve been curious about the chances of it coming to the US. After all, GM hasn’t sold a minivan in the US since the Uplander died in 2009, a far cry from the 336,000-odd minivans The General sold in America just ten years before. But when we asked our Best and Brightest if Buick could use a minivan, the response was a fairly resounding “no.” One particularly uncharitable soul even suggested that we were trying to goad GM into making a mistake in order to have something to bash them for. But, as it turns out, GM’s US execs didn’t need to be goaded at all to consider bringing the GL8 to the US market. GM China boss Kevin Wales tells Reuters [via the Baltimore Sun] that
They’ve looked at it on and off as long as I’ve been out here. They’ve made a fundamental decision that says demand for that type of product’s not strong enough. We say that’s fine. We’ll just keep selling out here.”
introduces the development direction for Buick’s future SUV products for the market,
the Chinese-designed Envision is the first look at future Buick design since the Buick Business from two years ago. But whereas the Business Concept pointed the way towards a funkily distinctive Buick aesthetic and product sensibility (if anyone should reinvent the minivan, shouldn’t it be Buick?), the Envision concept is an anonymously internationalist crossover. GM’s presser claims the Envision “merges Buick’s global design language with Chinese aesthetics,” but next to Buick’s previous Chinese-designed masterpieces of contemporary “American-style” design like the Business, Invicta and Riviera concepts, it offers little to identify it as a Buick. In fact, it seems more like a tribute to the Hyundai Tucson, which itself is something of an homage to Ford’s Kinetic Design. Perhaps Buick’s designers are trying to signal the fact that, in the future, all crossovers will look exactly the same.
Buick has gone back to China in order to find the way forward… and based on these renderings of the soon-to-be-launched Envision Concept, their designers have been spending some time with Mazda’s “Japanese Alfa Romeo”-focused stylists. Which is an interesting state of affairs: When Buick’s US managers lost their way, GM’s Chinese staff rediscovered the essence of the brand in designs like the Riviera and Invicta concepts. Now, it seems that Buick’s Chinese stylists may be starting to lose the plot, turning out this effort that looks like it could carry nearly any auto brand in existence. Is it time to bring Buick design back home?
During my recent trip to California, I stopped by one of the biggest self-service wrecking yards in the San Francisco Bay area, a steel-company-owned yard that turns over its inventory of many hundreds of cars and trucks about every two months. If you see a car in this yard, you can be sure that its steel will be on a China-bound container ship within eight weeks. Such is the case with this 59-year-old Buick sedan. (Read More…)
Sometimes love strikes at first sight. Other times it emerges more gradually over months or even years. When I first drove the new Buick Regal nearly a year ago, I found a fair amount to like, but love didn’t instantly happen. The Regal just isn’t that kind of car. Its strengths are subtle. Perhaps if we spent a week together, and a turbo was added to the mix?
Ours being an open relationship, I also played the field, driving an Acura TSX V6, Chrysler 200 Limited, and Volvo S60 T5 to better evaluate how the Buick measured up. Those reviews will follow. First, the Regal CXL Turbo.
Designers and engineers are working on a version of the plug-in hybrid Opel Ampera, which was modeled after the Volt and scheduled for sale in Europe this year, with a Buick grille and front-end styling, said the people, who didn’t want to be named because the plans are private. The Buick version would begin sales in 2013 if it gets final approval, the people said.
In theory this is a brilliant plan. Since capacity constraints are limiting production right now, GM might as well get its profit while the early adopters are still in the market. On the “not so brilliant” side of the equation is the fact that the most basic Volt already costs upward of $40,000. At that price point, how will they possibly tempt buyers up into a rebadged Opel version of the same car? On the other hand, there’s no automaker in the world that manages to associate itself so consistently with flailing brand management as does GM. Case in point, the Saturn “Flextreme” concept of 2008 pictured above. Meanwhile, this comes as no news at all to our friends in China.
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